Matthew Brenner
Black Belt Business
Behind the scenes insights from the Top 1% of martial arts business owners, instructors, and athletes. If you want to learn how to grow your martial arts school, keep more of your student for longer, and create a team of instructors you can depend on, this podcast is for you.
Author
Matthew Brenner
Category
Podcast website
Latest episode
Apr 22, 2026
Where to listen?
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Episodes
Breaking Barriers: A Gay Black Martial Artist From Alabama [Anthony Atkins] Ep. 10 13.03.2023 1:17:39
In our 10th episode, we dive into the incredible journey of Anthony Atkins, a trailblazing martial arts champion who shattered stereotypes and paved the way for future generations. Growing up in Alabama, Atkins faced discrimination and bullying, but he refused to let that hold him back from pursuing his passion for martial arts. Through hard work and determination, Atkins became a skilled martial...
Why Martial Arts Schools Suck At Marketing [Nick D Studio Boss Founder] 17.02.2023 54:30
In this episode, you'll get to know longtime martial artist and Studio Boss founder Nick D. You'll find out.. The common mistakes that most small businesses make when it comes to marketing Why he got kicked out of school- this story is nuts How he gets inspiration from Jay-z and so much more... This one was very entertaining to record, Nick has unlimited fun stories.
From Marine To Running A $850K/yr Martial Arts School [Shawn Nichols] 10.02.2023 50:33
You'll hear inside stories about real life marine training on the coast of South Korea and North Korea Shawn went from marine to teaching martial arts, mainly to kids, how did that happen? The SOP's he learned in marine training that helped him and his wife grow their biz Having a "Days Without Offending Someone" sign at work
I Shelved My PhD To Become A Sensei, Here's Why [Dr. Dags] 21.01.2023 37:56
Why did Dr. Dags basically her PhD when raising kids to teach martial arts full time?
How We Recruit Qualified Instructors From The Outside [Fred Posimo] 30.12.2022 48:27
Ever think about hiring from outside your organization? While most of our instructors are homegrown, you'll see a story about how we recruited Fred Posimo from outside our organization, and how you can use the same strategy to find high quality and qualified instructors in your area.
How I Sold My Martial Arts Schools For 7 Figs [Mike Vacca] 23.12.2022 37:16
Not sure how to go about selling your martial arts school? It's harder than you think. See how Mike did it in this episode.
From 0 to 30 Locations: How He Did It [Solomon Brenner] 09.12.2022 43:20
Ever wonder what it actually takes to scale a business to dozens of locations? See the mindset behind the co-creator of Action Karate, one of the largest martial arts franchises in the world.
How We Train Staff To Scale To 20+ Locations [Michael St. John] 25.11.2022 1:06:56
"They will never do it like me" I can't tell you how many times i've heard this from Martial Arts school owners. They want their staff to run their school like an owner, but pay them like supermarket checkout clerk. If you want to know what our training process looks like from A-Z, and how we take people from student to independent school operator, this episode is for you. You'll get a peak beh...
From The Ax, To The Sword: An Unconventional Path To Martial Arts School Ownership [Jacque Scott] 07.11.2022 50:45
I can say this with confidence, you don't know anyone like Jacque Scott. She's one of a kind. Working for a large HR company, she has fired thousands of people, often being the bearer of bad news for people. Nonetheless, Jacque had a great job; supportive employers, creative freedom, and a 6 healthy figure paycheck. But something was missing. She felt like she could do so much more with her ca...
From Medical Sales To 7 Location Martial Art School Owner [Michael McCreary] 23.10.2022 44:12
Ever wonder how to find great staff members that share your vision for spreading martial arts? In this show, you'll hear from Michael McCreery, who runs 7 Action Karate locations in the suburbs of Philadelphia. He was a busy Dad, made a professional wage working full-time hours, and had ZERO prior martial arts experience. But the vision of a career in martial arts overpowered all of that, and his...
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