Amanda Walker
Best Damn Coach Podcast: Conversations for coaches, mentors, and service providers to grow a profitable coaching business
The Best Damn Coach Podcast is the premier podcast for coaches who want to grow a profitable coaching business and master their coaching craft. Master Coach and creator of the Best Damn Coach Program and the Framework Builder Lab, Amanda Walker, brings her 25+ years of experience as a coach to each episode. She teaches you how to run a profitable coaching business and confidently coach your clients. The goal of this show is to help you be the best damn coach you can be so your clients get amazing results and tell the world about you. This podcast is for coaches, mentors, solopreneurs, entrepre...
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Episodes
The Real Reason Behavior Change Feels So Hard (Resistance Simplified) 07.04.2026 21:59
Your client committed. They were fired up. And then they just stopped showing up. Before you assume it is you or that they do not want it enough, there is a better explanation. Behavior change resistance is a built-in feature of change itself. And there are two very different types that require two very different coaching responses. In this episode, I am breaking down exactly what those two types...
(LIVE COACHING) Coaching Clinic Friday: How to Find the Revenue You've Been Leaving on the Table 03.04.2026 8:40
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their ow...
{Part 3/3 Confessions From 9 Years In Business}: What I was Missing That No One Told Me 31.03.2026 17:50
Nine years in business taught me a lot. This is the piece nobody handed me at the start—and the one that changed everything. In the final episode of Confessions from Nine Years in Business, I'm sharing the missing coaching business foundation that kept me spinning my wheels for way too long. If your website isn't converting, your bio isn't landing, your funnel isn't working: it's probably not thos...
(LIVE COACHING) Coaching Clinic Friday: The One Thing Missing From Your Freebie (And It's Not the Content) 27.03.2026 4:47
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their ow...
{Part 2/3 Confessions From 9 Years In Business}: Identity Matters More Than Strategy 24.03.2026 27:23
You can have the best strategy in the world. It still won't work if you're operating from an old version of yourself. In Part 2 of my Confessions from Nine Years in Business series, I'm sharing the real reason some coaches break through while others stay stuck. It's not the funnel. It's not the offer. It's the coaching business identity shift that changes everything. Three shifts I break down in t...
(LIVE COACHING) Coaching Clinic Friday: How to Stay Relevant Before Your Clients Move On Without You 20.03.2026 3:51
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their ow...
{Part 1/3 Confessions From 9 Years In Business}: Why How You Spend Your Time Is Either Your Superpower or Your Sabotage 17.03.2026 32:30
After nine years running my coaching companies, I'm sharing something I've never packaged up before: the exact time mistakes that nearly derailed my business, and the framework I built to fix all three. In this episode (Part 1 of a 3-part series), you'll learn: Why "staying busy" is secretly fear in disguise, and what to do instead How to front-load your revenue generating activities so they actua...
(LIVE COACHING) Coaching Clinic Friday: How to Balance Being the Expert and Being the Coach 13.03.2026 4:32
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their ow...
Your Marketing Isn't Broken, The Model Changed (Here's What Works Now) 10.03.2026 24:30
Your marketing isn't broken. The model changed. And if you're still operating like it's 2018, you're going to keep hitting walls. In this episode, I'm breaking down exactly why the old linear funnel is dead, what's killing your conversion rates, and the coaching business marketing strategy that's actually working right now. I'm also sharing the "breadcrumb method" I use to identify and convert the...
(LIVE COACHING) Coaching Clinic Friday: How to Find the Hidden Revenue That's Already in Your Business 06.03.2026 8:40
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their ow...
What I Wish I'd Known About Taxes Before I Hit $100K with Cindy Dillard 03.03.2026 35:48
Tax season doesn't have to be terrifying. In this episode, I'm bringing on my secret weapon: tax strategist Cindy Dillard. She's the reason Justin and I don't get hit with surprise six-figure tax bills every April. Here's what we're covering: The real difference between an LLC and an S-Corp (and why it saves you 16% on profits) Home office deductions you're probably missing Travel write-offs that...
