Beyond the Image Podcast

Biggest Mistakes When Pitching - Live Coaching Hosted by: James Patrick   Welcome to another live weekly coaching call. Every week, James will be picking a topic to dive into so you can ask questions specifically about the topic. Then at the end, you can ask any questions you have.   In today's live coaching, we are going to be talking about the top mistakes individuals make when they are trying t...

5 Most Important Marketing Questions to Ask Hosted by: James Patrick   Today, we're talking about the 5 most important questions you should be asking in relation to your marketing and your sales. Ultimately, it's not just the asking of these questions but also finding the answers to these questions.     "Where can you position yourself in front of your target audience?"     IN THIS EPISODE 5 quest...

3 Things You Need to Know About Magazines Before Pitching Hosted by: James Patrick   When it comes to trying to get published, there are three critically important things that you need to know about media outlets before you ever send off your first pitch. Today, let's talk about these 3 things and why they're important.     "Are these your prospective clients?"     IN THIS EPISODE 3 things to know...

Should You Pay to Get Published? - Live Coaching Hosted by: James Patrick   Welcome to another live weekly coaching call. Every week, James will be picking a topic to dive into so you can ask questions specifically about the topic. Then at the end, you can ask any questions you have.   Today's topic that we are diving into is should you be paying to get published?     "I don't want you to believe...

Stand Out on Social Media with Regina Lawrence Hosted by: James Patrick   What we want to dive into today is one of the things that not only mystifies but also frustrates so many of our listeners; all things social media.   My guest today is Regina Lawrence. She is the founder and owner of All Things Social Media, a marketing agency.     "Stop being the consumer."     IN THIS EPISODE The role soci...

Am I Good Enough to Get Published? Hosted by: James Patrick   A question that comes up fairly often when it comes to getting published is, "Am I even good enough to get published?" or "Who am I to get published?"   Perhaps this is something that you have thought or considered. Let's talk about why you are.     "The majority of earned media features are for individuals like you."     IN THIS EPISOD...

Red Flags of Prospective Clients - Live Coaching Hosted by: James Patrick   Welcome to another live weekly coaching call. Every week, James will be picking a topic to dive into so you can ask questions specifically about the topic. Then at the end, you can ask any questions you have.   Today's topic that we are diving into is red flags that you need to watch out for and the warning signs you need...

Chef Robert Irvine on Overcoming the Impossible Hosted by: James Patrick     My guest today is Chef Robert Irvine, you'll recognize him from the hit TV show, Restaurant Impossible. He's also the author of the brand new book, Overcoming Impossible.     "If one ingredient of that recipe is not in there, the magic doesn't happen."     IN THIS EPISODE The inspiration behind Chef Robert's decision to d...

Three Reasons to Land Media Features Hosted by: James Patrick   I say a lot that getting published or earned media is the fastest and most effective way to grow your business. But when we think about getting published, what are the specific reasons you want to land media features and how do these reasons support you and your business? Today, let's talk about 3 reasons why you want to get published...

How to Launch Your Own Podcast - Live Coaching Hosted by: James Patrick   Welcome to another live weekly coaching call. Every week, James will be picking a topic to dive into so you can ask questions specifically about the topic. Then at the end, you can ask any questions you have.   This week, we're talking about how to launch your own podcast.     "Once consistency is gone, your audience is gone...

How to Write to Sell with Scott Keyser Hosted by: James Patrick     The topic we're going to be diving into today is one that comes up a lot as I'm working with clients and at our events. It comes up whenever we are talking about the language and copy they are using on their websites and sales pages, along with the language they are using in their media pitches.   My guest is Scott Keyser, he is t...

The Coaching Industry Has Failed You Hosted by: James Patrick   Today, we're going to talk about why you should not compare yourself to others and why you need to stop listening to coaches who brag about how much many they make.     "There is a lot beneath the surface that they are not sharing."     IN THIS EPISODE Hear James dissect a post made by an entrepreneur and why it's terrible. Advice tha...

How to Go on a Podcast Tour - Live Coaching Hosted by: James Patrick   Welcome to another live weekly coaching call. Every week, James will be picking a topic to dive into so you can ask questions specifically about the topic. Then at the end, you can ask any questions you have.   This week, we're talking about how to go on a podcast tour.     "If you're a guest on that show, you are being vouched...

