Brand to Table

In this episode of the Brand To Table Podcast, Henry Kaminski Jr. talks with Barelis Kelly, founder of the New Jersey Content Creators Association. Barelis shares how NJCCA started, why community became the heart of the organization, and how creators, entrepreneurs, small businesses, and local hospitality brands can benefit from being in the same room together. Henry and Barelis also have a direct...

In Episode 65 of the Brand To Table podcast, Henry Kaminski Jr. sits down with Chef Lauren Covas for a conversation about food, family, hospitality, social media, and the power of building a brand that feels authentic. Lauren talks about growing up in a Portuguese household where food was at the center of everything. She shares how she first fell in love with the energy of the kitchen, what she le...

In Episode 64 of the Brand To Table Podcast, Henry Kaminski Jr. sits down with Amir Kamal, founder of Dutch’s Sandwich Shop. Amir shares the story behind Dutch’s, how the name came from his dog, and why the brand has grown by combining great sandwiches with personality, hospitality, and community. Before opening Dutch’s, Amir worked in the hospital food service world, where he learned how importan...

In Episode 63 of the Brand To Table Podcast, Henry Kaminski Jr. welcomes Vinnie Morelli, the personality and operator behind Vinnie’s Mootz in Lyndhurst, New Jersey. This conversation goes far beyond mozzarella. Vinnie opens up about growing up between New Jersey and Italy, learning food traditions from his family, and why the food from Campania had such a deep impact on the way he thinks about qu...

In Episode 62 of the Brand To Table Podcast, Henry Kaminski Jr. shares a practical restaurant marketing strategy focused on increasing foot traffic through local creator collaborations. Henry explains why influencer marketing has become one of the most consistent ways to build local awareness for restaurant clients, but also why many restaurants approach it the wrong way. Instead of bringing in in...

In episode 61 of the Brand To Table podcast, Henry Kaminski Jr. sits down with Antonio and Brenda De ieso, the husband and wife team behind Fiorentini in Rutherford, New Jersey. This conversation explores the heart behind Fiorentini, from their Florence roots to the meaning behind the name, their commitment to authentic Italian cuisine, and their belief that hospitality should feel like welcoming...

In episode 60 of the Brand To Table podcast, Henry Kaminski Jr. welcomes Lindsay Applegate and Aryana Oveissi for a deep dive into restaurant real estate and the critical decisions owners need to make before choosing a location or signing a lease. This episode is packed with practical insight for restaurant owners, operators, chefs, hospitality leaders, and marketers who want to better understand...

In episode 59 of the Brand To Table podcast, Henry Kaminski Jr. talks about one of the most sensitive marketing moves a restaurant can make: launching a new menu. A menu refresh can be a huge opportunity, but it can also backfire if the messaging is wrong. Guests get attached to certain dishes. Regulars notice when favorites disappear. And when pricing changes, the words you use matter. Henry shar...

In episode 58 of the Brand To Table podcast, Henry Kaminski Jr. talks about one of the biggest problems restaurants are facing right now: low local awareness. Many restaurants assume they need better food, more social media posts, or another promotion. But in many cases, the real issue is that not enough people in the community know the restaurant exists, understand what makes it different, or hav...

In Episode 57 of the Brand To Table Podcast, Henry Kaminski Jr. talks about one of the most overlooked revenue opportunities inside a restaurant: the menu. Henry shares why restaurant menus should not just be treated as a list of items, but as a strategic sales tool that can influence guest decisions, increase check average, and improve profitability. He explains how menu organization, section str...

In this episode of the Brand To Table podcast, Henry Kaminski Jr. talks about one of the most overlooked revenue opportunities in the restaurant business: four walls marketing. Henry explains why servers should not be treated like order takers. They should be trained as experience guides who help guests navigate the menu, make confident decisions, and enjoy a more memorable dining experience. He b...

In Episode 55, Henry Kaminski Jr. shares a story that perfectly illustrates why hospitality is one of the most powerful forms of restaurant marketing. After a disappointing dining experience that included delayed service and food that missed the mark, the situation could have easily turned into a lasting negative memory. Instead, a thoughtful and immediate response changed everything. This episode...

