Beyond The Clinic

Welcome to Part 2 of Your Best Year Yet! In this livestream replay, you'll hear how I guided my colleagues through a three-day business planning process aimed at helping you create a more intentional and profitable business for 2026. In this episode we are getting strategic. We are defining your money goal and mapping out the steps you need to take in order to achieve it. By the end of this e...

Welcome to Part 1 of Your Best Year Yet! In this livestream replay, you'll hear how I guided my colleagues through a three-day business planning process aimed at helping you create a more intentional and profitable business for 2026. Part 1 is all about looking back and identifying whats working, what needs optimising and whats really not doing you any favours.  You'll hear my reflective...

If your 2026 goals include getting more clients, making more money or finally leaving the NHS behind, this episode is a must-listen. In part two of our 2026 planning series, I’m diving deep into the mindset shifts that changed everything in my business - and will help you stop hiding, start showing up, and attract consistent private clients without fear or overthinking. We’re talking self-doubt, f...

Let’s start the year with intention.  In this episode, I’m guiding you through a business planning session - the same process I use with my mastermind clients — to help you map out what you want to earn, what you’ll sell, and how you’ll structure your time to make it happen in 2026. Together, we’ll build your revenue targets, align them with your offers, and walk through a practical approach to pl...

In this powerful conversation, I’m joined by international mindset and business coach Shelley Bosworth to unpack the real work behind building a courageous mindset. We dive into the practical side of mindset growth — what it looks like day-to-day for ambitious clinicians in business, and how confidence isn't the prerequisite for action — it's the result of it. Shelley shares her leap-fro...

Ever wonder if you’re “doing Instagram right”? Or how much time you really need to spend on socials to actually see results? In this honest and insight-packed conversation, I sit down with Emma Donnelly — social media marketing manager and founder of Ask Emma Social — to talk about the real story behind content creation, going viral, and what actually works for health professionals trying to grow...

This week on Beyond The Clinic , I’m pulling back the curtain on my highest-converting sales campaign to date — a waitlist funnel strategy that brought in 12 paying clients in just 3 days… from an email list of only 22 people. Inside, I break down exactly how I built this “mini launch” — step-by-step — and share what made it work so well. No webinars. No masterclasses. No complicated tech. Just a...

Episode Summary: If you left the NHS dreaming of more freedom, only to find yourself working longer hours than ever, this episode is for you. I’m joined by the brilliant Kay Dewar — a master intuitive psychology coach and operations consultant — and we’re talking about the hidden reasons why so many regulated professionals find it so hard to rest (even when the systems are in place). Together, we...

Ever feel like Black Friday just doesn’t fit with the kind of business you’re trying to run?  Like it’s too salesy, too noisy — or just not aligned with how you want to show up as a health professional? In this episode, I’m breaking down a values-led, ethically aligned approach to Black Friday that’s helped both me and my clients bring in meaningful revenue without discounting our time or compromi...

Ever feel like you’re either hiding completely or sharing way too much on social media? This week on Beyond the Clinic , I’m joined by the brilliant Kell Bauer , personal brand strategist and founder of Brand Alchemy, to unpack how health professionals can build a magnetic, trustworthy personal brand — without oversharing or feeling exposed. We explore how to share your story in a way that connect...

Do you freeze up at the thought of posting online? Wonder how everyone else seems so confident on camera while you cringe at your own voice? You’re not alone - and in this episode, I’m pulling back the curtain on exactly how I built confidence on social media… after a few (very) embarrassing moments. From my first awkward post to a live video that ended in sheer panic, I’m sharing the real story o...

You’ve got the qualifications. The experience. The knowledge. So why does it feel so hard to be visible in your business? In this honest and empowering episode, I’m joined by Carah Elizabeth - a trauma-informed coach and former psychotherapist with over 20 years of experience - who now helps high-achieving women regulate their nervous systems and build sustainable, aligned businesses. We talk abou...

