Black T-Shirts

Todays guest is Sue Anderson. Sue grew up in South Africa and during her 10-year stint with TBWA\Hunt\Lascaris in Johannesburg, Sue went from copywriter to Group Head and then Creative Director. After an impressive stint as Head of Creative at Facebook she is now Global Head of Creative Roblox. It’s a fascinating chat!

Todays guest is Co-Founder and Chief Executive at Mutinex. The journey is a fascinating one that now finds himself in new york. Under-30 Achiever of the Year 2020 @ Mumbrella and has a background in software engineering and digital strategy. Mutinex GrowthOS uses AI-powered foundation modeling to provide recommendations on how they could invest better.

Welcome to another episode of Black T-Shirts. This weeks guest is Nicky Sparshot. With more than 25 years of expertise, she specializes in brand development, business expansion, and organizational change. Nicky's extensive career spans renowned companies such as Unilever, The Coca-Cola Company, P&G, and George Patterson Y&R.

Todays guest is fellow podcaster and Chief Customer Officer of the polarizing System one. As the host of the Uncensored CMO he explores the good, the bad and quite frankly downright ugly truth about marketing theory & practice.

Today we have an in person guest all the way from the UK, Susan O'Brien. Susan joined Just Eat Takeaway.com in 2016 as a consultant working on a rebrand. Since then, she’s progressed to Global Vice President of Brand. Just Eat Takeaway.com and McCann London successfully extended the ‘Did Somebody Say’ global creative platform with global super stars such at Snoop Dogg, Katy Perry and Christina Agu...

Todays guest joins us from LA but is an Australian through and through. Director Mark Molloy.   Mark grew up on a farm in Australia, and the idea of being a director was not a profession that ever crossed his mind. The world of film opened up to him after studying graphic design and moving to London in 1996 As well as some of the best creative in advertising including campaigns for Apple, Mark’s f...

Tony Bradbourne, the co-founder of Special. From humble beginnings in Auckland to establishing offices across multiple continents, Bradbourne's journey with Special is nothing short of inspiring.

New York based Hendry's journey began as a mere hobby. She’s come a long way since studying architecture and finance in Brisbane. she She ultimately decided to pursue her passion for drawing, emerging as one of the most influential artists on social media platforms worldwide, selling out works in minutes all whilst forgetting to update her website. She treads the line between artist and marketer s...

Samira Ansari is a multi-award-winning creative and currently serves as the COO at Ogilvy New York. Born in Iran before moving with her family to Melbourne's suburb of Doncaster, she's had an extensive career spanning three continents having worked with renowned brands such as AB InBev's Michelob Ultra, U by Kotex, ESPN, Virgin Airlines, and P&G's Pringles, Ansari's insights are bound to be invalu...

It's our Season 2 finale and end of year wrap, featuring three listeners from different sides of the marketing world, client and agency (like our hosts), and a guest that we've always wanted on the show. We'll celebrate the most creative things that happened in marketing this year, the things we wished didn't happen and look forward to 2023 with rose-tinted marketing glasses. Uber audio snippet us...

Andrea Diquez is the Global CEO of one of the hottest creative shops on the planet, GUT, based in Miami. She got there by making the biggest agencies (DDB Chicago and Saatchi New York) and the biggest clients (P&G) more interesting. Andrea’s way is knowing the client’s business forensically, combined with a creative intuition that was born in Venezuela and honed by Argentinians. It’s never dull wi...

Sir John Hegerty needs no introduction. He's not just the H in BBH he's also a founding partner of creative agency superbrands Saatchi & Saatchi, and TBWA - he's an absolute advertising powerhouse, and one of the genuine founders of our entire industry. He's also a sir! In this episode we explore the benefits of ageing and optimism, as well as why immersing oneself in high (and low) art is vital f...

On the day David Droga sold his agency to consultancy Accenture Interactive he announced the news by telling the agency 'We won". Hear how David has had a bigger impact on commercialised creativity in business than arguably anyone else, ever. David talks through his relentless ambition, need for speed, and desire to win with his pursuit of care and genuine love for ideas and creativity.  David has...