(LIVE COACHING) Coaching Clinic Friday: What I Do When a Client Needs Permission to Invest in Themselves 27.02.2026 5:45
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their ow...
What Two Days in a Room Full of Female Coaches Actually Does to Your Business 24.02.2026 45:02
What does it actually look like when a female coach bets on herself and shows up to a live event — even when the timing feels impossible? In this roundtable episode, I sit down with three clients who attended the very first Best Damn Coach Live: Kindyl Keeton, a mindset and action coach who drove 16 hours with barely one paid client; Sharleen Lucas, an RN-turned-wellness consultant who had an aha...
(LIVE COACHING) Coaching Clinic Friday: Are You Selling Coaching or Results 20.02.2026 9:06
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their ow...
My Actual Tech Stack (And Why I Use What I Use) 17.02.2026 27:06
Your tech is supposed to give you back TIME. So why are you spending 10-15 hours a week buried in manual tasks? In this episode, I'm breaking down the Frankenstein tech stack problem that's eating your profit and energy. If you're bouncing between six different platforms, copying and pasting data, and drowning in tools that don't talk to each other, this is for you. You'll learn: The exact tech au...
(LIVE COACHING) Coaching Clinic Friday: How to Coach Through 'Member Guilt' Without Burning Out 13.02.2026 10:36
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their ow...
Presence Over Profit: Building a Business Around Motherhood 10.02.2026 20:51
Your kids won't remember how much you made. They'll remember if you were there. In this raw and honest episode, I'm getting real about the trade-offs between building a coaching business and being present for your family. I share why I turned down a hypothetical $2 million opportunity, the "radio knob" metaphor that changed how I approach my days, and the permission slip you might need to define s...
(LIVE COACHING) Coaching Clinic Friday: The Money Mindset Block That's Slowing Down Your Sales 06.02.2026 5:25
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their ow...
How to Price Your Coaching Offers (Without Undercharging or Overpricing) 03.02.2026 21:10
There's no standard for pricing coaching offers in the industry. That kind of sucks and it's kind of rad. But you could be leaving serious profit on the table with your current coaching pricing strategy. In this episode, I'm diving into how to price your coaching offers without undercharging or overpricing so you can fill your roster and make more money in 2026. You'll learn: The biggest red flags...
(LIVE COACHING) Coaching Clinic Friday: Are you solving the "right" problem with your client? 30.01.2026 6:17
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their ow...
Why Your Email List Matters In 2026 with Allison Hardy 27.01.2026 26:49
Are you treating email marketing like an afterthought in your coaching business? I'm breaking down exactly why your email list should be your #1 marketing priority in 2026. I'm joined by email marketing expert Allison Hardy, who went from laid-off college professor to building automated email systems that generate sales while she sleeps. In this episode, you'll discover: Why email gets 25-35% reac...
(LIVE COACHING) Coaching Clinic Friday: Want to Double Your Revenue? Calculate This First 23.01.2026 3:43
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their ow...
What Should I be Tracking In My Coaching Business in 2026? 20.01.2026 30:18
Stop flying blind in your coaching business. It's 2026, and it's time to ditch the hope-and-pray approach and start using actual data to drive your growth. In this episode, I'm breaking down the 5 essential metrics every coach should be tracking right now. Plus, I'm sharing the advanced KPIs that will help you identify whether you have a leads problem or a conversion problem. In This Episode: The...
(LIVE COACHING) Coaching Clinic Friday: Stop Writing Emails That Only Your Warm Audience Answers 16.01.2026 5:56
Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their ow...
The Key To Revenue Growth in 2026 (it's not what you think) 13.01.2026 23:13
Forget the funnel. Forget the fancy social strategy. Your biggest revenue growth opportunity in 2026? The clients you already have. I'm taking you completely behind the scenes of how we're doubling down on client experience in my company this year - and why this matters more than ever in our saturated industry. In this episode: Why I studied Peloton's 90%+ retention rate (and what I'm stealing fro...
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