Book Marketing Success Podcast

Who does not thank you for the little things will not thank you for much. — Estonian proverb In marketing your books, the little things matter as much as the big things. It’s the things you do day by day that make a difference. Do you want to sell more books? Then spend more time every day creating new relationships or nurturing old relationships. It’s really that simple. Pick up the phone and cal...

Life is too short not to be thankful for all that passes our way. Keep it simple. Do what you do best. And be thankful for the rest. Let others help you. Always. I admit I’m not always good at doing this myself, but I do know that those who are really successful are really good at accepting the help of others. Ask for help. Accept the help that is offered you. Go out of your way to help others. An...

In yesterday’s podcast, I advocated telling stories to help people connect with your book, your own story, and your cause. The best way to get readers to share your book with other people is tell them stories. People don’t always remember the facts and stats and lists from your book, but they will always remember the stories you tell that make them laugh, or make them think, or make them cry. Thos...

On Sunday, I got a chance to visit with my oldest sister and her husband. They had been driving Route 66 from the middle of Illinois all the way to Albuquerque (they plan to make the rest of the Route 66 trip in January, all the way to the ocean). My sister realized how close they were to Taos, so she called me and invited my wife and me to have lunch with them at the Farmhouse Cafe in Taos. We ha...

I have this philosophy that out of the problem comes the next opportunity. Getting something wrong just means that something else is supposed to happen. We accept our mistakes. I just keep going. I’m an optimist. — Eileen Fisher, fashion designer Book Marketing Tip: Keep going Out of every missed opportunity comes the next opportunity. This is especially true in marketing books, webinars, reports,...

Carolyn Wilman, the Contest Queen, is the author of two award-winning books: You Can’t Win If You Don’t Enter and How To Win Cash, Trips, & More! Helene Hadsell asked Carolyn to carry on her legacy of teaching others her famous Select It - Project It - Expect It - Collect It manifestation system. After being out of print for over 30 years, Helene’s world-famous, bestselling book, The Name It & Cla...

Diane Pfeifer sold over a million copies of her Gone with the Grits cookbook and other books ( GritsBits.com ). How did she do it? Her answer follows: Just a combo of wholesale gift shop sales, gift catalogs, on-site retail including holiday shows, special sales (Quaker Grits), commodities catalogs, in-office/school lobby sales and, of course, Amazon and many bookstores via Ingram. And a lot of hu...

This podcast (and video below) demonstrates how to set up a Venmo account to accept donations and payments from your podcast listeners and book readers. Follow the steps outlined here to set up a Venmo account. Then use Venmo in these ways: Ask people to Venmo you because they like a podcast episode. Ask people to Venmo you to support the publication of a new book. Ask people to Venmo you to show...

You can sell a lot more books if you work with other authors than if you try to do everything all by yourself . — John Kremer Here are a few tips on how to work with other authors: Interview them for your podcast. Ask them to interview you for their podcast. Blog about their books. Ask them to blog about your book. Do joint promotions with a group of authors of similar books. When you are intervie...

As many of you know, I’m very big on authors doing podcasts (and being guests on other people’s podcasts!). It’s one of the best ways to reach your target audience and create an on-going mutually beneficial relationship with your readers. While consulting with a client this past week, I realized that I need to demonstrate how to do a podcast. So I wrote a detailed article on how you can create a p...

In this episode of the Book Marketing Success podcast, I interview Michal Stawicki, a self-published author from Poland who write self-help books in English. When I first connected with Michal, he wrote me that the one secret book marketing hack that he could share was actually very simple: Connect with other book authors and collaborators. That’s how Michal went from no sales to over 80,000 sales...

Dave Rubin, with 1.72 million YouTube subscribers for The Rubin Report podcast, interviewed bestselling book author Robert Kiyosaki, author of the Rich Dad, Poor Dad series as well as his new book, Capitalist Manifesto . Appearing on top-rated popular podcasts can help any author sell a ton of books. My bet? As a result of this one podcast appearance on The Rubin Report, I bet Kiyosaki sells at le...

I am still very fatigued from Covid exposure, but I am recovering and reopening for business and consultations. If you would like to schedule an appointment during the next week for consultations, podcast interviews, etc., please note that I will be available after Noon, Mountain Time, on Monday, Wednesday, and Friday. On Tuesday and Thursday afternoons, I’ll be available after 3 p.m. Mountain tim...

