Jody J. Sperling
Becoming A Household Name
I'm on a journey to become a household name just like the authors I love. This podcast is my story, documented in detail. Everything from the way I eat, the exercise routine I follow, and my approach to getting attention in any form, I'll share here—failures and successes alike. If you follow along, you're free to borrow anything you'd like for your own journey. jodyjsperling.substack.com
Author
Jody J. Sperling
Category
Podcast website
Latest episode
Aug 7, 2025
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Episodes
How I’m Growing My Reader Base: Social Media Secrets Revealed 17.10.2024 33:11
If you prefer video, I recorded this episode on YouTube Live. Want to see more video, let me know. Drop a comment here or there or anywhere and I’ll make stronger efforts to continue video. So far, I think my face is the limiting factor. People don’t enjoy looking at it. This is week three of using organic social media to grow my reader base. It feels like a success that’s gaining momentum. The fo...
Fixing Your Social Media Strategy: Why It Fails and Proven Ways to Improve 14.10.2024 55:27
Elizabeth Lyons is the author of WRITE THE DAMN BOOK ALREADY , and host of a podcast by the same name . She offers a course for new and emerging authors called PUBLISH THE DAMN BOOK ALREADY, and for all my listeners, she's offering a 25% discount when you use the code AUTHOR25. Check it out here: https://www.publishaprofitablebook.com/publish Is AMMO Write For You? If you’re an author with a handf...
Using Instagram To Become A Millionaire 08.10.2024 24:45
No matter how good you are, if you can't figure out how to be everywhere all the time, you can't do amazing things. That's why I've gone all in on using Instagram to promote my novels. In this episode, I'm continuing to look at how I'm driving new follows, likes, shares, and comments on Instagram. I share what's worked, what's failed, and all the in between. Is AMMO Write For You? If you’re an aut...
From Zero to Thousands: Tracking My Instagram Progress 01.10.2024 23:05
Let’s talk about Instagram. Attention is the currency we trade in. Like it, hate it, just don’t doubt it. If you get good at driving attention toward your work, branding will take care of itself and you’ll have a real chance to get your work in front of a raving audience of fans. Is AMMO Write For You? If you’re an author with a handful of books published (or you’ve published nonfiction and have o...
Going All In—Again and Again 26.09.2024 23:47
Is AMMO Write For You? If you’re an author with a handful of books published (or you’ve published nonfiction and have one book with a great program to help clients), AMMO is unlike any other program on the market. You’re going to have to work the program to find success, and bestseller status likely won’t hit in weeks of joining the program, but for many authors, AMMO is the beginning of a lucrati...
There Is A Magic Bullet 19.09.2024 19:57
Is AMMO Write For You? If you’re an author with a handful of books published (or you’ve published nonfiction and have one book with a great program to help clients), AMMO is unlike any other program on the market. You’re going to have to work the program to find success, and bestseller status likely won’t hit in weeks of joining the program, but for many authors, AMMO is the beginning of a lucrati...
Finding Readers At Comic and Culture Shows 12.09.2024 1:08:00
Is AMMO Write For You? If you’re an author with a handful of books published (or you’ve published nonfiction and have one book with a great program to help clients), AMMO is unlike any other program on the market. You’re going to have to work the program to find success, and bestseller status likely won’t hit in weeks of joining the program, but for many authors, AMMO is the beginning of a lucrati...
Organic Reach Through Social Media 04.09.2024 25:56
Becoming A Household Name is a listener-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. For those of you who want to support the podcast as a paid member but don’t listen to the show using Substack, click this link to subscribe . Collaborative Opportunity For Social Media Reach If you like the sound of collaborating with other artists t...
Success Leaves Clues With Ty Allan Jackson 28.08.2024 1:00:43
Becoming A Household Name is a listener-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. For those of you who want to support the podcast as a paid member but don’t listen to the show using Substack, click this link to subscribe . Look To People Who Have Succeeded There’s no one magic bullet or path to success on Instagram, but there are...
Perfecting Your Pitch 22.08.2024 53:11
Becoming A Household Name is a listener-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. For those of you who want to support the podcast as a paid member but don’t listen to the show using Substack, click this link to subscribe . Pitch That Book, Honey Joe Prosit is the author I’ve seen at the most conventions, and he’s writing with gen...
Manifesting Your Goals Is Bullcrap If You Think It Is 15.08.2024 33:22
Becoming A Household Name is a listener-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. For those of you who want to support the podcast as a paid member but don’t listen to the show using Substack, click this link to subscribe . Feeling Like Working Is Not Required Most days, I walk Lyle. He’s a Great Daniff, and at eight-years-old, he...
Success Is… 07.08.2024 33:46
Becoming A Household Name is a listener-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. Success is doing what you want to do on your terms. Some people define it slightly differently as doing what I want with who I want when I want. The dictionary defines success in the following ways: noun - a favorable or desired outcome / the attainm...
You're Marketing All Wrong Because You Don't Know How 30.07.2024 1:13:56
Becoming A Household Name is a listener-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. My guest on today’s episode is Thomas J. Bellezza of The Write Mindset . He’s had a storied career in music, writing, and podcasting. You can find him on Instagram and YouTube . Thomas is a three-peat guest here on the podcast because he always bring...
