Beyond the Artistry

The conversation covers the introduction of Josh Latimer, the impact of FRAP framework on business growth, and the importance of community and collaboration in business success. It also delves into the practical implementation of pricing adjustments and the potential formation of a local mastermind group for small business owners. Josh Latimer https://www.instagram.com/meetjoshlatimer/ https://ope...

A deep dive into the 10-year journey of Bowerman Artistry, exploring the challenges, pivots, and lessons learned as business owners. The conversation covers the evolution of the business, the impact of COVID-19, the dynamics of working as a couple, and the importance of balancing family and business. Takeaways Pivoting in business is crucial for survival and growth. Balancing service delivery with...

What does it really take to build a business that lasts 10 years? In this special episode of Beyond the Artistry, we’re taking you behind the scenes of our journey from a tiny 100 square foot room to building Bowerman Artistry into what it is today. This is not the highlight reel. This is the real story. We share how Lindsay discovered microblading, took a leap of faith with no money, and became o...

In this episode of Beyond the Artistry , Jordan Bowerman sits down with Texas Dela Rosa—a laser specialist, educator, and industry leader who’s changing the game in aesthetics and tattoo removal. Together, they dive into: Why laser is becoming a must-know skill for PMU artists The myths around tattoo and PMU removal How mastering laser can open up more doors (and income streams) in your beauty car...

EPISODE: Unfiltered with Jordan Bowerman — From Sports to PMU, Fatherhood, and Finding His Calling Podcast: Beyond the Artistry In this heartfelt episode of Beyond the Artistry , we flip the script — and this time, Jordan Bowerman is in the hot seat. 🎤 From playing college basketball to stepping into the world of permanent makeup — and becoming a husband, father, and business owner along the way...

Mastering Mature Skin – Techniques, Tips & the Things No One Talks About Let’s get into the good stuff. 💡 This episode is Part 2 of our live talk from PMU World 2024 —and this time, we’re diving deep into the techniques that have helped us confidently work on mature skin (and avoid some of the common mistakes that cost time, money, and trust). We’re walking you through: ✨ How to assess matur...

Mastering Mature Skin + The Story You’ve Never Heard We’ve officially hit a big milestone— 21 episodes in, and that puts us in the top 1% of all podcasts. 🥹 WHAT?! We are beyond grateful. To celebrate, we're bringing you something we’ve never shared publicly before... In this special two-part series, we’re taking you back to the PMU World 2024 stage —the largest permanent makeup conference in Nor...

Beyond the Artistry: Lindsay UNFILTERED – What You DON'T Know About Lindsay! What's one thing people assume about Lindsay that's completely wrong? What's her secret talent outside of permanent makeup ? And what was her real first impression of Jordan? Find out all this and more in "Lindsay UNFILTERED," a surprise Q&A on Beyond the Artistry that takes our co-host completely off guard! Join us f...

As solo entrepreneurs, we are the most valuable asset in our business! In this episode, we dive into why prioritizing self-care is crucial for long-term success. Whether you’re a PMU artist, hairstylist, or any service-based business owner, neglecting sleep, nutrition, and mental well-being can directly impact your productivity and income. We’re sharing our top tips on: ✅ The importance of sleep...

We’re back! After a long break from podcasting, we’re finally sitting down to share everything that’s been going on—both in business and in life. The past two years have been some of the hardest we’ve faced, from unexpected health struggles to navigating burnout and feeling completely stuck. We’re pulling back the curtain on it all—the highs, the lows, and the lessons we’ve learned along the way....

Episode Summary: Join us in this exciting episode as we reconnect with Chelsea, a social media guru and content creator. Chelsea shares her journey from documenting travels across the United States and beyond to specializing in local adventures and small business support. She dives into her personal experiences and insights into content creation, balancing a busy life with kids, and maintaining a...

Hey everyone! It's been a whirlwind of a summer, and we're back with another insightful episode. Today, I'm recording from our new location in sunny Sarasota, Florida. If you've been keeping up, you'll know we've been super busy with opening this second location and rebranding from Michiana Microblading to Bowerman Artistry. In this episode, I want to share a story from our recent training session...

