Behind the Brand with Bryan Elliott

You’ve likely seen pro athletes ranging from Naomi Osaka to Ja Morant warming up or recovering with products made by Hyperice and Normatec; not only the first, but the gold-standard in dynamic air compression technology. Normatec was acquired by Hyperice in 2020 and has even snuck its way into pop culture as Lady Gaga , Kylie Jenner and even Drake swear by the benefits of the recovery technology t...

About Jaclyn Johnson Jaclyn Johnson is a self-funded serial entrepreneur with two multi-million dollar exits under her belt. A powerhouse entrepreneur, by the time she was 28, Johnson had sold her first business,  invested in multiple female owned startups and launched her second multi-million dollar company, Create & Cultivate. This passion for supporting female entrepreneurs led her to co-fo...

Daniel Pink is a bestselling author and friend who's written several really great books like To Sell is Human, Drive and A Whole New Mind, that have helped me (and my production company clients) grow their brands. I think this evergreen message about the "scientific secrets of perfect timing" is worth hearing again and again. Enjoy! Special Thanks to our sponsors! Fourlaps: This epi...

This interview has millions of views on Youtube but since it was EP #1 when I launched the podcast, let's just say a lot fewer people have listened to this on the audio podcast here. For that reason I'm republishing this classic! Marketing is often a misunderstood concept often viewed as simply creating demand and driving brand awareness. Seth Godin dispels this view by explaining everyt...

What can I say about Gary Vaynerchuk that you haven't already heard. In my mind, Gary is, among many things, a survivor. He was born in the former Soviet Union and escaped with his parents at a young age to suburban New Jersey where they relocated and started life over from zero. From his own stories and my own gut sense…to say that life was rough for Gary is probably a HUGE understatement. G...

Dan Pink is the author of six outstanding books about business and human behavior. His books include the long-running New York Times bestsellers When and A Whole New Mind — as well as  Drive and To Sell is Human. Dan’s books have won multiple awards, have been translated into 40 languages, and have sold millions of copies.   Before venturing out on his own 20 years ago, Dan worked in several posit...

When On Running Co-Founder Olivier Bernhard was a child, running made him feel whole. He had trouble focusing in school and he says that in today’s society he would have probably been given medication to help him focus. Luckily his parents saw the energy he needed to expel and put him into a running club. That changed everything. The experience of moving his body and running gave him a sense of be...

Rob Siegel is a lecturer at Stanford University’s Graduate School of Business who specializes in teaching strategy and innovation for both large and small-scale businesses and companies. He is the author of the book The Brains and Brawn Company [https://amzn.to/3bY1CJz] which uses the brain and body as metaphors for ways that companies can be successful holistically.   Siegel has spent time resear...

It's 1983 and Chris Voss was hired at the FBI just before his 26th birthday. During his 24 years of service with the Bureau, Voss became a leading international kidnapping negotiator. He regularly engaged with some of the world's most dangerous criminals in extremely high-stakes scenarios. One of the moments that put Chris on the map was the time he successfully negotiated the release of...

Steve Magness never imagined he’d be a writer —let alone caught in the eye of one of most controversial competitive athletic storms entangled with running brand behemoth Nike, in what could be the biggest scandal since Lance Armstrong. As a track and field athlete in high school, he dreamed of one day being a running coach, or an Olympic athlete. As it happens for so many, life took him on a diffe...

Do you know the difference between $1 million and $1 billion? It's a lot. If you were to compare the delta in time, a million seconds is about 11 days. However, a billion seconds is almost 32 years. Alex Hormozi, entrepreneur, author, and CEO of Acquisition.com , has a growing portfolio of companies worth upwards of $100 million. Hormozi has a remarkable story that has all the makings of a Ho...

Dr. Paul Conti is adept at helping people untangle complex problems – and he also happens to be a psychiatrist. Dr. Conti incorporates a holistic view of each client or patient into his work, knowing the far-reaching impacts trauma can have upon the systems and communities in which an individual resides, works, and serves. In addition to clinical treatment, he provides personal, business, and lega...

