SickBird Productions
Birds Eye
Hosted by SickBird CEO and Founder Jade Watson, Birds Eye takes you above the noise with the people rewriting the rules of culture, media, and business. Think of it as Jade’s personal master class, where she selfishly asks all the questions she wishes she’d known when building her company.
Where to listen?
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Episodes
Emily Green on How to Make Your Values Your Wealth Management Strategy 08.07.2026 46:41
Your bank account knows more about you than you think. Season 2 of BirdsEye opens with host Jade Watson and Emily Green, Head of @Ellevest Wealth Management, getting into what actually shapes our relationship with money. Emily breaks down how self-worth and financial worth are more tangled up than most of us realize, and why aligning your money with your actual values (not someone else's idea of "...
The State of Content in 2026: Winners, Losers & The New Rules 11.12.2025 24:50
Welcome back to Birds Eye, today’s solo episode is a full breakdown of what actually mattered in content, business, and culture this year… and what you should pay attention to going into 2026. I’m walking you through: The 2025 Winners, IRL events making a comeback, personal branding becoming non-negotiable, why podcasting is quietly doing numbers, and why Snapchat is still the slept-on money print...
The REAL Reason It’s So Hard to Work in Music (Especially in Canada) 04.12.2025 40:00
In this episode of Birds Eye, Jade sits down with music executive and founder Tyler Tasson for one of the most honest conversations about the music industry you’ll hear this year. Tyler breaks down how she built a multi-hyphenate career across corporate and independent spaces, why breaking into music is harder in Canada, and what young people actually need to know before entering the industry. She...
5,000 TikToks, 2 Layoffs, and One Breakthrough: The Sarah Jenkins Playbook 20.11.2025 52:16
In this week’s episode, Jade sits down with her longtime friend and Toronto based creator–producer Sarah Jenkins — a woman who has built a career that didn’t exist a decade ago. Sarah breaks down how she went from losing her job (twice) to posting over 5,000 TikToks, building a loyal audience, becoming a creator coach for elite athletes, producing podcasts, and producing digital content at the Oly...
Real vs Fake Science in a TikTok World with Dr. Raven Baxter 13.11.2025 57:27
Dr. Raven Baxter — better known online as Raven the Science Maven is a molecular biologist, science educator, and one-woman campaign to make science feel joyful, accessible, and actually relevant to your life. After working in drug discovery (including helping build the first protocol used in Parkinson’s research), she left the lab to focus on science communication, earning a PhD in science educat...
From Banker to Founder: Cate Luzio on Self-Funding & Redefining “Girlboss” 06.11.2025 52:02
Today’s guest is Cate Luzio, the founder and CEO of Luminary, one of the most respected global communities for women and allies in business — built entirely without outside funding. Before launching Luminary, Cate spent nearly two decades in banking and corporate leadership, working at institutions like J.P. Morgan and HSBC. When she realized she wanted to create more impact, she walked away from...
Being Human Is Enough: Shudufhadzo Musida on Mental Health, Womanhood, and Leading With Purpose 30.10.2025 49:17
Today’s guest is Shudufhadzo Musida — Miss South Africa turned global advocate for women and mental health. From a small village in Limpopo to Columbia University and now the United Nations, Shudu’s story is one of intellect, empathy, and purpose. She’s also the host of Mindful Mondays, a podcast and digital series where she leads raw, unfiltered conversations about mental health across Africa and...
The Lie We Tell About “Follow Your Passion” with Suzy Welch 23.10.2025 28:37
Today’s guest is Suzy Welch, NYU Business Professor, bestselling author, and thought leader on purpose and performance. Known for her no-nonsense wisdom and decades of work helping leaders find clarity, Suzy joins Jade to unpack what “finding yourself” actually means — and why it sounds a lot easier than it really is. In this conversation, they explore the messy, nonlinear journey of self-discover...
What Cartel Reporting Taught Mariana van Zeller About Confidence Under Pressure 16.10.2025 53:24
Today’s guest is Mariana van Zeller, an Emmy-winning journalist for National Geographic and host of Trafficked, known for her fearless reporting inside the world’s most dangerous black and grey markets. From cartels and extremist groups to scammers and traffickers, she’s seen humanity at its most raw, yet somehow remains grounded and composed in every encounter. In this conversation, Jade and Mari...
Birds Eye: Coming Soon 🐦 16.10.2025 0:33
Birds Eye takes you beyond the headlines and into the minds of the people shaping culture, media, and business today. Hosted by Jade Watson, founder and CEO of SickBird Productions, the series blends raw conversation with real insight. New episodes weekly on Spotify, Apple Podcasts, and YouTube. A SickBird Productions original. Learn more about your ad choices. Visit megaphone.fm/adchoices
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