Before We Get Started - Simon Gould- Founder Sydney Digital Marketing

What separates the businesses that will win with AI from the ones that'll just burn time and money on it? In this episode of Before We Get Started, host Simon Gould sits down with Dan Stevens, Partner Development Manager at HubSpot, for an honest conversation about what's really happening in the SME tech stack right now, and what most "AI experts" are getting wrong. Dan has a front-row seat to how...

What if a single shift in perspective could free up 80% of the mental energy you didn't even know you were losing? In this episode of "Before We Get Started," Simon Gould sits down with Matty Green for their 3rd and most personal conversation yet — diving deep into the psychological pillar of Matty's four-pillar framework. This time, the roles are reversed: Matty coaches Simon live, unpacking real...

Are you tired of surface-level advice and generic self-improvement hacks? In this episode of "Before We Get Started," host Simon Gould welcomes back renowned psychologist Matty Green for a deep dive into the art of authentic connection and the rarely discussed truths about high performance. With over 30 years spent navigating the worlds of executive search and psychological mastery, Matty strips a...

From Reactive to Intentional: Transforming Leadership from the Front Seat of Consciousness What if you're trapped in the "back seat of your consciousness car" - reacting to life instead of creating it? Join me with Matty Greene, a registered psychologist and executive coach who's transformed C-suite leaders for 25+ years. Matty strips away complexity to make profound transformation beautifully acc...

In this episode of Before We Get Started, I sit down with UK-born sales and recruitment veteran Steve Tolan (of Pinpoint Talent & Stolen & Co). Over a lively conversation, we explore: • Mindset Mastery: How early lessons selling fish with his dad taught Steve resilience, humility and the importance of human connection—skills no university can replicate. • Cultural Differences in Sales: Contrasting...

In this episode of the “Before We Get Started” podcast, host Simon Gould sits down with Tom Gregory, seasoned martech pro and current commercial leader at Lifesight.io Tom brings over 15 years of experience across performance marketing, creative agencies, and advanced attribution tech. Fresh from attending key marketing conferences in the US and UK, Tom unpacks the evolving challenges of digital m...

Stuck in B2B sales? Time to innovate and see how ABM can transform your pipeline. In this episode, we speak with Saarika Chotai, Founder of The Untapped Space—a strategic GTM and Account-Based Marketing (ABM) consultancy helping B2B companies win high-value deals. Saarika shares how her agency designs experience-led sales campaigns that break through the noise and land meetings with hard-to-reach...

In this episode of "Before We Get Started," host Simon Gould sits down with Darren Clarke, serial entrepreneur and founder of DazLab. With over 25 years of experience in digital innovation, Darren shares his journey founding five businesses since 1998, including Webling (which was acquired by JWT/WPP) and his current ventures DazLab and Handle. The conversation explores the challenges of entrepren...

This week I sit down with Steve Zammit, Managing Director of Interparcel, for an insightful conversation about building a successful e-commerce logistics company from the ground up. From starting in a UPS call center to leading an eight-figure business serving thousands of online retailers across 250 countries, Steve shares his entrepreneurial journey with remarkable candor. Learn how Interparcel...

In this episode of Before We Get Started, host Simon Gould welcomes Rob Marston from Live Commerce Australia for a dynamic discussion that traverses personal and professional realms. Rob shares his journey from humble beginnings as a butcher’s son to a successful career in technology and marketing, highlighting key milestones, including his early work with Monster and Google. The conversation delv...

Susanne Rauer is one of the rare people inspired to go above and beyond. She is a conscious and multiple award-winning natural leader in her field. At GAIA coaching she offers consulting, training, executive coaching and leadership for seasoned executives, high achievers and business owners. In this conversation Susanne shares her knowledge, wisdom and expertise on her conscious leadership process...

In this inaugural episode of "Before We Get Started," host Simon Gould interviews Calvin Chilchik, a 32 -year-old business leader and Head of CUB SYDNEY, a private members' club for entrepreneurs. Calvin shares his journey from a directionless youth to a successful business leader, emphasizing the importance of serendipity, adaptability, and networking in his career. Key points discussed include:...