Eric Menau
Brainstorming Podcast
Tired of the endless AI hype? Frustrated by tech investments that don't deliver a return? Welcome to Brainstorming. We're not another AI news show. We're a weekly conversation dedicated to one thing: building a real business strategy for the age of AI.Join AI Business Consultant Eric Menau and Notre Dame Business Strategy Professor Henrique Goncalves as they bridge the gap between cutting-edge academic theory and real-world business results. Each episode provides a practical framework to help you identify the right problems to solve and make the smart decisions that lead to a positive ROI.
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Episodes
E10: Can an AI Learn Empathy? 26.08.2025 29:05
This week on Brainstorming, we tackle one of the most personal and controversial frontiers of AI: mental and emotional health. As more people seek support from chatbots, researchers are in a race to build systems that are not just intelligent, but genuinely empathetic. We dive into the paper "Emotional Support with LLM-based Empathetic Dialogue Generation," which details how to fine-tune...
E9: The AI-ESG Advantage: Turning Sustainability into Your Biggest Competitive Edge 19.08.2025 52:54
While many leaders see ESG as a political headache, they'remissing its true power as a business driver. The real story is that sustainable practices, powered by AI, are creating massive competitive advantages in market intelligence, operational efficiency, and talent acquisition. In this episode, we provide a playbook for leaders to escapethe ideological debates and make a business-first case...
E8: The AI That Makes Markets Fairer AND More Profitable 12.08.2025 22:13
This week on Brainstorming, we're exploring a radical newidea for tackling one of the biggest problems in the modern economy: the unfairness of risk-based pricing in markets like insurance and credit. We discuss the paper "Balancing Profit and Fairness in Risk-Based Pricing Markets," which proposes a novel solution: what if an AI could regulate the market? The researchers built a sim...
E7: The AI Trust Gap: Why Governance is Your Biggest Competitive Advantage 05.08.2025 57:28
While the government deregulates AI, businesses are facing a"Governance Paradox": the need for internal AI controls has never been higher. Most companies are unprepared for the "Shadow AI" crisis, where unmonitored tools create massive exposure to data misuse and strategic risks. In this episode, we provide a playbook for leaders to transform AI governance from a cost center in...
E6: When AI Creates Motivation, Not Fear 29.07.2025 19:47
This week on Brainstorming, we unpack a fascinatingpsychological study that flips the script on AI in the workplace. While most people focus on job insecurity, new research shows that for a specific group of employees, the introduction of AI can be a powerful motivator. We dive into the paper, "Reaffirming oneself: Exploring how artificial intelligence introduction drives employee approach cr...
E5: The AI Productivity Paradox: Why Your Team's AI Use Isn't Boosting ROI 22.07.2025 1:07:43
While individual AI adoption is at an all-time high, mostcompanies are failing to see the financial benefits, a problem we call the "AI Productivity Paradox." They're stuck in "pilotpurgatory," unable to scale promising experiments into enterprise-wide value. In this episode, we provide a playbook for leaders to bridgethis value gap. We explore the human disincentives that...
E4: Beyond the Chatbot: AI, Low-Code, and Empowering Your Team 15.07.2025 19:35
A successful AI strategy isn't just about the algorithm;it's about empowering your people. In this episode, we explore a powerful case study—the EU-funded Climaborough project—that uses a sophisticated layeredapproach to technology. We break down the 2025 paper "Low-code to fight climatechange" to show how their framework uses Low-Code to speed up development, No-Code to empower...
E3: The AI ROI Crisis: Why 80% of Projects Fail & How to Fix It 08.07.2025 53:15
Despite billions invested in AI, up to 80% of corporate projects are failing to deliver a positive ROI. 7 In this episode, we diagnose the root cause: the "Shiny New Toy Syndrome," where businesses, driven by hype, focus on the technology instead of the problem. We provide a practical playbook for success, built on a simple, powerful idea: start with the pain point. We explore the differ...
E2: From Hype to Hotels: Putting AI Strategy into Practice 01.07.2025 19:56
In this practical case study, we explore how the principlesof a strong AI strategy are delivering real-world results in the hospitality industry. We do a deep dive into the 2025 academic paper, "Leveraging AI for ESG Advancement in Green Hotels," to see how businesses are using AIto tackle major pain points. We discuss how targeted AI implementation can lead to a 25% reduction in energy...
E1: AI Strategy is Business Strategy: Finding the Middle Ground 24.06.2025 1:02:55
Are you caught between the fear of missing out on AI (FOMO) and the paralysis of not knowing where to start? Most business leaders are. Frantically chasing every new tool is a recipe for failure, but so is doing nothing. Welcome to the first episode of Brainstorming. In our debut, AI Business Consultant Eric Menau and Notre Dame Business Strategy Professor Henrique Goncalves introduce a practical...
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