Julie Ellis
Big Gorgeous Goals
Conversations with women entrepreneurs about the best and the most difficult parts of growing 7- and 8-figure businesses and chasing our Big Gorgeous Goals. You can find Julie's book, Big Gorgeous Goals, and the brand-new companion workbook at www.julieellis.ca/book
Where to listen?
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Episodes
Retail Isn't the Only Goal: Sustainable Growth for Product-Based Businesses 09.07.2026 24:53
Julie's brand new Big Gorgeous Goals: Official Workbook can be ordered now! Grab your copy . In the final episode of this retail strategy series, Kathy Vurinaris and I discuss what it really takes to scale successfully in retail. From product innovation and manufacturing to forecasting and financial planning, we explore the systems and strategies that support sustainable growth. If you'r...
Breaking In and Setting Yourself Up to Win with Kathy Vurinaris 25.06.2026 42:13
Julie's brand new Big Gorgeous Goals: Official Workbook can be ordered now! Grab your copy . In this second episode of my three-part podcast series we continue the conversation with Kathy Vurinaris , and dive into what it really takes to succeed in retail. Kathy brings decades of retail expertise to this discussion as we explore the strategies, systems, and mindset shifts that can help entrep...
What to Know When Going Into Retail in 2026: With Kathy Vurinaris 04.06.2026 31:53
Kathy Vurinaris , founder of Sleaks and veteran retail product development executive, joins Julie to launch a new series on selling to big retail. With experience on both sides of the table, Kathy cuts through the myths and shares what founders really need to know before pursuing major retailers. Kathy is a seasoned retail product development executive behind some of Canada's most iconic bran...
Looking Back, Moving Forward: 5 Lessons from 50 Episodes 13.11.2025 30:37
The Big Gorgeous Goals: Official Workbook can be ordered now! Grab your copy . We mark 51 episodes of Figure 8 by pausing to extract five powerful lessons from fifty conversations with women who scaled, exited, and reinvented. We share what changed for us, why belief work precedes strategy, and how purpose and profit move together when you lead in public. You can grab your Big Gorgeous Goals book...
Financial Strategy Meets Entrepreneurship with Tracey Lundell 30.10.2025 36:34
Julie's brand new Big Gorgeous Goals: Official Workbook can be ordered now! Grab your copy . Tracey Lundell shares her journey from banking to entrepreneurship, revealing how she built a wealth management company that breaks industry norms while providing better client service. With 30+ years of expertise in finance strategy, Tracey helps women investors and entrepreneurs navigate the complex...
From Managing Rock Stars to Empowering Entrepreneurs with Tarra Stubbins 16.10.2025 38:00
Julie's brand new Big Gorgeous Goals: Official Workbook can be ordered now! Grab your copy . Tarra Stubbins shares insights from her journey managing rock stars to founding Take it Easy , a company providing executive assistants and chiefs of staff to entrepreneurs looking to scale their businesses. Tarra Stubbins is the founder of Take It Easy Group, a team of elite fractional Executive Assi...
Mindful Entrepreneurship with Casey Carroll 02.10.2025 39:13
Julie's brand new Big Gorgeous Goals: Official Workbook can be ordered now! Grab your copy . Casey Carroll shares her entrepreneurial journey through nonlinear career paths, balancing multiple businesses, and creating transformative experiences for clients through her holistic approach to business and branding. Casey Carroll (she/her) is an entrepreneur, business strategist, communications pr...
Counting on Curiosity with Jennifer Devine 18.09.2025 32:34
Julie's brand new Big Gorgeous Goals: Official Workbook can be ordered now! Grab your copy . Jennifer Devine shares her journey from controller at a commercial real estate development firm to owner of an accounting and technology solutions business that provides outsourced accounting services to clients. Jennifer Devine is a highly accomplished Certified Public Accountant (CPA) with over 25 y...
After the Exit: Living, Leading, and Learning Forward with Sarah Michelle Boes 04.09.2025 32:17
Julie's brand new Big Gorgeous Goals: Official Workboo k can be ordered now! Grab your copy . Sarah Michelle Boes created and sold a multi-million dollar nurse practitioner test prep company before turning 30, only to face her newborn daughter's heart condition diagnosis just weeks after the acquisition. Her journey reveals how entrepreneurial success and personal crisis can intersect, f...
Scaling a Photography Startup to $10 Million with Jennifer Yeh 21.08.2025 31:01
Julie's brand new Big Gorgeous Goals: Official Workbook can be ordered now! Jennifer Yeh , COO of Shoott , transformed her startup photography business from $800K to over $10M in revenue in just six years by expertly connecting photographers with busy families. She shares her journey of pivoting from targeting influencers to serving moms, navigating major challenges like iOS privacy changes,...
Sticky Notes and Mindset Shifts: An Entrepreneur's Transformation with Lori Rogers 07.08.2025 34:45
Julie's brand new Big Gorgeous Goals: Official Workbook can be ordered now! Grab your copy . Lori Rogers , president and co-founder of Rogers Marketing , shares her journey of implementing positive practices to overcome overwhelm and transform her business approach. Lori is the president and co-founder of Rogers Marketing, a muilti-million-dollar woman-owned business. For 25 years, she and h...
From Clinical Practice to Biotech Pioneer with Dr. Joan Fallon 24.07.2025 35:55
Julie's brand new Big Gorgeous Goals: Official Workbook can be ordered now! Grab your copy . Dr. Joan Fallon shares her journey from clinical practice to founding Curemark , a biotech company developing novel therapies for Autism based on her discovery of enzyme deficiencies in children with the condition. Her innovative approach challenges traditional pharmaceutical development by addressing...
