Behind the Bottle: Tequila Tales by Celia Maestri

Send us Fan Mail In this episode of Behind the Bottle , we sit down with Tanya Sklar, Export Director of Wine & Spirits International and a proud 6th generation member of her family’s spirits legacy. From learning the business at a young age to continuing the passion alongside her family today, Tanya shares a story rooted in heritage, dedication, and lifelong friendships that trace back to her...

Send us Fan Mail In this episode of Behind the Bottle, Martin Luca, founder of Casa Capistrano Tequila, shares how a visit to Mexico transformed his career and ignited a passion for tequila. Inspired by his father’s expertise in wine, Martin developed an early appreciation for fine spirits. But it was Mexico’s rich culture, traditions, and the artistry behind tequila that truly captured his heart....

Send us Fan Mail In this episode, Celia Maestri talks with Selene Estrada, Director of Hispanic Portfolio at Mexcor, about her journey in the spirits industry and her mission to elevate Hispanic products worldwide. Rooted in culture and driven by passion, Selene is helping bring the magic of Mexican spirits to a global audience while creating opportunities for representation and growth. Don’t miss...

Send us Fan Mail In this Behind the Bottle episode, Saul Torres shares how a first-generation Mexican-American with no industry experience trusted timing, belief, and purpose to build Satoma Tequila. A story rooted in faith, hard work, and the courage to say yes. Thank you for listening! Follow us at @CasaMaestri and experience the magic! 

Send us Fan Mail In this episode of Behind the Bottle , Adriana Arechiga , Operations Manager at Casa Maestri Tequila , shares how a career shift she didn’t see coming led her into an industry she never imagined herself in. What began as curiosity quickly turned into a deep appreciation for the process, the people, and the magic behind every bottle. Thank you for listening! Follow us at @CasaMaest...

Send us Fan Mail On this episode of Behind the Bottle , meet Melinda Finnegan , SVP of Sales at Casa Maestri Tequila. From Shark Tank success stories to scaling multimillion-dollar brands, Melinda shares her journey, key lessons in brand growth, and the unexpected call from Mrs. Celia Maestri that led her to help shape the future of Casa Maestri. Thank you for listening! Follow us at @CasaMaestri...

Send us Fan Mail In this episode of Behind the Bottle , we sit down with Dave Blagg to uncover the unexpected journey behind Serpentes Tequila . From owning a liquor store to stepping into the tequila industry, Dave shares how a chance meeting led to the right partnership — and how a bold, snake-shaped bottle he never expected to work became one of the brand’s most iconic and sought-after designs....

Send us Fan Mail Desde Venezuela hasta los escenarios en Estados Unidos, Jay Navarro "El Chamo Norteño" abre su corazón para contarnos cómo persiguió su sueño musical. Aquí descubrirás qué lo inspira a componer, cómo nació su amor por la música mexicana y por qué el tequila se ha vuelto parte de su historia. Un episodio lleno de emociones, anécdotas y magia. Thank you for listening! Foll...

Send us Fan Mail In this inspiring Behind the Bottle episode, Celia Maestri sits down with Mario Villanueva , Director of the Casa Maestri Distillery — one of the top tequila distilleries in Mexico, proudly run by 90% women . Mario shares his passion for continuing the Maestri family legacy, the challenges and rewards of leading such a dynamic team, and how every bottle embodies tradition, innovat...

Send us Fan Mail They didn’t like any tequila on the market… so they made their own — and let the people vote!  Join us on this episode of Behind the Bottle as Jorge Rodriguez and Daniel Vasquez share the journey behind Tequila de la Gente , the innovative brand literally chosen by the fans. From bold ideas to community-powered creation, discover how this crowd-picked tequila came to life. Thank y...

Send us Fan Mail In this episode of Behind the Bottle Tequila Tales , discover the story of Rafael Rodriguez , owner of Memorial Tacos — Houston’s favorite taco spot — and how he found the perfect recipe that combines his mother’s secret sazón, his love for live music, and a passion for good times. What started as a family dream grew into a thriving restaurant where everyone feels at home. Dive in...

Send us Fan Mail In this inspiring conversation, Celia Maestri and Demi Cruz — TV host, actress, and founder of Everything for a Smile — talk about purpose, passion, and the power of giving back. Demi shares how her organization is changing children’s lives across Latin America, one smile at a time. 💛 They also reflect on the spirit of Casa Maestri , a woman-powered distillery in Jalisco that con...

Send us Fan Mail Join Celia Maestri and special guest Leandro Gonzalez on an unforgettable journey around the world with tequila . Leandro shares shocking, untold stories from his travels , from wild adventures abroad to life-changing lessons that will make you laugh, gasp, and feel inspired. 🥂 Discover the magic behind Casa Maestri and hear the tales that will change the way you see tequila — an...

Send us Fan Mail In this emotional episode of Behind the Bottle: Tequila Tales , Samantha Muñoz opens up about the moment that forever changed her path. What began as a chance—when Casa Maestri founder Celia Maestri recognized her potential and invited her to join the distillery—grew into a journey defined by mentorship, trust, and purpose. Now, years later, Samantha reflects with Mrs. Celia on th...

Send us Fan Mail From the agave fields of Mexico to celebrations across the globe, Evelyn Vela has seen firsthand how tequila’s magic transcends borders. 🌎  In this episode of Behind the Bottle, Celia Maestri sits down with Evelyn to uncover her incredible journey traveling the world, sharing the story of Casa Maestri, and helping others build their dream tequila brands from the ground up.  Disco...

Send us Fan Mail In this episode of Behind the Bottle, bartender Joel de la Cruz, with over 15 years of experience, sits down with Celia Maestri to share his stories, insights, and how the Casa Maestri sensory kit tasting experience completely changed his perspective on tequila.  This is the only tequila that comes with a sensory kit designed to transform how you taste and appreciate every note, a...

Send us Fan Mail In this episode, Celia Maestri sits down with Chris Quintanilla, CEO of Azul Imports and second-generation entrepreneur carrying on a powerful legacy in the tequila industry. Chris opens up about growing up surrounded by tequila culture, the lessons he learned from his father, the founder of Azulejos Tequila, and how he’s honoring that dream by keeping things fun, bold, and full o...

Send us Fan Mail In this powerful episode of Behind the Bottle: Tequila Tales , Jose Coira shares the pivotal life decision that led him to embrace the family tequila business. Sitting down with his mother, Celia Maestri — founder of Casa Maestri, one of the most awarded tequila distilleries in Mexico — they reflect on the journey of building a tequila legacy rooted in family, sacrifice, and innov...

Send us Fan Mail In this powerful episode of Behind the Bottle, Eduardo Morales sits down with his mother, Celia Maestri, the visionary founder behind Casa Maestri. From humble beginnings to building one of the world’s most awarded tequila brands, Celia opens up about the obstacles she overcame, the values that guided her, and the dream that started it all. Through heartfelt memories and bold refl...

Send us Fan Mail In this first episode of Behind the Bottle: Tequila Tales, Celia Maestri and her son Eduardo Morales share their inspiring journey of family, business, and dreams. From arriving to the United States to becoming pioneers and leaders in the tequila industry, they open up about the challenges, hard work, and passion that fuel their legacy. They also share advice for entrepreneurs on...