Using A Podcast to Establish Your Brand 24.07.2024 43:21
My guest on today’s episode is Traci DeForge of Produce Your Podcast. She has a storied career in radio and podcasting. You can find her on Instagram and everywhere else . If you host a podcast and you’re looking for professional help to improve your work, Traci would love to talk with you. Jody’s Books I write mysteries, and magical adventures. You can grab copies anywhere books are sold, but I’d...
Money Is A Mindset - Own Your Future By Knowing Your Money 16.07.2024 48:52
My guests on today’s episode are Darius and Carmen Britt of Wealth Nation. They are experts in learning and applying wise money models to our lives so cash is never the reason we fail to achieve our dreams. They’re on YouTube here , and have a website here . Jody’s Books I write mysteries, and magical adventures. You can grab copies anywhere books are sold, but I’d prefer you use my website so Jef...
You're Scaring Readers Away! 09.07.2024 1:25:59
My guest on today’s episode is David Joel Stevenson , author of The Surface’s End and other novels. His current stomping grounds of Nashville is a perfect fit for a guy who is pursuing music, writing and film all at the same time. Find his website here . This man taught me how to pitch my novel, and you could learn a ton from him about how to talk to strangers about your work, so pay close attenti...
Your Identity As A Hard Worker 01.07.2024 15:00
Hard work is the lie that robs you of everything worth having, and yet, every person who has something worth having has it because of hard work. This is called a paradox. I can't offer the key to solve the paradox, but I assure you, you don't have to look hard to find it. What you will have to do is accept responsibility. You must accept responsibility for yourself, yet claim no credit for your ou...
The Pop-up Bookshoppe 26.06.2024 56:59
C.R. Rice runs The Pop-Up Bookshoppe for authors selling books at comic conventions. I first met her in Oklahoma City at Galaxy Con. Be part of the fun as an in-person seller or remotely. Learn more here: https://wondertwinsevents.com/pop-up-bookshoppe/ In this interview we covered a lot of territory. We talked about: * Collaboration * Ambition * Sales * Marketing * Artistry * Social Media * and o...
This Diet Will Make You A Better Writer with Kerry Mann 19.06.2024 48:22
Kerry Mann is an authority in the Carnivore community. He transformed his life eating beef, beef, and more beef. If you aren't paying attention to his journey, you're missing out. In this interview we discuss how Kerry has embarked on a wild journey to help heal humanity though the proper human diet. Check out his documentary website at https://healinghumanity.movie/ We talked about: * Conviction...
Good Idea, Bad Execution, Try Again 11.06.2024 9:00
I thought an ad focusing on bananas would go viral. It didn’t Here’s what I plan to do next. Becoming A Household Name has been my goal from the beginning. If you want to follow my journey and root for me, or if you find value in my ideas or books, you’re in the right place. Becoming A Household Name is a listener-supported publication. To receive new posts and support my work, consider becoming a...
Introducing "Becoming A Household Name" 10.06.2024 8:40
In this episode, I introduce my new podcast. It’s not a rework of TRBM, not a throwback to The Reluctant Book Marketer, not a callback to cre8 collabor8. Becoming A Household Name has been my goal from the beginning. It must make me thicker than an old fashioned malt that I spent this long trying to back my way into this purpose and goal. How is this podcast different than TRBM? Here I’m going to...
The Author Who Decided To Get Professional About His Writing 04.06.2024 45:53
William F. Gray is a swiftly rising author. When I met him just a little over a year ago, he had one self-published book with a handful of Amazon reviews. Now he’s got three novels on the shelf, a fourth on the way, and hundreds of reviews across his gripping trio of horrors. If you’re an author looking to take your writing and marketing professional look no further than William. You can find his...
Get Busy Learning, or Get Busy Quitting 28.05.2024 35:32
Fresh on the heels of The Strawberry Festival in Cabot Arkansas, I attended Galaxy Con in Oklahoma City. It started out rough. Like, rough as in, I thought about quitting the whole writing marketing thing and getting a W2 rough. Why was it so bad, and how did it go from rough to revolutionary. David Joel Stevenson taught me something, and I had the softness to hear and learn. Kudos to me, and kudo...
Never Confuse Experience for Expertise 20.05.2024 31:57
If you’ve ever uttered the words, “I’ve been doing this for twenty years,” that should be an immediate red flag for you. No matter who you are or what you’ve been doing, experience is not a replacement for expertise. I’ve seen runners run for years and never challenge themselves, and those runners frequently get smoked by brand new runners who commit to a constant improvement protocol. The same is...
Go Where Your Readers Are 14.05.2024 27:29
I’m practicing Live on YouTube, so this episode can be found in video format on my channel. In this quick episode, we’ll cover the importance of self-discipline and we’ll look at the kinds of opportunities most authors are ignoring that might make the difference between a thriving author career and a long, lonely slog. Is AMMO Write For You? If you’re an author with a handful of books published (o...
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