Beyond The Hustle

"The way we create significance is by creating the conditions for people to make promises and keep them. To create the conditions for people to do work that they're proud of. The best job they ever had. If it's not the best you ever had, you get a better offer, you're gonna leave! What makes it the best job is that there's a journey, a quest, a mission. The way we talk to each other, the way we ar...

"What you wanna do in order to sell more products, get elected, or whatever it is that your agenda is. You want to own the problem. So whoever owns the problem of making a headache go away, is gonna sell more medicine. Whoever owns the problem of getting you from point A to point B in a quick period of time is going to dominate the transportation industry.  For all of us Entrepreneurs, the most im...

"One of the things that I'm known for is "the Mullet Marketer", it allowed me to break through in a significant way. As soon as I decided to push myself to being out there and being "the Mullet guy", that's when my business took off. So identify within yourself who do you want to be and what can make you different. Embody your target, be your target and service your target. Some people, when they'...

AI (artificial intelligence) is here to stay. And you either adapt and learn how to use it, or it will use you and you'll be replaced! In today's podcast episode, I share with you 5 ways in which AI is shaping the way we do marketing. I also share with you a few of the tools that I've been using and having fun with!  AI can help you save so much time and energy when it comes to content creation, e...

"I think we're in the midst of some new macro trends. For the past two years there's only been two macro trends: digital identity, or profile picture collections, and generative artwork, both are favored by the market. I think that the data shows that those are the only two areas that are truly favored by the market. If you look at how much liquidity has gone into those two areas of NFTs, it's rea...

"No matter where you are in your life right now, no matter what situation you're faced with, challenge, hurt, upset, uncertainty, or insecurity, there is a way to break beyond that. There is a way to create external abundance and internal peace at the same time. It's not always easy, but there's a process if you're willing to take the steps, if you're willing to take the journey, and you're willin...

"The only belief that matters is if you put your time and energy into getting better at something, you actually will get better. The reason, is that when people feel lost, stuck and hopeless, is because they think that where they're at is a permanent state. But it's not, if you realize that where you're at is a reflection of the choices that you have made thus far and your current skillset. Howeve...

Some things that used to be optional in the past are now a MUST in 2023. Automation, AI, and other things we can do with technology are going to help you advance tremendously in today's highly distracted world. In today's solo episode I share with you 5 strategies I recently learned while listening to some of my own Mentors, including Peng Joon and Anik Singal (I recently attended his Expert Summi...

"You have to know what you're willing to give up to get where you want to go. A lot of that is mindset. You have to make sacrifices. Every dollar that we earned went into our own self-enhancement, like doing a course or learning from someone who had the knowledge in the area we wanted to specialize in. Once that paid off, then we were able to invest money back into our business. We were still brok...

"The fastest, least expensive strategy to double your sales is The Dream 100. It started with my dad working for Charlie Munger. He was given a list of 2,200 potential clients to cold call. He analyzed the list and discovered that 167 clients had bought 95% of the space. He then decided to laser focus on those 167 dream clients and began to follow up with them weekly, adding value, sending direct...

"I spent a lot of last summer saying 99% are gonna go to zero. I thought there was too much gold rush. I'm very empathetic to the anxiety, and I know people get caught up. On an individual level I feel good because I feel confident in what I'm building, and as a collector I only spent money I could afford to lose. As far as Veefriends, we're ahead of schedule!" In today's episode, Gary Vaynerchuk...

"Stupid is the new smart. We get these great ideas but we tell ourselves it's stupid. Not that it's necessarily a bad idea, but we feel like we can't do it, because we need more money, more time, more education, more experience, someone else could do it. But the idea is still pushing on your brain, so maybe I should do something about it. I learned that if you wait to do something for 40 years, yo...

You will often here that "content is king" but that was back in 2009. Today, strategic and great, simple content are kings. In a world where there is so much noise and so much scrolling, when you manage to get people's attention, you have to be effective and you must have a strategy behind it.  In today's podcast episode I share with you 5 mistakes to avoid and how to solve them, when creating con...

"Though the world might be going in an economic winter, the self-education industry, the knowledge industry, the coaching business, the course creation business, that's an industry that's in its spring time, it's exponentially growing. I'd love for each and every one of you to be selling what you know. It is way better to anticipate and prepare rather than to react, and I'm going to share with you...

In today's world, we should strive to build a community, not just an audience. A community will not only empower you, they will empower each other, and that's way more powerful. A community will function even when you're not around, but for that to happen, you need to plant plenty of seeds. In today's solo episode, I share with you some tools and strategies you can use to start building community....

"You don't want your launches to be the only way in which you acquire clients. A lot of us start that way, that's normal. But eventually you're going to get to a phase where you're thinking ok, launches are getting a little bit tiring, so you can't imagine doing more and more. And so, that's why this strategy of building evergreen, and also doing launches is the best way to take things to a whole...

If you have been thinking about starting your own Info Business (courses, coaching, workshops, etc.), there hasn't been a better time to do it. People are now, more than ever, looking for others with real life experience they can acquire new skills from.  In today's episode I share with you a 5-Step Framework to get you started! Whether you already sell coaching or consulting, or if it's your firs...

"Make an impact is, at the end of the day, you're feeling like you're contributing in helping someone else. I make an impact because it makes me feel good. If someone thanks me, that makes me happy. The most powerful impact you can make is impacting the person you used to be. There's been many versions of me. I can help the workaholic person, the person that doesn't trust people, the person that d...

I've become very passionate over web 3 and NFTs over the past 10 months, and I'm excited to continue to share my findings with you! In this episode I give you a breakdown of the differences between web 1, web 2 and web 3, so you have a better understanding of what they are. Then, I give you some practical examples of how NFTs can be applied to coaching and info-businesses. I'm excited to share mor...

"Crypto has failed to be mainstream at the moment. There's a lot of complications for people to understand it, to use it, the fees. A lot of governments have tried for so long to say they're bad, because they want to protect the classical financial system. I think we need two systems, some people need banks, especially for traditional transactions. But we also need more decentralization." Remy Big...

2022 is here! And although when you say it sounds like "2020 too" I am certain it's going to be a much better year than 2021 and 2020 combined! In today's podcast episode I share with you several things I've learned this year, and that if you apply them, you'll start 2022 with a much better chance of success!  In this episode you will discover... The one thing you need to do to be happier with who...

"The things we used to think were soft skills are actually the hard skills. There is no reason for anyone to ever yell at someone during a business meeting. Kindness is the foundation for a successful big company. We've been tricked, nice guys and nice girls don't finish last, we finish first. We are misunderstanding the opportunities that people have in the new digital World, and unless we build...

"Skipping the line is about doing the things we love, we don't want to go back to the cubicle. We want to do the things we love and we want to make money from it. You can skip the line, you don't need 10,000 hours to learn a skill. It's possible to make money doing almost anything you can dream of. This is a book about learning very quickly where you can use techniques to monetize your interest an...

Ever wondered how to create a high ticket offer and what would be the best way to structure your offer? I was recently invited to participate in the DotCom Secrets Summit , a virtual event created by Russell Brunson and Clickfunnels, where I talked about my own high ticket funnel for my Coaching Program.  I've tweaked my funnel since then to improve our conversions, and in today's episode I share...

"I had this thought at that time, which was one of the most important thoughts in my head, which was that: If I did this once, I can do it again, and again, and again. And maybe I'll get better at it. And that's what happened."   In today's episode, I'm excited to bring to you the creator of The Product Launch Formula: Mr. Jeff Walker. In this episode, you will discover the power of PLF and the ma...