A creative icon who brought us a Subservient Chicken, made people freakout over Whoppers and led Crispin Porter Bogusky to Cannes Grand Prix in 5 different categories and Agency of the Decade in 2010. That was then, now he is retired from the ad business, a "recovering ad man" in venture capital who has found happiness in mindfulness over money.  See omnystudio.com/listener for privacy information...

Join us as ex Global ECD of Wieden + Kennedy, and now Founder of Opinionated lets us in on several secrets of the industry. Mark tells us the secrets to i) making wildly creative work that will b guaranteed to be embraced by, and fly through market research, ii) why chaos and creativity are uncomfortable bed partners, and iii) why all good ideas start with Column A and Column B.  Mark also compare...

You wouldn't expect one of the biggest champions of creativity in Australia to come out of Scotch College and be part of the Melbourne Establishment. But Russel Howcroft uses his position, platform and access to the C-Suite to passionately advocate for the power of creativity to transform business. It has been a constant across his storied career, from his position as one of Australia's most power...

Mark Ritson, the world's most influential marketing professor talks about what he learned about marketing and creativity at LVMH - namely get experts in both and don't let one do the others job.  Mark also talks about the fundamental concept of market orientation, and how he flexed his own strategic muscle to develop his Mini MBA (which of course we put to a focus group). As you'll expect this is...

Laura wins the 'youngest most awarded creative anywhere in the world' award. She joins us to talk about her time at Grey in Australia, her meteoric rise at Goodby Silverstein, and her Frank plans for what's next in her career.  Hear from Laura as she bigs up the need to be silly, and finding time to talk to people who are not actually in advertising (who'd have thought). You'll find this episode a...

Professor Sharp, the world's most recognisable (that's both distinctive and differentiated) marketing scientist takes us through his thoughts on creativity in the marketing process, and how he embraces creative thinking when building The Ehrenberg Bass Institute. Byron shares some very sharp views when it comes to pre-testing creative ideas (don't do it) and brand tracking (usually not worth doing...

False Starts & Comebacks. Justine Armour has come a long way from growing up in Adelaide and not getting into AWARD school the first time she tried. After stints at creative powerhouses Weiden & Kennedy and 72 & Sunny in the US, she is now Chief Creative Officer of Grey New York. Grey is one of the largest and most iconic agencies in America, where Justine oversees Super Bowl spots like Pringles “...

Hear why Nils Leonard is one of the world’s top creative talent, and one of the UK's most interesting people. The scale of his ideas is matched only by the force of his personality as he takes us through his unrelenting, take no prisoners approach to creative excellence. If a podcast on creativity ever came with a warning - this would be it. See omnystudio.com/listener for privacy information.

Fernando Machado is the world's most creative marketer. He has hundreds of Cannes Lions to his name to prove it and led Burger King to Advertiser of the Year at Cannes and 6 years of business growth. He has since followed his passion for gaming to the CMO role at Activision Blizzard. But what really makes him great at marketing is his background in engineering and lack of genuine football talent f...

This episode’s creative genius is Bianca Guimaraes, founding partner and Executive Creative Director of Mischief, an agency that didn’t exist 2 years ago and has been named Agency of the Year by Ad Age. Bianca was recently named Creative of the Year by the same publication on the back of some highly talked about and highly awarded work like “Send Noods” for Kraft Mac n Cheese, “Seltzer Launch” for...

Nick Worthington has won more Cannes Lions than just about anyone (seriously), and he knows how to break his creative process down and explain it to others. Nick offers great advice, if you want to be more creative buy a motorbike, pretend to be someone else, and make a knife. Seriously. Also, find out why a focus group hated his favourite ever piece of work 'Levis Drug Store'. See omnystudio.com/...

Allan Johnston, along with his partner Alan Morris are Australia's most successful advertising duo ever. Mojo, as they are better known, transformed how advertising was done in Australia and possibly the world. In this episode we break down the secrets to Jo's success and his approach to creativity. It's a rare interview, and Jo offers wonderful insights into how to connect brands with people thro...