Becoming Unapologetic

Hey there, it's Sandra van der Lee on the latest episode of Becoming Unapologetic. Today, we're diving into a common dilemma: generalist or specialist – who should you hire for your business? Drawing from a Grey's Anatomy analogy, I'll share my take on when to tap into a specialist's expertise and when a generalist's broad insights might be the way to go. I'll di...

Hey there, in this episode, I'm spilling the beans on why I decided to slash my 1-on-1 coaching rates in half. I'm going completely unscripted and off-the-cuff to share the real deal behind this game-changing move. I'll take you through how I've revamped the coaching framework, emphasizing the importance of addressing essential steps often overlooked in past approaches. By stre...

Hey there, it's Sandra van der Lee back with another episode of Becoming Unapologetic. In this episode, I'll be diving into the nitty-gritty of designing a successful program. I'll be sharing my take on what makes a good program tick, from solving real problems that people are eager to pay for to the importance of striking the right price. Plus, I'll spill the tea on what your...

Hey there, it's Sandra van der Lee here, and I am beyond excited to share today's episode with you. We're diving deep into a question that hit me right in the feels: "Am I failing or why do I keep launching new things all the time?" I'll be opening up about my journey as an entrepreneur, the push and pull between creating new programs and the resistance to settling fo...

Hey there, it's Sandra van der Lee, and in this episode of Becoming Unapologetic, we're getting into the juicy topic of why you should be an opportunist. I'll be sharing my thoughts on spotting, creating, and seizing opportunities, and how our mindset plays a huge role in this. Using real-life examples and personal experiences, I want to inspire you to confront your doubts and fears...

Today, I want to chat about something that's all too common in the world of entrepreneurship: planning mistakes. In this episode, I'll be dishing out the top three blunders people make when they're trying to plan for success. From expecting overnight personal transformations to overcomplicating our strategies, we've all been there. So join me as we break down these mistakes and...

In today's episode of Becoming Unapologetic, I tackle the tough topic of ditching Plan B and going all in on Plan A. I share my own experiences and discuss how having too many backup plans can actually hold us back from giving our all to our main goals. It's all about staying committed and focused on what truly matters. So join me as I give some real talk on why it's time to stop ma...

I'm excited to share with you my personal goals for the year 2024. Join me as I open up about my revenue targets, email subscriber goals, and personal milestones for the upcoming year. Join me as I discuss the power of setting intentions and envisioning where we want to go in the journey to becoming unapologetic. Join my free Facebook Group Connect with me on Instagram

In this episode of Becoming Unapologetic, I'm getting real about not hitting those goals we set for ourselves this year. You know, it's that time of the year when everyone seems to be flaunting their wins and successes, making us feel like we're falling short. But here's the thing: even if you didn't hit your goals, it's not game over. I'm here to tell you that y...

On today's episode of "Becoming Unapologetic," I'm getting real about how to figure out if you're just having a bad day or if it's actually bad business. I'll be sharing some of my recent struggles and talking about the difference between emotional reactions and making rational business decisions. We'll dive into my own experiences and the tough external cir...

Hey there, in this episode of Becoming Unapologetic, I'm diving into a topic that's been on my mind a lot lately. As entrepreneurs, it's easy to get fixated on income goals, but what about all the other signs of growth and progress? I'll share my own experiences and reveal five unique ways to measure success in your business that go beyond just the numbers. From building your e...

Today I want to chat about the thrill of leaping into the unknown. I'll share my spontaneous trip to Barcelona and draw parallels to the feeling of jumping out of an airplane. I'll also discuss the need for transformative experiences in the online business world and challenge you to embrace new ideas, even if they make you feel a bit uneasy. So, let's explore the excitement of takin...

Today, I'm diving into a thought-provoking question: Is it possible for solo service providers to make $500,000 a year without sacrificing their sanity? Join me as I walk through different business models, pricing strategies, and the impact of target audiences on your earning potential. Through personal stories and client examples, I'll challenge you to think big and consider the true va...

Hey there, in this episode of Becoming Unapologetic, I'm sharing all things email marketing statistics and why they might not be as crucial as you think. As someone who's been through the trenches of entrepreneurship and has a knack for email marketing, I want to share some real talk about open rates, click rates, and the dreaded unsubscribe rates. I'll sprinkle in some personal sto...

Hey there, in this episode of Becoming Unapologetic, I'm super excited to share with you the 5 email sequence that brings in a whopping 90% of my revenue. I'll break down each email's role and give you a peek into how these emails have been a game-changer for me and many others. So, join me as we chat about the power of killer email marketing and how you can use it in your own busin...

Hey there, fellow entrepreneurs! Welcome back to another episode of Becoming Unapologetic. I'm your host, Sandra van der Lee, and today we're diving into a topic that has been on my mind: why I decided to cancel my mini membership, The Unapologetically Salesy Society. It's been quite the journey, and I know many of you have been curious about the reasons behind this decision. So, in...

Hey there, podcast fam! Welcome back to another exciting episode of Becoming Unapologetic. Today we're diving into a fascinating case study with special guest Faith Lee and how she made a big purchase that celebrated her success. We'll explore the ups and downs of managing time zones, the power of low-cost memberships, and the importance of being unapologetically yourself in the face of...

Welcome back to another episode of Becoming Unapologetic! In today's episode, I'm excited to share with you how I grew my copywriting company, Damn Copy, to $130,000 in its first year. This journey has been a rollercoaster of strategies, ups and downs, and valuable lessons learned. From selling services to creating templates, and finally launching transformational group programs, I'...

Hey there, it's Sandra van der Lee here, and welcome back to another episode of Becoming Unapologetic! Today, we're diving into the topic of balance, or should I say, the myth of balance. In this episode, inspired by a recent mastermind event, I'll be sharing why striving for balance can actually set us up for failure and leave us feeling overwhelmed. But don't worry, I've...

Hey there, it's Sandra van der Lee, and I'm back with another episode of Becoming Unapologetic! In this episode, we're diving into the topic of getting a return on investment from those big financial commitments. I'll be sharing my personal experiences with making sizable investments and how I've always managed to get a return on them. So, grab your favorite beverage, get...

Hey there, Unapologetic listeners! In this episode, I dive into the controversial question of whether you should be selling when the world is… a shitshow. I share personal experiences and want to remind us that sales are not just about making money, but also about creating influence and driving change. So, whether you're an entrepreneur, a small business owner, or just someone interested in t...

In today's episode, we are diving into a controversial topic: why jobs are mostly BS.  As someone who has never had a traditional job but has built successful businesses, I want to provide you with some ammunition to combat those who question your choice. We've been conditioned to believe that jobs offer security, but I argue that being a business owner is actually safer and offers great...

Hey there, it's Sandra van der Lee, and welcome to another episode of Becoming Unapologetic. In today's episode, I'll be sharing what I'll be doing for Black Friday. I have some exciting discounts and promotions coming up that you won't want to miss. So grab your headphones and let's dive right in! Join my free Facebook Group Connect with me on Instagram

Welcome to another episode of Becoming Unapologetic, the podcast for entrepreneurs ready to grow a business that works for them. In today's episode, we're diving into the myth that the only way to scale your business is through creating and selling a digital self-study course. You've probably been sold on this idea before, but is it really the only path to success? We're here t...

Welcome back to another episode of Becoming Unapologetic! In today's episode I'll be sharing my experience of investing a significant amount of money into a visa application, with the outcome still unknown (fun times!). From my nomadic digital entrepreneur lifestyle to the quest for a place to call home, buckle up for a wild ride.  Grab your headphones and get ready to become unapologeti...