Overcoming Burnout with Kim Walsh (E) Hosted by: James Patrick Today, we're going to be diving into something that I consider to be of utmost importance for our journey as business owners and entrepreneurs; that is the misconception of what it takes to be "successful." The misleading of the hustle culture and this idea of having to grind and push and go to the extreme if you want to see success. M...

How to Get Verified on Instagram Hosted by: James Patrick   There's a lot we do on Instagram to appear more credible, more professional, and that we have a bit more clout. This ranges from trying to mass a group of followers (whether or not that group of followers is legit) to trying to get that exclusive and elusive blue checkmark. We may have invested to try and get it or applied to try and get...

How to Prep for a Photoshoot - Live Coaching  Hosted by: James Patrick   Welcome to another live weekly coaching call. Every week, James will be picking a topic to dive into so you can ask questions specifically about the topic. Then at the end, you can ask any questions you have.   This week, we're talking about how to prep for a photoshoot. "Choose photographers based on their skill sets." IN TH...

Why Entrepreneurs Struggle with Their Health with Joel Evan Hosted by: James Patrick   A recurring theme that comes up on this show and one that I feel is important to bring back to the conversation is how we as professionals can run into certain dangers when we are not prioritizing our health and wellness.   My guest today is Joel Evan. He's a holistic health coach and the host of The Hacked Life...

Stop Creating Content Hosted by: James Patrick   I was just having a coaching consultation with someone and it got me thinking about how much time and energy we pour into content creation and distribution that is a complete waste. Let's talk about why you should stop creating so much content.   "We have become completely consumed with content creation."     IN THIS EPISODE A sad announcement about...

Social Media Strategies for 2023 - Live Coaching Hosted by: James Patrick   We're back with another live weekly coaching call. Every week, James will be picking a topic sent in by the listeners to dive into so you can ask questions specifically about the topic. Then at the end, you can ask any questions you have.   This week, we're talking about social media strategies for 2023.   "We have to trea...

My guest today is Lexi Romano. She is the host and founder of the Phx Finds Show.     "If I hadn't started, I wouldn't have known what I needed to do to get to the next level."     IN THIS EPISODE Lexy's background and what got her into doing what she does now. Why videos are so powerful. All the things that go into making a video. Creating a place to have a deeper connection with your audience. H...

Don't Be an A-Hole Hosted by: James Patrick   I've developed this new obsession. It's not a healthy obsession, as most aren't once they reach a certain limit. This one has absolutely surpassed that limit. I've been seeing the same ad every day on Facebook.   But, this podcast is not about the ad itself, but it is about the comments on this ad and the response from one of the employees at this comp...

How to Land a Magazine Cover - Live Coaching Hosted by: James Patrick   Welcome to another live weekly coaching call. Every week, James will be picking a topic to dive into so you can ask questions specifically about the topic. Then at the end, you can ask any questions you have.   This week, we're talking about how to land a magazine cover.  "The goal of the cover is to sell the magazine." IN THI...

Evolution of the Fitness Industry with Nadine Dumas  Hosted by: James Patrick   My guest today is health and wellness coach, Nadine Dumas.  "It really comes down to your morals and what you believe in." IN THIS EPISODE Nadine and James's history and how things have changed. The power of an unedited photo. Preparing for a photoshoot and the importance of having intentions beforehand. What's happeni...

When to Celebrate Hosted by: James Patrick For people like me, and perhaps for people like you, showing off is hard to do. Why? Because it seems that all we ever see when we fire up social media, is an endless stream of accomplishments. A barrage of celebratory news, an assault of requests for congratulations. It can't all be real, can it? People's lives cannot be this "#blessed."   I've often sai...

Live Coaching Hosted by: James Patrick   Welcome to another live weekly coaching call. This call is hosted through the Facebook group Fit Business Guide and on the YouTube channel where he answers all your business and marketing questions. "No one has a background in marketing until they start marketing." IN THIS EPISODE Publication trends. Final call for entry at Ricochet Magazine: Enter Your Sub...