Boost Your Business by Business Heroes®

How to Structure and Digitalize Your Sales Process for Business Growth Special Guest: Torbjörn Johansson, Owner and Sales Consultant at Vojigo AB, specialist in structured sales systems and certified Pipedrive CRM expert In this episode of Boost Your Business by Business Heroes®, Sarah Watz sits down with Torbjörn Johansson to discuss a silent growth killer in many small businesses: an unstru...

In this episode of Boost Your Business by Business Heroes® , Sarah Watz sits down with Anna Ugander , therapist, executive coach, and retreat leader, to explore what it means to lead your business (and your life) from a place of inner clarity and conscious leadership. Anna shares the decisive shift that happens when you stop chasing achievement for validation and start listening inward. Together,...

Tired of always needing new clients to grow? Let’s change that. In this episode, we explore the power of an offer ladder.  It is a strategic way to help clients say “yes” at every stage of their journey with you. By creating a clear path of offers, you can serve longer, sell smarter, and simplify your business model. You’ll learn: ✅ What an offer ladder is and how it increases conversions ✅...

Feeling stuck trading hours for income? In this episode, Sarah kicks off May’s Business Superpower of the Month : Package Your Services for Predictable Results . You’ll learn why hybrid offers are the answer to service-provider burnout, how to package your knowledge into results-driven delivery, and how this shift creates more freedom, less stress, and higher client satisfaction. This episode is p...

Know Yourself: Burnout, Boundaries & Better Conversations with Maria Redig, Psychosomatics Therapist, Executive Coach & Communication Expert Episode Summary: In this episode of Boost Your Business by Business Heroes®, I sit down with Maria Redig for a real and grounded conversation about what happens inside us when we feel stuck, overwhelmed, or emotionally drained in business. If you’re a...

You had a great conversation at an event or conference… and then nothing. No follow-up. No next step. No relationship built. In this episode of Boost Your Business LIVE, Sarah Watz shares why follow-up is where the magic happens—and how to do it in a way that feels generous, intentional, and totally human. 📌 You’ll learn: ✅ Why most follow-ups get ignored (and how to fix it) ✅ How to reconnect...

Feeling like your services aren’t landing the way they used to? You’re not alone—and the solution might be simpler than you think. In this episode of Boost Your Business, Sarah Watz shares how to use your next in-person networking event as a real-time litmus test for your message, pitch, offer, and follow-up strategy. You’ll learn: How to test what really resonates with potential clients Why netwo...

Attending a conference this spring?     Whether it’s your first or your fiftieth, today’s session will show you how to actually turn new conversations into collaborations, referrals, and clients.     🎯 What you’ll learn in this episode:   How to prepare before the event to set yourself up for success   Ways to start conversations that feel natural (and non-salesy!) &...

Your emails won’t work if no one opens them. You could have the most valuable content, an irresistible offer, and a perfectly written email. But if your subject line and preview text don’t grab attention, your message gets ignored. With 100+ emails landing in inboxes daily, people scan, prioritize, and skip most messages in seconds. That’s why open rates matter more than you think. 🔥 In this epis...

🔥 Many service providers struggle with email marketing—not because email doesn’t work, but because their strategy is missing key elements. A weekly newsletter is your trust-building machine, but only if it’s planned the right way! 💡 In this episode of Boost Your Business LIVE, Sarah Watz, Co-Founder of Business Heroes®, covers: ✅ Why your weekly newsletter is NOT for selling—and what it should...

📌 Are you sending emails that don’t convert to clients? You’re not alone! Most service providers understand they should be utilizing email marketing, but many face challenges such as low open rates, irregular sending, and newsletters that don’t generate sales. Common email marketing challenges: ❌ Sending emails only when time allows—resulting in inconsistency ❌ Low engagement—people open but do...

Special guest: Kim Westerlund, Branding Strategist & Co-founder of The Branding Table Key topics covered: 🔹 Why branding matters – Move beyond price wars and build lasting emotional connections with your clients. 🔹 Brand vs. Branding – Understand the difference between what people think about your business and how you shape that perception. 🔹 Branding beyond the logo – More than colors and...

Are you tired of chasing new clients every month? Let’s discuss how to build a business with predictable, recurring revenue . Many service providers feel trapped in an exhausting cycle—always searching for the next client and never knowing where the next payment will come from. But what if you could break free from that and create a steady, recurring income? 💡 Everyday challenges that service-bas...

📌 Use a freebie the right way to attract ideal clients & grow your service-based business. 💡 A freebie (also called a lead magnet, opt-in, free offer or gift) is one of the most powerful ways to attract new clients—when done strategically. But too many businesses create freebies that don’t convert, leading to: ❌ Attracting the wrong audience (who never buy). ❌ Low sign-ups because the free...

🔥 Most service providers think they need more leads—but what if that’s NOT the real problem? Many businesses unknowingly leak revenue because how they support their client journey has gaps—potential clients get stuck, hesitate, or disappear before ever saying "yes" to working with you. 💡 In this episode of Boost Your Business LIVE, Sarah Watz, Co-Founder of Business Heroes®, covered: ✅ Why your...

Are you a coach or service provider struggling with sales conversations? Do you feel uncomfortable using pushy tactics to attract clients? In this episode of "Boost Your Business by Business Heroes®," we dive deep into the art of selling with authenticity. We feature the expert insights of Jens Edgren, a seasoned coach with 35 years of experience, author of eight books, and certified trauma therap...

In this bonus episode of Boost Your Business, I’m thrilled to share our very special guest, Amy Porterfield, a digital course creation expert, mentor, and friend. She shares in this episode how you can get started with your digital course to boost your business. With her extensive experience, Amy has been instrumental in guiding numerous entrepreneurs to turn their knowledge into profitable digita...