Beyond the Image Podcast

The date was 4/1/17 and I posted what ended up being one of my highest engaged posts I had ever done on Instagram.  In this episode, I'm reading you the caption, the reactions, and something that really upsets me. "The photos are edited to finish the narrative that we were telling through the location, through the set-up, through the styling, through the hair and makeup, through the poses, through...

It's Friday and we do not have time to waste! I'm jumping into the top 5 worst jobs I've ever had. But more importantly, I am diving into how I could have completely avoided working any of these jobs. "Perhaps if I did a little bit better in my planning, maybe I never would have had to work these jobs." IN THIS EPISODE Hear my top 5 worst jobs I've ever had and why. How planning changed everything...

It is about time we did a podcast discussing time. A couple years ago, I was going through this exercise with a business coach and what he made me do was to write down all the hours I worked in a single year. From photoshoots to cleaning toilets in my office. That number was quite shocking. Then he said to take the amount of money I made in that year and divide the number of hours by the amount of...

Did I ever tell you about the time I became a New York Times Best Selling author? I was working in marketing years ago and I started to pioneer a new marketing strategy that was building my company's brand awareness, generating brand validation and creating new job opportunities. I thought to myself, if only other companies were implementing the same marketing approach, they too could do the same....

It's not easy for someone to admit when they were wrong. For the second time in recorded history (no way to verify that), I was wrong. When I bring up the word "privilege" or "privileged" it can create a feeling of defensiveness for so many. It's easy to understand why; we might retort back to that and say, "No we're not privileged, I built this all myself." Although that might be true, we need to...

We are diving back into the conversation about empowering women and how they choose to build their brands and business. Today, I am talking with Nikole Mitchell, who is a pastor turned stripper and top creator on OnlyFans who went from living off of food stamps to earning 6-figure months. We discuss the evolution of the content marketing industry and what lies ahead for women in the selling of sex...

New Year, new show, new branding! Now, more authentic!  Looking back over the years, a lot of what I saw in hindsight was inauthentic. I couldn't see it while I was in it, but looking back, I did. There were specific instances and larger themes where I can see I strayed off course and got lost a bit. I'm reflecting on that today as I refocus and zone in on my mission, one that is authentic to me. ...

I was on Instagram the other day, wasting time, and I came across a post that said something to the effect of, "Why are people talking about 2021 being over and the inability to wait for 2022? Do you realize that there is still _ # of weeks/days/hours/minutes still left in this year? Are you really prepared to give up on your goals that easily and throw away this percentage of the year that you ha...

My guest today is no stranger to the Beyond the Image podcast, most of my audience, and our FITposium alumni. Billy Polson has been within our community for several years now and has been a presenter at our FITposium conference for several years. He is the Founder of The Business Movement and the Founder of DIAKADI, which is a fitness studio that has won best studio in San Francisco 15 of the 17 y...

My motivation has bottomed out and I'm tired. Have you ever felt that way? Even though this year flew by, it took an emotional toll on so many of us. I don't think a lot of us realized it even happened.  So today, I'm talking about motivation and distraction because not only am I struggling with it, I know so many are too.   "As we're coming into the end of the year, we've lost so much of our focu...

Entrepreneurship is hard. I'm sure as a listener, you deal with this everyday and you know this. Or you need a reminder because of the way influencers portray entrepreneurship on their feeds. Looking at my calendar, I realize that I walked away from my corporate job 10 years ago. Today, I want to talk about the things that have helped me survive this journey. "The devotion you give to the work you...

Today, we get to chat about something that I geek out on, which is how to better improve sales pages. I have invested copious amounts of my time, hours, energy, and emotions into understanding how to best set up a page that not only guides the visitor through an amazing journey where they are rewarded by every scroll but also leads them to what I wanted all along; to purchase whatever it is I'm se...

Looking for a beautiful studio to record your podcast in or are you looking for a professional audio engineer to produce your show? Email us at hello@hivestudiosaz.com to take your show to the next level! Last week, I received a funny thing dropped off at our front door. It was self made newspaper (really propaganda) pushing specific vitamins and supplements to make you healthier in a myriad of wa...

