Blossom in Business

December is the busiest month of the year, and it can either fill your bank account or flatten you before Christmas Day 🎄 I'm talking all things Christmas bookings, from making the most of the month to getting through it without burning yourself to the ground. I get into ✨ the first thing I want you to do before you even look at your Christmas diary ✨ who gets first access to my December s...

Your diary looks busy, you're working hard and you still feel completely drained 🤔 Burnout gets thrown around a lot and plenty of girls in the beauty industry are experiencing it without even realising it. I'm getting honest about what it actually looks like in a beauty business and what I've changed in my own. I get into ✨ the signs of burnout that can hide behind a full diary ✨...

Your diary is full, you adore your clients and your bio says books closed. Sounds like the dream, right 🤔 I'm getting real about what so many of us do once the diary fills up, and why it might be costing you more than you think I get into ✨ what a books closed bio says to future clients ✨ the numbers behind one empty spot in your diary ✨ my own experience of being fully booked and still f...

You keep saying you want more clients, more money and more balance 🤔 So what are you actually doing to get there? This one is a proper reality check, and I'm starting with myself. I was the most stubborn person for years, and I wish someone had told me all of this sooner. I get into ✨ the phrase I said for years that kept me stuck ✨ the gap between what you want and what you're doing...

You can have two women with the exact same business. Same education, same pricing, even the same results on paper. And one of them is fully booked with people fighting for a spot on her calendar, while the other can't figure out why nothing's landing 🤔 I sat down with Brooke, owner of Beauty by Brooke and host of The Beauty Boss Frequency podcast, and we went somewhere I don't cove...

You don't need more clients. You need to stop losing the ones you already have 👀 I see this all the time, techs stuck in this exhausting loop of chasing new clients, posting more, replying to more DMs, having the same consult conversation over and over, and their books still feel unpredictable If that's you, this episode is your sign to stop looking outward and start looking at your ret...

You have clients. New ones, returning ones, real bookings on the calendar. So why does one week look fully booked and the next look empty 🤔 In this episode, I'm breaking down the actual reasons your bookings are all over the place, and it's usually not what you think. I get into ✨ the content mistake that's bringing you followers but not clients ✨ the promo trap that fills your b...

For five years I charged a family member $85 for a service everyone else paid $130 for. That's $45 I lost every single appointment and I didn't even clock it until I sat down and did the maths 😅 In this episode I'm getting really honest about discounting, the kind that feels like loyalty or love but is quietly costing you thousands. I talk through my own experience undercharging so...

If your bookings feel like a rollercoaster, some weeks fully booked and some weeks quiet, this episode is for you 🙌 I'm sitting down with Julia from Ciao Bella Lash and Brow and Ciao Bella Coaching, where she mentors salon owners on building consistent bookings without constantly chasing new clients. I reached out to her after seeing a post she made about memberships for salons, something I...

Being booked out feels amazing 🙌 It also has nothing to do with whether you're actually running a business. In this episode I'm walking through the four signs that tell me someone is running a hobby with an ABN, not a real business 👀 We're talking policies, pricing, hours and marketing and I'm not sugar coating any of it because you needed to hear it the way I needed to hear...

Not everyone is cut out to be a business owner 🫣 That's the take my guest Tahlie brought to the table today and I wanted to unpack it properly. Tahlie owns TS Lash Academy, she's 7 years into her business and now runs services, education and supplies all at once. We get into why she believes determination is the real difference between people who make it and people who don't, the p...

Adding a new service felt like the obvious fix for my empty calendar. Lashes, lash lifts, brows, even teeth whitening at one point. Spoiler, it didn't fix anything 👀   In this one I'm getting real about why I kept expanding my menu every time my books felt quiet and why that decision actually put me further from my goals, not closer to them. I'm walking through the real cost of res...

Getting a video to blow up feels like the dream. More views, more followers, more proof you're doing it right. Here's the truth nobody tells you. Followers and views don't pay your bills, bookings do. And you can absolutely go viral with the wrong audience and see zero change in your calendar. In this episode I'm breaking down why chasing virality can actually work against your...