Ever feel like you're constantly showing up online… and still not seeing results from your content? In this episode of Beyond The Clinic , I’m joined by copywriter and content strategist Jasmine Edwards to unpack one of the most frustrating parts of content marketing for healthcare professionals: when you're doing all the right things but still not getting client enquiries, bookings, or...

🎧 Episode Summary: Feel like social media is just one more to-do that isn’t doing much? You’re not alone. In this episode, I’m sharing the exact shifts you can make to turn your posts into a client-generating machine — without chasing trends or posting every day. If you’ve been pouring time into educational content that gets likes but not leads, this episode will show you why — and what to do ins...

What if Instagram didn't have to feel like a full-time job… or a full-time failure? In this episode, I’m pulling back the curtain on my own 4-Hour Visibility Plan — the exact system I use (and teach my clients) to show up consistently, strategically, and most importantly, to get actual client enquiries from Instagram… without burning out, going viral, or spending your Sunday buried in Canva....

Not every opportunity is worth saying yes to - especially when it comes to your professional credibility. In this episode, I’m taking you behind the scenes of a recent brand offer that looked amazing on paper… but didn’t align with my values. I’ll walk you through the exact red flags I spotted, how I handled it, and how you can confidently assess brand partnerships too. Here’s what we cover: The 5...

The visibility strategy most dietitians skip (but can’t afford to) You’ve picked your niche, refined your messaging, and started showing up online... So why does it still feel like your content is falling flat? Why are you working harder, but still not attracting the right clients? Why are other professionals engaging, but your ideal clients nowhere to be seen? If you're nodding along, this e...

Welcome to the final episode of our Summer Reset series! In this special behind-the-scenes episode, I’m opening the doors to what’s actually shifting inside my business. After guiding you through five weeks of gentle reflection and intentional planning, I’m walking my talk and taking you inside the exact refinements, automations, and mindset resets I’ve made this season. From retiring a social med...

As September approaches and the pace of life shifts back into gear, this episode is your call to pause, reset and get strategic about the final stretch of the year. Whether you’re still in summer mode or already feeling the autumn buzz, I’m walking you through a gentle but powerful Q4 planning process designed specifically for health professionals who want a business that works with their life - n...

This episode is part 4 of the Summer Reset Series — and it’s one I wish I’d had when I was just starting out. Whether you're a brand-new business owner or deep in the “what am I even doing?” fog, this one’s for you. Sarah walks through the 3 powerful shifts she’d make if she had to start her health business again from scratch. These aren’t trendy tactics — they’re calm, focused moves to simpl...

Summer doesn't have to mean slowing down your business momentum — even when you're juggling school holidays, family life, and limited work hours. In this episode of the Summer Reset Series, Sarah shares her go-to 60-minute ritual, the Summer CEO Date , designed specifically for health professionals who want to stay productive and visible without burning out. You'll learn how to rese...

Feeling mentally cluttered? Like your business has become one big to-do list with no end in sight? This 2nd episode of the Summer Reset Series is here to help you breathe again. In this reflective yet practical conversation, Sarah introduces the Keep, Kill, Evolve Framework — a gentle strategy to help you reset your focus and simplify your business without burning it all down. It’s for the clinici...

In the first episode of our Summer Reset Series, Sarah invites you to pause, reflect, and reset — without the pressure. This is not your typical KPI-driven business review. Instead, it’s a gentle, deeply human mid-year reflection designed specifically for dietitians and clinicians juggling care work, family life, and a growing business. You’ll hear why traditional metrics often miss the mark, how...

Let’s talk about lead magnets — because if you’re a health professional trying to grow your business online, building an email list is not optional. In this episode, I walk you through exactly why lead magnets matter, how to create one that actually works (spoiler: it’s not about being clever), and what to do if yours is flopping. I share the most common mistakes I see health pros make (yes, we’re...

In this episode, I walk you through how I’ve created and implemented custom AI assistants, specifically designed to support freelancers and health professionals like us. I know firsthand how overwhelming it can feel juggling marketing, admin, and client support on top of the actual work you trained for. That’s why I believe digital assistants aren’t just a “nice-to-have”- they’re a game-changer. Y...