Trigger warning for listeners sensitive to mentions of sexual trauma or violence, this episode contains references to rape and recovery from sexual trauma. Most teenagers move through the world with a feeling of invincibility. With a few rare exceptions, teens who are still living in the care of their parents and within the family unit home are sheltered from life’s harshest realities. While they...

Ken Burns has been making documentary films for over forty years. Since the Academy Award nominated Brooklyn Bridge in 1981, Ken has gone on to direct and produce some of the most acclaimed historical documentaries ever made. His latest film is about the extraordinary life of Benjamin Franklin coming to PBS in April. More info here: https://kenburns.com/ Special thanks to our sponsors at WeWork. I...

Tosca Musk (born July 20, 1974) is a South African filmmaker. She is an executive producer, producer, and director of feature films, television programs, and web content. Her work includes K. Bromberg's Driven , Rachel van Dyken's Matchmaker's Playbook , and her web series, Tiki Bar TV . [2] [3] Tosca is the sister of entrepreneurs Elon Musk and Kimbal Musk and daughter of Maye Musk...

Wolf believes that all wellness is rooted in sleep, food, movement, and community and that if we can get a handle on those things we will need to see our doctors far less. The onus falls on us, but he’s doing his part to educate and help the masses not only with his books, but also with LMNT Electrolyte supplements. https://www.behindthebrand.tv/lmnt His story and his life’s mission is one that I...

This recording was taken from a live stream session I did early this year. The audience asked me questions and I answered in a free flowing #AMA style. If you would like to see more of my production work for clients and other projects, visit: https://thegoodbrain.com Support the show

As a Los Angeles native, Cortez the lead attorney for Bismark Tax, Inc. Isai’s practice area is concentrated in the area of tax resolution. Isai earned his B.S. degree in Business Administration from the California State University Northridge, a Juris Doctor from the Pennsylvania State University, The Dickinson School of Law, and a Masters of Law Degree from the University of California Los Angele...

From the #1 New York Times–bestselling author of When and A Whole New Mind, a paradigm-altering book about the transformative power of our most misunderstood emotion: regret. ​“No regrets.” You’ve heard people proclaim it as a philosophy of life. That’s nonsense, even dangerous, says Daniel H. Pink in his latest bold and inspiring work. Everybody has regrets. They’re a fundamental part of our live...

I’m excited for you to watch this next episode with Global Brand & Marketing Officer, at Marriott International and the Bonvoy brand, Tina Edmundson.  Please forgive the video quality as we had to do this via zoom but the content is a masterclass in brand marketing for any of you wondering how to build your own brand.  I never considered how much I really valued feeling like I belong [when I t...

Bestselling author Mel Robbins talks about her new book The High Five Habit in this episode of Behind the Brand. Special thanks to this week’s partner WeWork!   The way you work has changed. The way you grow your business has changed. WeWork has flexible workspaces, built for all the ways you work today, so you can drop-in, connect with others, get your to-dos done.   Get out of the house for a fe...

Wim Hof has a message for each of us: “You can literally do the impossible. You can overcome disease, improve your mental health and physical performance, and even control your physiology so you can thrive in freezing temperatures.” With The Wim Hof Method, this trailblazer of human potential shares a method that anyone can use—not just extreme athletes or spiritual masters—to supercharge your cap...

Mel Robbin's new book is called The High Five Habit and is another book filled with inspiration and pro tips about how to get back on your feet when you get knocked down. Want to try a free sample pack from our sponsor LMNT? Goto: DrinkLMNT.com/BryanElliott Get a short note from me each week with what I've learned from interviewing some of the smartest people in the world -- the best ins...

Dan Reynolds who is the front man singer/songwriter of popular music group Imagine Dragons talks about his music, journey of mental health, family relationships and more in this very candid interview and talk.  Special thanks to this week’s partner WeWork!   The way you work has changed. The way you grow your business has changed. WeWork has flexible workspaces, built for all the ways you work tod...

Professor Scott Galloway is a professor at NYU Sterns, author and podcast host. Get Behind the Brand with Bryan Elliott. Here are my personal favorite Behind the Brand playlists:  1. Behind the Brand full-length episodes:  http://bit.ly/BTBfull-length    2. The BEST advice from some of the most successful entrepreneurs: http://bit.ly/supersmartpeople    3. 5 Minutes or less with some of the smarte...