Beyond The Shelf

Elise Barry is back on Beyond the Shelf! This time, Dave catches up with the Royal Canin Digital Capabilities Manager to talk all things TikTok Shop. Elise takes us behind the scenes of Royal Canin's journey into social commerce, from figuring out whether TikTok was the right fit to navigating fulfillment, video production, and the challenges of getting a shop up and running. She also shares...

Our Groceryshop 2026 coverage comes to a close with Jatin Pahuja, who brings more than 15 years of experience in retail technology, including previous roles at Walmart and Albertsons. Drawing on his experience with two of the country's largest retailers, Jatin shares how he's working to make AI more useful for everyday grocery shoppers—from planning weekly meals to navigating different d...

We wrap up our Retail Club AI Festival with Kendra Scott's Kristi Carlson! Kristi shares a look at Kendra Scott's digital technology operations, from eCommerce and marketing technology to analytics and AI. They also discuss how the jewelry brand is exploring conversational commerce, improving online customer care, and helping employees put AI to work in their everyday roles. A quick conv...

What if your next bunch of basil was grown by robots? At Groceryshop 2026, Dave Feinleib spoke up with Sam Canavan, COO of Stacked Farm, to explore the future of automated indoor farming. Stacked Farm grows leafy greens and herbs in highly controlled environments, using robotics, software, and AI to produce fresh greens without pesticides. Sam shares the story behind the business, the company&apos...

Beyond the Shelf Live heads to the Bynder booth at the Retail Club AI in Festival sunny Huntington Beach, where Dave catches up with Luke Roberts, Global Director Digital Strategies & Growth. AI is making content easier to create—but is all that extra content pulling its weight? Luke talks about conquering content chaos and shares a lesson from nearly 18 years at Mazda: technology only helps w...

Julie Clifford from Church & Dwight returns to Beyond the Shelf after her 2025 appearance - this time live from Groceryshop 2026! Julie shares her takeaways on AI and social media, plus an update on Church & Dwight’s partnership with It’sRapid—from localizing content for global markets to using It’sRapid Optix™ for PDP optimization and retail media creative. She also looks ahead to bringin...

We've got another mini episode recorded live at the RetailClub AI Festival in Huntington Beach, this time with Shannon Flanagan, Founder and CEO of Retail Women in Tech.  Becoming a nonprofit founder wasn’t on Shannon’s bingo card. She shares how one conversation changed that, introduces the Women to Watch collective and AI Pulse Report, and explains why a "signal swap" became one o...

Andrea Leigh from Allume Group returns to Beyond the Shelf after her 2024 appearance, catching up with Dave at Groceryshop 2026. The conversation goes beyond the PDP—literally. Andrea shares how AI-driven discovery is expanding the digital shelf to places like Reddit and YouTube, and why brands need accurate product information and a compelling story wherever shoppers find them. Connect with Andre...

Beyond the Shelf Live heads to Huntington Beach, where Dave Feinleib catches up with Nate Moran from Snowflake at the Retail Club AI Festival. Nate has gone from using retail technology on the brand side to working with the companies behind it. He shares what that switch has been like—and what caught his attention at the event. Agentic shopping is part of the story, but what about making life easi...

Recorded live at Groceryshop 2026, Dave Feinleib speaks with Rohan Jetley from California Pizza Kitchen. Rohan shares how CPK is expanding beyond the traditional restaurant through frozen CPG, ghost kitchens, and automated pizza kiosks. He also discusses how AI is moving from buzzword to practical use cases that improve operations and the customer experience. Connect with Rohan on LinkedIn Follow...

We’re live from Groceryshop 2026! Dave Feinleib catches up with Courtney Owumi of Shipt to talk same-day delivery, online grocery, and Shipt’s latest AI features. Courtney shares how Shipt is using AI agents, including its own Ask Shipt feature, to reduce the mental load of grocery shopping while keeping the human element at the center. Connect with Courtney on LinkedIn Follow Beyond the Shelf on...

This week, Dave speaks with Leah Allen, Chief Marketing Officer at Syndigo. Leah shares insights from Syndigo’s recently-published report, "The State of Product Experience 2026" - including how AI agents, reviews, product data, and PDP content are changing the way products get discovered and chosen. The conversation covers why brands need complete, structured, and consistent product cont...