In this episode of the Goalgetter Podcast, we dive into the recent changes at Bowerman Artistry. We've gone through a significant rebrand and expanded with a new location in Florida! Tune in to learn why we changed our name and how opening a new branch has reignited our passion for our business. We'll be sharing our insights on what it really takes to grow a permanent makeup business from the grou...

We have never done this large of a giveaway! We are giving away a ELITE ticket to PMU World Live. Valued at almost $1500. Enter on our Instagram post here... https://www.instagram.com/reel/C6ukceXMSi7/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==

Some of you know we just opened a second location in Sarasota Florida. Like we don't have enough going on right? In this episode we dive into why did we choose Florida, why did we want to open a second location, and some of the struggles of opening another location. This is a longer episode, so sit back relax and enjoy!

Join Lindsay in this insightful episode as she delves into the art of managing client expectations within the studio setting. Taking the reins solo today, Lindsay delves into questions sourced from their engaging "Ask the Pros" series, hosted on their Instagram and Facebook platforms. With a passion for transparency and professionalism, Lindsay guides listeners through the nuances of client intera...

In the latest episode of The Goal Getter Podcast, Jordan dives deep into the importance of email marketing for small businesses, particularly in light of recent social media disruptions. With Instagram and Facebook experiencing downtime, they emphasize the critical need for alternative communication channels. Listeners will learn about the three key types of audiences—cold, warm, and hot—and how t...

In this episode of the Goal Getter Podcast, hosts Jordan and Lindsay dive deep into a topic that every service provider can relate to: dealing with difficult clients. With years of experience in the permanent makeup industry, they share their insights, tips, and even some crazy stories about handling challenging clients. From managing client expectations to setting boundaries, Jordan and Lindsay c...

In this episode, join the Jordan & Lindsay as they delve into the art of networking and making lasting connections. Their special guest, Victoria Glam, shares her insights on how to elevate your networking game and stand out in a crowd. Victoria, known as the queen of networking, discusses her journey of traveling and attending conferences to expand her brands. From the importance of in-person...

In this episode Jordan & Lindsay delve into the challenges of embracing change in the dynamic world of business. Drawing from personal experiences and insights from high-level podcasts, they stress the significance of stepping out of comfort zones and trying new strategies. Reflecting on the past year, they caution against repeating unsuccessful approaches and emphasize the need for adaptabili...

In this episode, Jordan and Lindsay discuss the challenges of balancing parenthood, homeschooling, and entrepreneurship. They share insights into how they prioritize tasks and manage their time to achieve both short-term and long-term goals. The couple emphasizes the importance of discipline, setting clear goals, and creating a schedule to stay focused. They also highlight the need for accountabil...

In this episode on Freedom & Flexibility, Jordan and Lindsay share their journey of building a successful business while prioritizing family and enjoying the freedom that comes with entrepreneurship. In this episode, they delve into the dynamics of running their own business, emphasizing the importance of freedom in time, financial stability, and work-life balance. They open up about the chall...

Do you set clear limits between your personal and work life? Do you find it challenging to switch off from work? In this episode, we discuss how to establish healthy boundaries for both your personal and professional life. We talk about our own challenges and strategies for maintaining better boundaries. Share your own boundary-setting experiences in the comments – we'd love to hear from you!

Have you observed the pervasive integration of AI into various aspects of our daily lives? Explore the synergy between AI and email marketing in this episode. Join us as we delve into the intricacies of this collaboration with Leanne, the owner of Fuzion Artistry, and her fiancé Chandler. Gain insights on initiating email marketing strategies for your business and much more!

Would you like your product or service to reach your ideal clients' inboxes effortlessly? Email marketing is the perfect solution! It provides a foolproof method to communicate your message to clients and encourage them to take action on your offerings. Unlike social media you are reaching every single person on your list instead of just a small percentage of your audience. If you're uncertain abo...