Sara Cannon shares a quick little Southern phrase that will help you get off a phone call or Zoom session or even an awkward in-person meeting—especially when you don’t have a ready excuse to leave. Here’s the powerful little phrase that polite Southerners use: “ Well, let me let you go. ” Easy-peasy, yes? Try it sometime when you need to extricate yourself from a boring meeting or a lengthy Zoom...

When former ad executive James Patterson submitted his first novel, The Thomas Berryman Number , it was rejected by 31 publishers. But it was eventually published! And it won the Edgar Award for best first novel! Persistence matters! As James noted: “I could’ve given up, but I didn’t. You may not have a career as a ballet dancer, but it doesn’t mean you can’t love dancing, and keep dancing. You st...

In a world full of tens, be an eleven . — t-shirt saying So many of us settle for a five or six when we shouldn’t be settling for anything less than an eleven—or even a twelve! If a t-shirt can figure this out, so can you! My wife says I only have two faults: I don't listen and something else . — t-shirt saying Ha, my wife can list at least ten faults for me, and only one of them is that I don’t l...

Treasure House Books & Gifts , John Hoffsis, Owner, 2012 S Plaza Street NW, Albuquerque NM 87104; 505-242-7204. Email: treasurehousebooks68@gmail.com Web: https://treasurehousebooks.net This local bookstore features gifts and books about New Mexico and the Southwest: cookbooks, children's books, history, travel, fiction, mysteries, gardening, nature, memoirs, and more. They do a lot of book signin...

How do you sell a ton of books? Here, according to Seth Godin, is step one of marketing a book: Sell one. Find one person who trusts you and sell him a copy. Does he love it? Is he excited about it? Excited enough to tell ten friends because it helps them, not because it helps you? Tribes grow when people recruit other people. That’s how ideas spread as well. They don’t do it for you, of course. T...

Everything around you that you call life was made up by people that were no smarter than you. And you can change it. You can influence it. You can build your own things that other people can use . — Steve Jobs This is not only true about computers, software, iPhones, iPads, and other technology. It’s also true of novels, poetry, screenplays, books, ebooks, videos, audiobooks, podcasts, websites, b...

While walking with my wife during our vacation in Kingston, New Mexico, I discovered an amazing little fact: We are not designed to walk down rocky slopes or to run down steps, especially uneven or bouldery steps. Our bodies are not designed to handle downward movement as safely and securely as upward movement. Our bodies are designed to move on up! We are destined to go onward and upward! It’s in...

As I’ve said in previous episodes, one-sheets are an incredible way to introduce yourself and your work to media, key influencers, podcasters, bloggers, and more. Be sure to create at least one one-sheet that you can use to provide people with a clear idea of what you have to offer. You can, of course, To Book Podcasts as a Guest, Create a Podcast One-Sheet : https://bookmarketing.substack.com/p/t...

This 7-week program provides an insider’s look on how to market romance novels—and any other books. This a recording I created for the 2022 Luv-a-Palooza program. While this video was designed to educate romance novelists on how to market their novels, it really is useful to any book authors, no matter the genre, no matter the topic, no matter the audience. Watch the above video or listen in to th...

Write Publish Profit 5.0 Infostack loaded with incredible ebooks, full-length courses, A-rated services, and more from bestselling authors, publishers, coaches, and editors. Find out more here: https://bookmarketingbest--infostack.thrivecart.com/wpp5 Below are a few of the ebooks, courses, and services offered via the Write Publish Profit 5.0 Infostack: Yolanda Allen's Author Essentials Planner —...

This coming week, Infostack will be launching a new writing and publishing infostack featuring tons on incredible content. Meanwhile … Because Infostack partners with the top thought leaders and experts in the writing and self-publishing space, they have rare access to a high level of smart people: USA Today bestselling authors, New York Times bestselling authors, award-winning writers, and more....

Book Author Question : What key experience is required to become a bestselling author? John Kremer’s Book Marketing Answer : The key experience required of anyone who wants to become a bestselling author is to read. Read other authors. Read the top books in your genre or field. Read and read some more. And, of course, buy books! As Ernie Zelinski recently wrote in the Book Marketing Success Storie...