In this episode, we are bringing back one of our special edition episodes where we do live coaching on the show! Our guest today is Mo. She is the Bold Momma. Mo is a postpartum, women's health specialist who is seeking to launch a book in the new year. IN THIS EPISODE Hear about Mo's story and her background. The meaning behind Mo's brand. Listen in on James coach Mo in different areas of her bus...

I recently had the chance to read the book, "The Career Toolkit." The reason this book really resonated with me is because of my journey transitioning from within the corporate world and then out of the corporate world. As an entrepreneur this should mean everything to you. Where is it you want to take your career? What is it that you want to build in this career path? What are the tools that you...

I have a funny story for you! I was on Venmo the other day and I saw something that made me laugh. One of my contacts on Venmo forgot to hide their transaction where they purchased fake followers! In this episode, I'm going to talk about the monetary purchase of Instagram accounts.  "Ultimately, it just looks so egregiously fake." IN THIS EPISODE The follow/unfollow programs. What to look out for...

My guest today is Cody Rininger, the founder of 2B Imperium. He is a recent attendee of our annual FITposium conference and left quite an impression, so we wanted to invite him on the show to talk about all things entrepreneurial. "Only you can control you." IN THIS EPISODE Cody's background and what got him into the fitness industry. Where you should draw your motivation from. Why giving your bes...

Do you currently have a podcast or are about to launch a podcast and need some help? Looking for a professional environment to record your show? The Hive Studios in Phoenix, Arizona is nearly complete and will be ready for you soon! Looking for a professional audio engineer to produce your show? Email us at hello@hivestudiosaz.com to take your show to the next level! Today's episode is an importan...

What do you think about when you think of entrepreneurship? Some views of what it is could include sitting on the couch watching football with my son, fancy cars, expensive clothes, extravagant trips, and showing off all these thighs over social media in order to get your audience to buy into your lifestyle. When you are thinking of quitting your job it's important to define what entrepreneurship...

Do you currently have a podcast or are about to launch a podcast and need some help? Looking for a professional environment to record your show? The Hive Studios in Phoenix, Arizona is nearly complete and will be ready for you soon! Looking for a professional audio engineer to produce your show? Email us at hello@hivestudiosaz.com to take your show to the next level! After last week's episode, I h...

Do you currently have a podcast or are about to launch a podcast and need some help? Looking for a professional environment to record your show? The Hive Studios in Phoenix, Arizona is nearly complete and will be ready for you soon! Looking for a professional audio engineer to produce your show? Email us at hello@hivestudiosaz.com to take your show to the next level! The last 18 months have given...

Do you currently have a podcast or are about to launch a podcast and need some help? Looking for a professional environment to record your show? The Hive Studios in Phoenix, Arizona is nearly complete and will be ready for you soon! Looking for a professional audio engineer to produce your show? Email us at hello@hivestudiosaz.com to take your show to the next level! Last week, I was working with...

Do you currently have a podcast or are about to launch a podcast and need some help? Looking for a professional environment to record your show? The Hive Studios in Phoenix, Arizona is nearly complete and will be ready for you soon! Looking for a professional audio engineer to produce your show? Email us at hello@hivestudiosaz.com to take your show to the next level! Today, I am digging something...

Do you currently have a podcast or are about to launch a podcast and need some help? Looking for a professional environment to record your show? The Hive Studios in Phoenix, Arizona is nearly complete and will be ready for you soon! Looking for a professional audio engineer to produce your show? Email us at hello@hivestudiosaz.com to take your show to the next level! On today's show, I want to tal...

Looking for a professional environment to record your show? The Hive Studios in Phoenix, Arizona is nearly complete and will be ready for you soon! Looking for a professional audio engineer to produce your show? Email us at hello@hivestudioaz.com to take your show to the next level! If you haven't noticed, there has been a buzz on Instagram. The December issue of Shape Magazine will be the final p...