Between Two Creeks | Marketing Podcast

In this episode of "Between Two Creeks," we break down the pros and cons of outsourcing your marketing, when a hybrid model works best, and how to find the right agency fit. If you’re debating between hiring in-house or partnering with a plug-and-play marketing team, this conversation will help you make the right call. We discuss: • The ROI advantages of outsourcing compared to in-house...

In this episode of "Between Two Creeks," we dive into the signs that it’s time for businesses to move from DIY marketing to outsourcing. If your in-house team is juggling too many roles, it might be time to consider bringing in a plug-and-play marketing team to boost efficiency and results. We discuss: When to recognize that DIY marketing isn't cutting it anymore The struggles of wearing too many...

Is your website just sitting there looking pretty—or is it actually working for your business? In this episode of Between Two Creeks, we break down what makes a high-performing business website or e-commerce site in today’s competitive market. From creating bookings to generating qualified leads , attracting top talent , and simplifying complex services , we walk through real-world examples of web...

About Twin Creek MediaAt Twin Creek Media, we’re more than just a marketing agency based in the Okanagan—we’re your full-service marketing department. With over two decades of experience working alongside business owners and managers, we understand the challenges of growing your business in a competitive market. That’s why we bring a team of talented marketing professionals, innovative ideas, and...

More than just an Okanagan agency, think of us as your marketing department. After 10+ years of speaking with business owners and managers about their challenges, we know it's a tough job to do alone. Through managing 100s of projects, we bring together a group of talented people, fresh ideas, and lots of experience to the table to help you reach your business goals. Strategy, design, programm...

Setting clear and defined goals is a crucial step in any successful business strategy. At Twin Creek Media, we believe in working backwards from the finish line—understanding where you want to be and then creating a roadmap to get there. In this discussion, James and Jocelyn dive into the importance of goal setting, particularly in the context of marketing. They explore how setting SMART goals—Spe...

In this episode of Between Two Creeks, James and Thomas, the co-founders of Twin Creek Media, dive into the world of SEO and why it’s a game-changer for business success. With Google ruling the search engine world, ranking high is key to boosting your website traffic and leads. We'll break down how to create a winning SEO strategy, covering everything from keyword tips to understanding search...

“Between Two Creeks” is Twin Creek Media’s weekly podcast series. You can find us on  YouTube ,  Facebook ,  Instagram , and  Spotify . If you enjoy listening to the latest and wonkiest in marketing every week, don’t forget to hit that subscribe button! If you want us to amp up your marketing,  click here to contact us  and let’s chat!

Most companies are always eager to spend on marketing; getting in on the latest trend or the latest platform! But how often do you go back to look at the performance numbers? To evaluate how well your marketing activities worked and to compare what works best?  At Twin Creek Media, we put a lot of effort into understanding and making decisions based on the data. So, how do we analyze this data? In...

Between Two Creeks” is Twin Creek Media’s weekly podcast series. You can find us on  YouTube,   Facebook ,  Instagram , and  Spotify . If you enjoy listening to the latest and wonkiest in marketing every week, don’t forget to hit that subscribe button! If you want us to amp up your marketing,  click here to contact us  and let’s chat

“Between Two Creeks” is Twin Creek Media’s weekly podcast series. You can find us on YouTube, Facebook, Instagram, TikTok and Spotify. If you enjoy listening to the latest and wonkiest in marketing every week, don’t forget to hit that subscribe button! If you want us to amp up your marketing, contact us and let’s chat! Visit twincreekmedia.com for more fun insights!

Between Two Creeks” is Twin Creek Media’s weekly podcast series. You can find us on  YouTube,   Facebook ,  Instagram , and  Spotify . If you enjoy listening to the latest and wonkiest in marketing every week, don’t forget to hit that subscribe button! If you want us to amp up your marketing,  click here to contact us  and let’s chat! 

Have you ever been “inspired” to buy something on a whim when doing your nightly scrolls on Facebook / Instagram or TikTok? Have you ever wondered how your social media knows exactly what you want, like that really cool bike you’ve been looking at or that super cute sweater popping up on your newsfeed? Ah, the power of Social Commerce! Let's dive into all about Social Commerce in the latest Be...

So... What's in a Face? For You? Your Business? Your Brand? Let's talk about faces in the latest "Between Two Creeks" episode!

Your Google Business Profile is such an important business asset, but do you make use of its full potential? In our previous episode, we discussed how the Google Business Profile helps with Visibility & Reach and Local SEO. In this episode, we’ll take a deep dive into discussing reviews and data, wrapping up with some really cool stats!

Most businesses consider their Google Business Profile to be a road sign. It just exists to help people find you - and that’s that. But what if we told you that your Google Business Profile is one of the biggest digital assets you own and that you can do so much with it to support your business’s SEO efforts?  In our latest vlog, James and Noah will explore the importance of visibility and reach a...

We are back with another episode of “Between Teo Creeks”! This week’s discussion? Branding No-No’s. It’s so easy to avoid some of these very obvious branding faux pas, but somehow, many marketers and business owners seem to keep doing exactly what they are not supposed to. So, what are these big no-no’s in branding? In this episode, we focus on Font Usage (don’t use Comic Sans), Contrast (Yes!), M...

We started with a few ideas, but it ended up being a long, long discussion about Website Design Trends for 2023. Welcome to Episode 3 of “Between Two Creeks” - where we wrap up this topic with some interesting insights! In this episode, we talk about E-commerce and how conversations through ChatBots and Text Messages (you read that right) help drive conversions. Let’s get started!

Welcome to Episode 2 of “Between Two Creeks” - where we continue exploring “Website Design Trends in 2023”.  In this episode, we take a deep dive into the importance of User Experience - especially in the form of video, photo, graphics and navigation - to drive the brand message across a website and onto social media.  Let’s get started! 

James and Noah sat in front of a camera, and boom, “Between Two Creeks” happened! This is our latest adventure, a series of weekly vlogs with marketing tips + a bit of nonsense for Business Owners, CEOs and Marketing Directors.  This week’s highlight? Website Design Trends in 2023! Let’s get started!