This week, Dave speaks with Ana Laura Zain, Chief Marketing Officer at MetaRouter and Co-Founder of Women in Commerce Media. Ana shares how her background in analytics, ad tech, and commerce media shaped her approach to marketing, customer data, and community. The conversation covers real-time customer context, AI’s role in personalization and creative workflows, and why strong relationships still...

This week, Dave speaks with Jack Kneuper, Senior Digital Performance Marketing Manager at Perdue Farms. Jack discusses how the shopper journey has become less like a funnel and more like a series of connected moments across creator content, search, retail media, product pages, reviews, promotions, and in-store experiences. He also shares how Perdue is thinking about retail media measurement, AI-as...

This episode originally aired 5/26/26. Dave speaks with Helen Makri, Sr. Manager of eCommerce Digital Content at Ferrero. Helen shares how Ferrero has evolved its ecommerce content capabilities — from repurposing brand assets for digital to building a more strategic, optimized approach across a large and growing portfolio of brands. In this episode, Helen breaks down why ecommerce content needs to...

This week, Dave speaks with Daniel Kleinkopf, VP of Marketing & Technology at Waiākea Hawaiian Volcanic Beverages. Daniel shares how Waiākea is growing across ecommerce, retail, Amazon, international expansion, and brand marketing — while staying grounded in its core pillars of health, sustainability, and ethical impact. The conversation covers how Waiākea thinks about content by channel, why...

This Beyond the Shelf Live episode was recorded at the P2PI Retail Media Summit in Chicago, where Dave Feinleib caught up with Marlow Nickell, Co-Founder & CEO of Grocery TV. Marlow shares how in-store retail media has evolved, why regional grocers are leaning in, and how Grocery TV has grown to 6,700 stores. He also discusses why the store remains such a valuable media environment, how brands...

This week we're repeating Dave's insightful discussion with Garima Ahuja, Sr. Partner Development Manager, Creative Partnerships at Walmart Connect.  This episode originally aired 6/2/26. Garima shares how Walmart Connect is helping brands connect with shoppers across the full funnel — from discovery to purchase — using Walmart’s scale, solutions, and first-party signals. She also breaks...

Recorded in April at Digital Shelf Summit 2026, this Beyond the Shelf Live "minisode" features Dave's conversation with Dawn Powell from Kids2. Dawn shares what stood out at the event, including the pace of innovation around AI and how teams are finding more practical ways to bring new capabilities into their day-to-day workflows. She also discusses Kids2’s partnership with It’sRapi...

This week, Dave speaks with Tom Bingham, Director of Vertical Market Sales at LG Electronics. Tom shares how digital display technology is evolving from reliable screens into broader customer experience platforms across retail, QSR, grocery, C-store, stadiums, venues, and transportation environments. In this episode, Tom breaks down why in-store retail media is moving so quickly, how retailers are...

This week, Dave speaks with Dean McElwee, ecommerce and digital transformation leader and author of Ecommerce for CEOs . Dean shares what he’s learned working across global brands, complex categories, and digital shelf transformation — including why DIY and home improvement require a very different ecommerce content playbook. In this episode, Dean breaks down the challenges of managing SKU complex...

This week, Dave speaks with Garima Ahuja, Sr. Partner Development Manager, Creative Partnerships at Walmart Connect. Garima shares how Walmart Connect is helping brands connect with shoppers across the full funnel — from discovery to purchase — using Walmart’s scale, solutions, and first-party signals. She also breaks down why creative has become one of the biggest opportunities in retail media, b...

This week, Dave speaks with Helen Makri, Sr. Manager of eCommerce Digital Content at Ferrero. Helen shares how Ferrero has evolved its ecommerce content capabilities — from repurposing brand assets for digital to building a more strategic, optimized approach across a large and growing portfolio of brands. In this episode, Helen breaks down why ecommerce content needs to do more than look good. It...

This week, Dave speaks with Eldar Sadikov, co-founder and CEO of Field Materials AI. Eldar has spent his career building AI companies — first in retail and ecommerce personalization with Jetlore, and now in commercial construction procurement with Field Materials AI. In this episode, Eldar shares how AI has changed from classical machine learning to modern LLMs and agents, why vertical AI companie...

This week, Dave speaks with John Santaferraro. John is the CEO and Head Research Analyst at Ferraro Consulting LLC. With 30 years of experience in AI, analytics, and data management, he brings a wealth of experiences as an industry analyst, marketing executive at HP and ParAccel, and strategic marketing consultant for companies like Google Cloud, SAP, HP, ThoughtSpot, Informatica, and dozens of st...