Brand Clarity

Podcast Summary: On today's podcast, I have the pleasure to speak with Thomas Riley. He is the regional director and business developer with ServPro, and he has five franchises that he manages in the Boston area. We talk about how important it is to hire an agency to help with your franchise's marketing. To read more about this episode, click here. Key Ideas: Outsourcing your Franchise marketing T...

Podcast Summary: Today I talked with Mike Hurley on how to leverage video for your digital marketing. He gave us some great tips on how to learn to relax in front of a camera and how you can repurpose some of your longer video content to use on social media. Listen in for more great tips. Key Ideas: Start with Facebook or Instagram lives Use your phone to practice being in front of the camera Pick...

Podcast Summary: Today I talk about some Holiday Promotional Items that you can give your employees, vendors, or customers to show your appreciation for them and why you should utilize Holiday Marketing. To read more about this episode, click here. Key Ideas: Planning Ahead Utilizing Holiday Marketing Creating Brand Awareness Knowing the right gift to give Susie Liberatore is the owner, and Art Di...

Podcast Summary: In this episode, I talk with Marnie Swedberg a Leadership Mentor about how unique you are and how you can draw the things you want in your life to you just by having a vision. Key Ideas: How unique you are Be clear about who you are Body Electric Mission Vision The world is a collaborative effort To learn more about the free Mentorship Assessment go to marnie.com About Marnie: Mar...

Podcast Summary: Today I am excited to talk with Steve Walbolt, President of MDG Flooring, where we talk about getting out of your own way and taking action to grow your business and expand your income streams.  Key Ideas: Learn to say no Invest in yourself Mastermind groups Don’t have your hands in everything Outsource  About Steve: Steve is the President of MDG Flooring, has a small bu...

Podcast Summary: Today I have some tips and tricks for your Holiday Marketing Campaigns. Learn how you can start implementing and planning now for your Holiday Promotions. To read more about this episode click her e.  Key Ideas: Planning your Holiday Marketing Campaigns Know your audience Build customer loyalty Catchy subject line for an email  Susie Liberatore is the owner, and Art Dire...

Podcast Summary: Today I talk about why your business needs branding. Having strong branding for your business will help you connect with your audience on a more emotional level and allow us to identify with the brand. Join me as I go deeper into why having a strong branding presence can help grow your business. Click here to read more Key Ideas: Strong Branding increases the target market Brand c...

Podcast Summary: In today’s episode, I have the pleasure to speak with Tim Bratz (pronounced “Brotts”) with Legacy Wealth Holdings.  Tim started his commercial real estate career in 2007 and, in 2009, bought his first duplex on his credit card. Learn how Tim has transformed his business into what it is today and the tips he gives to anyone who wants to start their own commercial real estate b...

Podcast Summary: How do we know which social media platform would be right for our business? In today's episode, I go over how to define your goals and strategy and why your business needs to be on social media. To read more of this episode , click here    Key Ideas: Don’t try to be on every platform What to post, how often to post Go where your targeted audience is Define your goals and...

Podcast Summary: In today’s episode, I have the pleasure to speak with Dale Hansen at Family Hearing Better and Cardinal Hearing Centers. He helps us understand the importance of being able to hear so we can connect with the people around us. When we hear better, we do better. Key Ideas: How the technology for hearing aids has changed over the years The warranties they have for hearing is incredib...

PODCAST SUMMARY: There are so many benefits of WordPress. I've heard it time and time again, that many people come to me and they have their website on Wix, Weebly, GoDaddy, or Squarespace  These different platforms can be good to start with if you're just starting off, but eventually when you're really trying to grow your business and take it to the next level, having a WordPress website is...

Podcast Summary: I enjoyed this conversation with Staci Diffendaffer. We chat about how she became a Christan author and her journey of overcoming hardship. It is a powerful story, that will have many with tears in their eyes. You don’t want to miss out on this uplifting episode. Key Ideas: How she grew from a traumatic experience Her new audiobook Unconditioned Love: Healing Hearts and Minds in a...

Podcast Summary: I sit down with Esther Littlefield and dive into how anyone can do their online business. She helps entrepreneurs grow their businesses without compromising their faith or values. Esther enables one to shine the light of Christ in your life, leadership, business, and marketing strategy that aligns with you. Listen in on how she started her career and built her marketing strategy b...

