Behind the Food

Summary In this episode, Justin Abrams shares his journey into the restaurant industry, focusing on his role with the Pink Fin franchise. The conversation explores the intersection of technology and consumer experience in restaurants, the importance of influencer marketing, and the challenges of driving foot traffic. Justin emphasizes the need for founder-led marketing and the significance of unde...

Jack & Jacob - Byte'm Brownie Bites

Summary In this engaging conversation, Jason Burke shares his entrepreneurial journey, detailing the challenges and triumphs of building New Primal, a better-for-you meat snack brand. The discussion covers the importance of resilience, community, and understanding the CPG landscape, as well as the role of DTC in brand growth. Jason emphasizes the significance of margins and pricing strategy, the n...

In this conversation, Vy Vo discusses the complexities of space-time and the challenges associated with it. He emphasizes the importance of perseverance and the role of luck in achieving success. Vy shares his personal insights on embracing challenges and the mindset required to navigate difficult subjects. Takeaways I'm the chosen one to do space-time because it's freaking hard. I can bear the ch...

🎙️ Jimmy and Daniel dive deep into the intersection of business, economics, and culture—from delayed-release caffeine pills 💊 to the rising costs crushing small businesses. They unpack how tech and policy choices are shaping a “work-more” world, why employee ownership models like ESOPs could fix broken incentives, and how retailers, brands, and distributors all profit differently in today’s food...

In this episode, Jimmy sits down with Walid Nasserdeen , advisor, author, and supply chain expert, to talk about the challenges CPG brands face as they scale. From forecasting and inventory management to AI, profitability, and navigating retail partnerships, Walid shares practical strategies for founders at every stage. Topics Covered Demand planning, forecasting, and clean data How AI helps (and...

In this episode Joe and Drew break down their rocketship success so far launching Smearcase and building serious hype in one of the hardest categories in the grocery game. smearcase.com Connect with the Guests 👤 Joe Rotondo 👤 Drew DiSpirito Connect with the Hosts 👤 Jimmy Feeman – Linktree 👤 Daniel Yarzagaray – LinkedIn

🎙️ Jimmy and Daniel sit down with Joelle Weinand, founder of Nutcase Milk , to hear how disappointment with store-bought chocolate milk led to creating a nostalgic yet clean cashew milk. 🥛 From restaurant struggles and third-party delivery battles to building a beverage brand with real ingredients and natural electrolytes, Joelle shares the unfiltered founder journey. 🌟 Plus, hear about Nutcase...

🎙️ Jimmy and Daniel connect with Tyler Overmier, founder of Sigma Snacks, to talk about building an all-natural caffeinated cookie brand while balancing a full-time job and a baby on the way. 🍪☕ From unit economics and loan repayments to fundraising strategies and grassroots pop-ups, this episode dives into the realities of launching a CPG company from scratch. 💡 Jimmy also shares hard-won less...

🎙️ Jimmy, Daniel, and Megan kick off this episode with the launch of Behind the Food University—a new platform to help founders start their food businesses. 🍪 Megan shares her journey from leaving a $24k corporate job to building No Baked Cookie Dough from pop-ups to storefronts and CPG, with all the messy lessons in between. 💡 The team also dives into distribution headaches, decision fatigue, b...

🎙️ Jimmy sits down with Bryant Williams, founder of Hardcore Peanut Butter, to talk about turning a kitchen experiment into a protein-packed brand. 🥜 From the tough lessons of co-manufacturing to building a grassroots growth strategy, Bryant shares what it really takes to scale in CPG. 🚀 Plus, hear their bold vision for allergen-free peanuts using CRISPR technology. What You’ll Learn How a pet f...

Learn more about Cirrus Capital ⁠⁠⁠Here⁠⁠⁠ Learn more about owning your own NoBaked Scoop Shop ⁠⁠⁠Here⁠⁠⁠   Daniel and Jimmy dive into the latest shifts in the food industry — from GLP-1 drugs and dairy’s resurgence to cash flow pressures and the broader challenges food founders face. Further Reading & Resources 📰 Danone targets GLP-1 users with new drink ( Reuters , Aug 11, 2025) https://www...

We chat with Isaiah Thomas, co-owner of The Pepper Pott, a Nashville-based food truck and grab‑and‑go spot serving vibrant Guyanese Caribbean cuisine. Connect with Isaiah & The Pepper Pott 👤 LinkedIn (Isaiah Thomas): Isiah A. Thomas thepepperpott.com+14linkedin.com+14thepepperpott.com+14 instagram.com+1 🌐 Website: thepepperpott.com thepepperpott.com+1 📸 Instagram: @thepepperpott instagram.c...

Learn more about Cirrus Capital ⁠Here⁠ Learn more about owning your own NoBaked Scoop Shop ⁠Here⁠ In this episode, we sit down with Shannon Imler, founder and CEO of The Ice Cream Factory, a Missouri-based company spreading happiness with premium, clean-label ice cream. Connect with Shannon & The Ice Cream Factory 👤 LinkedIn: Shannon Imler 🌐 Website: icecreamfactoryco.com 📸 Instagram: @icec...

Learn more about Cirrus Capital ⁠⁠Here⁠⁠ Learn more about owning your own NoBaked Scoop Shop ⁠⁠Here⁠⁠ Jesse Barruch is the co founder of WHIMS WHIMS is reimagining America’s favorite confections—without the sugar. We make nostalgic treats with zero added sugar, dairy-free ingredients, and uncompromising flavor. It’s the candy you grew up on, made for how you eat now. Books Mentioned: Ramping Your...

Citizen Kitchens is a Nashville-based food business incubator and communal kitchen founded in 2015 by chef-turned-entrepreneur Laura Wilson. It offers licensed commercial kitchen space, storage, equipment, and business support under flexible monthly or hourly plans—helping food trucks, caterers, bakers, and packaged goods startups launch with less risk. With two locations (West Nashville and Hunte...

Cape Coast Co.  is a Nashville-based coffee brand delivering bold, flash-chilled blends in a can. Inspired by my grandfather, who opened a coffee shop in Ghana after moving from Oakland, CA —we bring that same drive and intention to every can. Smooth, sugar-free, and built for momentum, our coffee fits any moment, from early mornings to after-hours. capecoast.co Learn more about Cirrus Capital ⁠⁠⁠...

Learn more about Hank and Natures Wild Berry at the link below:Linktr.ee/natureswildberry

nobakedcookiedough.com @nobaked on socials

https://chivanada.com/ https://www.assurda.pizza/

In this episode learn about Mary's journey from small cookie dough business in her home kitchen to building a restaurant chain with 9 units and counting. Learn more about Roni's Mac Bar at https://ronismacbar.com

In this episode, we explore the complexities of the food supply chain with Gabriel W C Spiller, co-founder of Food Forest. The conversation delves into the challenges brands face in finding co-packers and suppliers, the role of AI in enhancing search capabilities, and the importance of building relationships within the industry. Gabriel shares his personal journey and motivation behind creating Fo...