In Episode 54 of the Brand To Table Podcast, Henry Kaminski Jr. calls out a common problem in restaurant marketing: operators are spending thousands on polished videos and photography without having a clear system to turn that attention into reservations, repeat guests, and revenue. This episode focuses on what should happen after the content goes live. Henry explains how restaurants can better us...

Henry sits down with Jay Powles of Sushi by Sea for a conversation that goes far beyond sushi. Jay shares how the concept started as a pop up, why the brand leans so heavily on word of mouth, and what makes the guest experience feel personal, polished, and memorable from the moment a reservation is booked. They also talk about what restaurant owners often get wrong about premium positioning, how t...

Episode 52 features Jen Hardell, founder of Suburban Life Bourbon, for a conversation that blends founder insight, brand strategy, beverage innovation, and real world lessons in building demand. Jen shares how her background in operations helped her move quickly from concept to shelf, how she tested the original product in her own backyard, and why she believed bourbon was ready for a more approac...

Chef and restaurateur Jamie Knott joins Henry for a wide ranging conversation about what it really takes to build restaurants with staying power. Jamie opens up about his early kitchen experience, his move through New York restaurants, and the lessons he learned from pressure, struggle, and operating with limited resources. They also get into the transformation of Saddle River Inn, the thinking be...

In this episode, Henry Kaminski Jr. talks about a major mistake restaurants make when trying to use influencer marketing and why bad outreach can instantly turn creators away. Using a real example, he explains how public, spammy outreach makes a restaurant look desperate and damages trust before a relationship even starts. Henry then walks through a better system for influencer partnerships. He co...

Welcome to the Brand to Table Podcast , the show where restaurant owners and hospitality leaders learn how to stop guessing and start growing real revenue through proven restaurant marketing strategies . In this episode, Henry Kaminski Jr. sits down with Brittany Crevier , the powerhouse founder behind Cafe Crevier in Denville, NJ, and the newly opened Bistro Crevier in Ledgewood, NJ. Brittany ope...

Welcome to the Brand to Table Podcast , the show where restaurant owners and hospitality leaders learn how to stop guessing and start growing real revenue through proven restaurant marketing strategies . In this solo episode, Henry Kaminski Jr. reveals that constantly posting promotional graphics can overwhelm and fatigue your audience. He shares a real-time case study where his team engaged with...

Welcome to the Brand to Table Podcast , the show where restaurant owners and hospitality leaders learn how to stop guessing and start growing real revenue through proven restaurant marketing strategies . In this highly entertaining episode, Henry Kaminski Jr. sits down with Michael McCarthy, better known as LARGE from Barstool Sports . After a 25-year career on Wall Street, Large pivoted to media...

Welcome to the Brand to Table Podcast , the show where restaurant owners and hospitality leaders learn how to stop guessing and start growing real revenue through proven restaurant marketing strategies . In this candid solo episode, Henry Kaminski Jr. drops a hard truth: you cannot out-market a bad in-house experience. He explains why spending thousands on Meta ads and influencer campaigns is a co...

Welcome to the Brand to Table Podcast , the show where restaurant owners and hospitality leaders learn how to stop guessing and start growing real revenue through proven restaurant marketing strategies . In this episode, Henry Kaminski Jr. sits down with Joey Cioffi , founder of The Salad House . Growing up in his immigrant parents' New Jersey deli, Joey learned the grueling reality of restaurant...

Welcome to the Brand to Table Podcast , the show where restaurant owners and hospitality leaders learn how to stop guessing and start growing real revenue through proven restaurant marketing strategies . In this solo episode, Henry Kaminski Jr. answers the most common question he gets from listeners: "What exactly do you do for restaurants?" Henry pulls back the curtain on the Brand to Table agenc...

Welcome to the Brand to Table Podcast , the show where restaurant owners and hospitality leaders learn how to stop guessing and start growing real revenue through proven restaurant marketing strategies . In this episode, Henry Kaminski Jr. sits down with Chef Brian Walter of 87 Sussex in Jersey City. Chef Brian shares his incredible journey from washing dishes at a local country club to surviving...

Welcome to the Brand to Table Podcast , the show where restaurant owners and hospitality leaders learn how to stop guessing and start growing real revenue through proven restaurant marketing strategies . In this hard-hitting solo episode, Henry Kaminski Jr. exposes the biggest lie being sold to restaurant owners by marketing agencies: the idea that more views and highly produced videos automatical...