Podcast Summary: In this episode, I talk about Google My Business. This is an essential key factor for every business; It doesn't matter if you have a location or not. Listen in to find out the benefits of Google My Business. To read more about this episode, click here! Key Ideas: (3:34) What are the benefits of Google My Business (4:25) Showing up in your reviews (6:40) Adding your services (7:22...

Podcast Summary: In today's episode, I sit down and talk about marketing franchises. When it comes to a franchise, there are many different ways one can market. I've helped franchises increase lead generation by 30% within 30 to 60 days!  Key Ideas: Branding Development Your Voice Matters Be Relevant Matching Graphics To read more about this episode, click here! Susie Liberatore is the owner,...

Podcast Summary: Most people don’t like to talk about finances or even think about them. I chat with Suzanne Johnson from Grace Financial Coaching, about how to get finances on track. The priority of Ramsey Preferred Coach (RPC) is to guide and encourages you to make the best financial decisions specific to your situation, and that exactly what Suzanne does for her clients. Tune in and listen! Key...

Podcast Summary: Today I sat down with Marsha Friedman and talked about her journey to becoming an author. During this interview, she discusses some of her life events and how they have influenced her career path. In this episode, she dives into the reasons why you should write a book, along with the whole process of doing it. Tune in now to hear her inspiring story.   Key Ideas: [01:30] How...

Podcast Summary: In today's episode, I dive into how anyone can sell on LinkedIn for B2B Customers. Reaching B2B customers on LinkedIn is a whole different game field, and it can be super exciting! Tune in to listen to how I use LinkedIn for B2B and how you can implement it today!   Key Ideas: How to Beef up your personal and business profile. How to track your performance.   Knowing you...

Podcast Summary: Have you ever wondered how SEO fits into branding? I sat down with Meg Casebolt and dove into SEO with Meg Casebolt. She is an SEO specialist whose goal is to show people how to get more visitors to your website, looking for precisely what you have to offer through simple techniques and strategies. We discuss how she started her remarkable career and what she does for her client's...

Podcast Summary: In today’s episode, I’m diving into how to leverage your LinkedIn. I’m here to tell you that you can do way more than you think on LinkedIn. I’m going to give you my inside scoop on how to leverage my LinkedIn in just 6 easy tips. To read more about this episode, click here! Key Ideas: [02:47] Networking [03:31] Sharing Posts [04:20] Commenting [07:10] Finding common ground [08:16...

Podcast Summary: Today I got to sit down with the Mayor of Stow John Pribonic and talk about his journey to becoming the mayor. He discusses how working at a local store helped prepare him for the role of mayor. Additionally, he shares his love and passion for helping the community, which is inspiring to hear. Tune in to hear more about his life and the exciting developments in Stow right now. Key...

Podcast Summary: In today’s episode, I’m diving into how to use Facebook to leverage your business. I know what you’re thinking, isn’t Facebook outdated? But I’m here to tell you that Facebook isn’t going anywhere, and I’m giving you the inside scoop of how I was able to use it to grow my business. Tune in to listen to my easy insider tips that you can implement today. Key Ideas: [01:54] Facebook...

Podcast Summary: On today’s podcast, we sat down with Karrie Bhurgari and talked about her business in Pinterest Marketing Strategy. During our conversation, we go through her journey from starting out a virtual assistant to finding her niche. She also discusses how to start your Pinterest journey and how it is becoming a growing aspect of any business these days. Tune in to hear the latest episod...

Podcast Summary: On this episode, I have a very special guest Kathy Catazaro-Perry, Mayor of Massillon, Ohio. We sit down and talk about her motivations and why she got involved in politics. We also discuss the innovative changes that are taking place right now in downtown Massillon whilst staying in compliance with Covid regulations. In addition, we talk about the Golden Key and advocating for ch...

Podcast Summary: In this episode, we are talking about real estate and mentoring. Uniting these two things can lead to success. In our special guest interview with Jon Harp, we discuss his top tips for success in the real estate world. Tune into this episode to find out how he became a real estate agent and what lead him to turn his passion into coaching. Key Ideas: * How coaching and mentori...