Pivoting with Purpose: Learning To Leverage Unlikely Skills with Shari Cedar 10.07.2025 36:42
Julie's brand new Big Gorgeous Goals: Official Workbook can be ordered now! Grab your copy . Shari Cedar's remarkable career pivot reveals how seemingly unrelated skills can become your greatest business assets. In this episode of Figure 8, we discover the unconventional journey from TV production to becoming CEO of AK Building Services -- a major commercial janitorial company in Florida...
Growing a Million-Dollar Wellness Brand Through Crisis with Amber Briggle 26.06.2025 36:12
Julie's brand new Big Gorgeous Goals: Official Workbook can be ordered now! Grab your copy . Amber Briggle shares her inspiring journey from hands-on massage therapist to CEO of Soma Massage Therapy , a business that has grown to two locations grossing over a million dollars annually with plans to franchise nationwide. Amber Briggle (she/her) is the founder and CEO of Soma Massage Therapy, wh...
Scaling Your Business Beyond Media with Denise Bedell 12.06.2025 34:14
Julie's brand new Big Gorgeous Goals: Official Workbook can be ordered now! Grab your copy . Denise Bedell shares her journey pivoting from media to entrepreneurship as the founder of Content Innovo , helping businesses share their content and tell stories worldwide. Denise is an EPPY-nominated journalist and editor, who has been telling the stories of global companies and public institutions...
Legacy to Leadership: Transforming a Mission-Critical Business with Ania Aliev 29.05.2025 33:28
Julie's brand new Big Gorgeous Goals: Official Workbook can be ordered now! Grab your copy . Ania Aliev shares her journey of entrepreneurship through acquisition, transforming Life Support Systems from a paper-based business into a digital operation with growth potential. Her story demonstrates the importance of careful change management and maintaining mission-critical services while modern...
Designing Your Ideal Life: The Leveraged Business Model with Fabienne Fredrickson 15.05.2025 37:28
Julie's brand new Big Gorgeous Goals: Official Workbook is here! Order your copy today . Fabienne Fredrickson shares how solo business owners can make powerful impact with their work while creating time for rest, joy, and pleasure. She reveals the framework she used to grow her business by 538% in just three years. For 20+ years, Fabienne Fredrickson has powerfully mentored thousands of women...
From Daycares to Dynasties with Victoria Sopik 01.05.2025 31:28
Entrepreneurs, listen up. Amplify Your Voice 2025, the financial edition is where you need to be. Brought to you by Canadian Small Business Women, a place for entrepreneurs to find the resources to take their businesses to the next stage. You'll learn from incredible keynote speakers and leave feeling more confident about your financial future. From getting clarity on building your stock port...
The Art of Business Delegation with Marla Coffin 17.04.2025 38:40
Entrepreneurs, listen up. Amplify Your Voice 2025, the financial edition is where you need to be. Brought to you by Canadian Small Business Women, a place for entrepreneurs to find the resources to take their businesses to the next stage. You'll learn from incredible keynote speakers and leave feeling more confident about your financial future. From getting clarity on building your stock port...
Navigating Challenges in Women’s Health and Business with Aeryon Ashlie 03.04.2025 35:37
Julie's Big Gorgeous Goals: Official Workbook is here! Order your copy today. Engaging women entrepreneurs and health advocates, our latest episode features the award-winning Aeryon Ashlie , founder of Aeryon Wellness Supplements. We delved into the importance of NPN certifications and supporting Canadian products, navigating business challenges, and empowering women through education. Aeryon...
Why Female Founders Thrive: Lessons from the Frontlines with Jess Schultz 20.03.2025 32:25
Julie's Big Gorgeous Goals: Official Workbook is here! Order your copy today. Jess Schultz, the founder and CEO of Amplify Group, shares her unique journey from finance to entrepreneurship. She emphasizes the value of support and progressive networks for women in business. As the founder and CEO of Amplify Group, Jess Schultz is a go-to market supercharger for B2B startups looking to achieve...
Building a Sweet Business: How Cookies & Dreams Scaled from Local to Nationwide 06.03.2025 31:52
Julie's Big Gorgeous Goals: Official Workbook is here! Order your copy today. In this episode, we dive into the inspiring journey of Steph Sellers , founder of Cookies and Dreams , and her mission to spread joy through gourmet cookies. As she navigates the ups and downs of entrepreneurship, she shares valuable insights into building community connections and the realities of running a success...
Revolutionizing Recruitment and Unlocking Human Potential 20.02.2025 42:39
Julie's Big Gorgeous Goals: Official Workbook is here! Order your copy today. Caitlin McGregor’s journey as the founder of Plum transforms the hiring landscape by embracing data to reveal innate talents rather than relying on traditional resumes. The episode explores how technology and behavioural data can help businesses thrive while ensuring that employees are matched with roles that allow...
Kristi Herold: Building Community Through Sports and Play 06.02.2025 34:39
Julie's Big Gorgeous Goals: Official Workbook is here! Order your copy today. This conversation with Kristi Herold illustrates how play can be a transformative force in both personal and professional realms. With insights into her journey, the evolution of JAM, and the impact of recreational play on workplace culture, this episode offers valuable lessons on community and joy in entrepreneursh...
Jacqueline Sava: Building the Soak Wash Brand 23.01.2025 40:59
Julie's Big Gorgeous Goals: Official Workbook is here! Order your copy today. This episode highlights Jacqueline Sava's inspiring journey as the founder of Soak Wash, revealing her innovative approach to creating a product that cares for delicate clothing while prioritizing sustainability. She discusses education's role in fostering consumer relationships and navigating the challeng...
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