I almost closed my salon and gave up on my business completely 😳 This is something I've never really admitted out loud before. There was a point where I was working seven days a week, taking on hours that didn't serve me, dealing with clients who drained me and barely paying myself anything. I got to the point where I thought 'what is even the point?'. In this episode I'm...

Ever finished a course and felt more confused than when you started? You're not alone and it's not your fault 🫶 In this episode I'm getting into the dark side of beauty education, the red flags to watch for before you invest in a course and why so many students end up feeling ripped off. I'm sharing my own experience sitting through overpriced, under delivering courses so you...

Thinking of starting a beauty business and hoping to do it cheap? I need to have an honest chat with you  🙈 In this episode I'm breaking down why your business is an investment, not an expense  and why trying to cut corners on things like your course, your products and your equipment can actually cost you more in the long run 🫣 I'm sharing what I wish someone had told me before I start...

Ever been fully booked then had a quiet week hit you out of “nowhere”? 👀 Being fully booked doesn't mean you can stop showing up ✨ That's the lesson I learned the hard way 😅 In this episode we get into: ✨Why so many of us go quiet on marketing the moment we're fully booked 🚫 ✨How client behaviour (not client loss) can quietly cause a dip in your bookings ✨What actually happen...

Something big is coming for Blossom in Business, and this episode is the first real look behind the scenes 👀 This is a bonus check in the episode. No lesson plan, no structured teaching, just me catching you up on everything that's been happening. I get into the rebrand, what it actually means for the direction of the brand and why this feels less like “just a name change” and more like the...

If you know you need to raise your prices… but you’re not sure how or when to actually do it, this episode is for you 💅 After covering the mindset behind pricing and how to calculate your numbers, this episode is the final piece: executing your price increase the right way 🙌✅ In this episode, we talk about: ✨ When you need to raise your prices urgently vs strategically ✨The best times of year...

If you’ve ever based your prices on what other nail techs are charging… this episode is going to change everything 💅 In my last pricing episode, we unpacked the mindset around pricing and why it’s so controversial in the nail industry. But today, we’re getting into the part most people avoid… the numbers 👀 Because the truth is, you can’t build a profitable business by guessing your prices 😅 In...

If you’re fully booked, working long hours in your salon, but still not making the money you thought you would… this episode is for you 💖 In this very special episode, I’m joined by our FIRST EVER guest speaker, Kate from KR Beauty Academy - a former beauty business owner who now helps salon owners and beauty professionals scale their income without burning themselves out. We’re diving into: ✨ H...

Why is it that people will happily pay $150 for makeup that lasts a day… but question the price of nails that last a month? In this episode, we’re getting real about one of the most frustrating (and misunderstood) topics in the nail industry: PRICING . From the stigma that nails “should be cheap” to the fear of being seen as “too expensive,” I’m unpacking exactly why nail techs are so undervalued...

In this bonus episode, I’m telling the story of one of the most traumatising moments I’ve ever had in my salon… The morning a completely uninvited visitor showed up, refused to leave and sent me into a full panic attack minutes before my first appointment. Before you assume the absolute worst, I promise it’s not as bad as you’re probably expecting😅 But in the moment, it was genuinely one of the m...

Are your clients slowly taking control of your schedule without you even realising it? In this episode, we’re getting brutally honest about why so many beauty business owners end up working late nights, weekends, and hours they never intended to work. We’ll talk about:  • Why saying “yes” to every appointment is burning you out  • The pressure to be available 24/7  • Clients expecting you to work...

Let’s talk about the myth that’s holding so many nail techs back: industry saturation. In this episode, I explain why the industry isn’t nearly as saturated as people make it seem, how educated clients are changing the game and what it actually takes to become the go-to technician in your area. If you want to build demand and position yourself as an expert, this is a must-listen. Don’t forget to r...