Dan Dawson, Hugh Todd
Behind The Billboard
A podcast series behind the people, posters, and preposterous ideas that have changed the landscape of Out-of-Home advertising.
Author
Dan Dawson, Hugh Todd
Category
Podcast website
Latest episode
Jul 3, 2026
Where to listen?
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Episodes
Episode 12 - Ant Nelson & Mike Sutherland 08.10.2020 1:14:29
Hugh and Dan talk to Ant Nelson and Mike Sutherland about Outdoor, Billboards and creativity throughout their time as a creative partnership all the way to their current roles as ECDs at Adam & Eve DDB. See the images at: https://getbehindthebillboard.com/?p=462
Episode 11 - Dave Dye - The Return 30.09.2020 1:36:32
Hugh and Dan catch up with Dave Dye on all things billboards and creativity. What's been happening over this summer, and some of the career highlights from Dave's huge and wonderful portfolio of work. See this link for the visuals: https://getbehindthebillboard.com/?p=433
Episode 10 - Dave Dye - Economist Special 18.03.2020 1:23:08
There have been a couple of recurring themes in our Behind the Billboard series to date: our guests always seem to reference Dave Dye and cite The Economist work as their favourite. So we thought we’d bring the great man and great campaign together in EP10 for an Economist special, where we’ve delved deep into what goes behind possibly the most famous billboard campaign of all time. Follow along...
Episode 9 - Ana Balarin 11.03.2020 1:09:49
Episode 9 of Behind the Billboard features the enormously talented Ana Balarin ECD of Mother tells us about her (and husband Hermeti’s) OOH work - from the #freethefeed breast to a life-sized toy boat for IKEA and even a few traditional billboards for KFC. Thank you Ana for sharing some of the best Behind the Billboard stories we’ve ever heard. Follow along the audio with visuals here: https://g...
Episode 8 - Mark Denton 04.03.2020 1:05:19
Mark joined us in his finery of a Denton branded tracksuit, peaky blinder cap complete with bobble on top and of course trainers and sunnies. What more could we have expected from one of the most incredible London ad men over the last 40 years. Although don’t call him an ad man… he makes films…. “Please send your scripts to www.thomasthomasfilms.co.uk ”. Please visit https://getbehindthebillboard....
Episode 7 - Rosie Arnold 26.02.2020 1:08:43
Episode 7 features Rosie Arnold. Employee number 11 at BBH, D&AD’s first ever female president, multi award-winner, part time fencer and general lover of life, Rosie has done it all. Click this link to see the visuals and the story that goes with the episode. https://www.getbehindthebillboard.com/?p=320 Her favourite recent billboard campaign was this one for Budweiser: https://www.thedrum.co...
Episode 6 - Martha Riley 12.02.2020 57:47
This week we welcome the incredible talent that is Martha Riley to the show. Martha has forged her career at some awesome agencies working on some incredible brands. Her stand out billboards however have all seem to come for the Airline industry. Don't forget to head to https://www.getbehindthebillboard.com/?p=307 for the supporting artwork. Once Hugh got all the airline gags away in the safety...
Episode 5 - Vince Cook and Gary Fox-Robertson 05.02.2020 57:36
Episode 5 of Behind the Billboard features a number of firsts. See the website post for the images and videos that we talk about in the podcast... https://getbehindthebillboard.com/episode-5-vince-cook-gary-fox-robinson/ Our first creative team, our first BlueJeans powered remote interview and our first (but no means last) OOH work from McDonald’s. We talked about them meeting on the set of a TV...
Episode 4 - Tony Davidson 29.01.2020 1:41:55
Episode 4 of Behind the Billboard features Tony Davidson. You can see all of the work on the blog post... There's a tonne of great work! https://getbehindthebillboard.com/?p=259 Tony is many wonderful things. Global partner at Wieden & Kennedy, 196 times ‘in-book’ at D&AD (a record) as well being its former President, Cannes Grand Prix winner, strong hugger and just a great big kid who adores...
Episode 3 - Tim Riley 22.01.2020 1:04:13
Episode 3 features Tim Riley, one of the most famous writers in our industry. IMAGE OF TIM: http://bit.ly/TimRileyMadMag We say ‘writer’ rather than Creative Director or Head of Copy (both roles he excels at too), because deep down Tim is a man of words. Pithy, witty, cheeky, emotional, funny words. In his career he has written for John Smiths, The Economist, The Guardian, Boddingtons, Sony, Nik...
Episode 2 - Paul Belford 15.01.2020 44:31
In episode 2 we’re with Art Director extraordinaire Paul Belford. Paul has worked at more agencies than most of us have had hot dinners…. and that was before he worked anywhere half decent (his words not ours!). Interestingly all of these jobs followed a degree in bio-chemistry! As ever, there are no straight routes into a career in advertising, and what an incredible career Paul has had so far. S...
Episode 1 - John Patroulis 08.01.2020 54:35
In our first episode we speak to John Patroulis, Global Chief Creative Officer of Grey. We discuss the billboards that John has been passionate about, from his first to his most awarded and personally rewarding. Before joining Grey, John spent six years at BBH New York, rising to become the first-ever Creative Chairman in 2015. Under his leadership, BBH New York featured in Advertising Age's Creat...
Pilot 02.12.2019 33:48
Welcome to Behind The Billboard Podcast! In this episode your hosts Hugh and Dan discuss their 'pinch me' moments during their careers in the Out-of-Home industry.
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