Because Growth Matters

Most organisations say they coach their people but very few actually do it well. Daniel is wrapping up Season Two of Because Growth Matters with a solo episode to reflect on the themes that kept showing up across every conversation. From elite sport to sales leadership, hiring, culture, customer success and even the nonprofit world, one powerful thread ran through it all. Coaching works when it is...

Today's episode looks at what long term community change really looks like when it is built slowly, intentionally, and with deep trust. Daniel sits down with Julie-Anne Savarit-Cosenza, founder and Executive Director of African Education Program, to explore what it truly takes to create lasting impact in communities, not just short term feel good results. Julie-Anne shares how a teenage service pr...

Sales performance doesn’t break because people are lazy. It breaks when leaders miss the behaviours that actually drive results! In this episode of Because Growth Matters, Daniel sits down with sales consultant, coach and facilitator Olivia Lockwood for a practical conversation about what really drives sales performance. Olivia shares how her childhood across Jamaica, the US and beyond shaped her...

Most sales teams are chasing cold leads while their next best opportunity is already sitting inside their existing network. In this episode of Because Growth Matters , Daniel is joined by Stephen Oommen, a sales and networking expert who is challenging the traditional approach to prospecting. Stephen shares why he believes cold calls and cold emails should be the last step in your sales process, n...

In this episode of Because Growth Matters, Daniel is joined by Steve Fiore, a customer success and sales enablement leader with over 30 years of experience across enterprise sales, customer success, and leadership. Steve shares his journey from frontline sales into senior leadership roles and explains how his career evolved from selling products to enabling long-term customer growth. They explore...

Hiring the wrong salesperson can stall growth, drain morale, and cost companies thousands. In this episode, Daniel sits down with Dr Christopher Croner, a leading psychologist, consultant, and co author of the bestselling book Never Hire a Bad Salesperson Again. Chris has spent more than twenty years studying the psychology of high performing salespeople and has assessed more than 150,000 candidat...

The most impactful sales leaders are the ones who return to the fundamentals. In this episode, Daniel sits down with David Brock, bestselling author of Sales Manager Survival Guide and one of the most respected thinkers in the world of sales leadership. David brings decades of experience working with global teams and breaks down exactly why great sales management is the biggest driver of performan...

When leadership is done well, it elevates entire organisations, communities and countries. In this conversation, Daniel sits down with Erick Sangoro, Managing Director at Cummins C&G and President of the Rotary Club in Nairobi. Erick shares an honest look at modern leadership in Africa, balancing corporate responsibility with community impact, and how to build teams that thrive in unpredictabl...

If you have ever felt frustrated, unseen or misunderstood at work, managing up is your way forward. In this episode, Daniel sits down with bestselling author, speaker and organisational culture expert Mary Abbajay to break down a topic every professional faces but few ever learn how to navigate: managing up. Mary shares the insights behind her book Managing Up and explains why developing strong re...

The people who win in the next decade will be the ones who act fast, stay curious, and refuse to let failure slow them down. In today’s episode, Daniel is joined by seasoned entrepreneur, product builder, keynote speaker, and author Nic Haralambous. Nic has spent two decades building and selling companies, launching products, advising start-ups, and speaking on global stages. His approach to leade...

True leadership is not about titles or ego, it is about humility, curiosity, consistency, and building people up while driving performance at the highest level. In this episode, you’ll hear how Rishan Barat, General Manager at Microsoft US Mid-Market, blends humanity and excellence in one of the most competitive environments in the world. Originally from South Africa and now leading across the US...

Few people have experienced pressure at the level of a professional athlete and then successfully reinvented themselves in the business world. Flip van der Merwe has done both. In this episode, Daniel chats with the former Springbok and Bulls lock turned executive and consultant about leadership, trust, and how the lessons of rugby translate into corporate success. Flip shares what it’s really lik...

Sales teams don’t fail because of a lack of data, they fail because they overlook behaviours, systems, and the fundamentals that drive performance. In this episode of Because Growth Matters, Daniel sits down with George Brontén, CEO of Membrain and author of Stop Killing Deals, to explore how complex B2B sales can be simplified and transformed. George shares why traditional CRM systems frustrate s...

If your business is obsessed with numbers but neglecting the people behind them, you need to make a change. In this episode of Because Growth Matters, Daniel is joined by global CX leader and keynote speaker, Claire Boscq, to explore what truly makes organisations thrive. With over 30 years of experience in customer experience, emotional intelligence, and employee engagement, Claire discusses the...

If you’re not using AI in your sales process, you’ll start to fall behind. Daniel sits down with sales consultant and podcast host Fergal O’Carroll to explore how sales managers can build frameworks that drive predictable results, create accountability across teams, and use AI to accelerate growth. Fergal shares the lessons he wished he’d known when stepping into sales management, the importance o...

In today’s episode, rising star Marianthe Panas, a South African actress making her mark on the London stage, reveals what it really takes to break into London’s competitive musical theatre scene. From her sold-out cabaret Here I Am to her breakout role in Starlight Express, Marianthe shares the truth about life as a performer and the discipline, resilience, and daily grind it takes to make it. Sh...

More leaders need to start believing in the skills and capabilities of others! In this episode of Because Growth Matters, Daniel sits down with accomplished sales and business leader Tracy Embree to unpack the lessons she’s learned from a career spanning engineering, manufacturing, technology, and high-growth business environments. Tracy shares how early mentors and a willingness to embrace risk s...

Sales leadership isn’t just about teaching people how to close deals. Daniel Robus sits down with Bernadette McClelland, founder of the Sales Leadership Academy and internationally recognised keynote speaker, to explore what truly drives sales performance. Bernadette shares how self-leadership, role clarity and deliberate disruption can transform teams from average to high-performing. She challeng...

If you’ve ever stared at a PowerPoint slide deck while wondering why your audience looks bored to tears, this episode is going to shift everything. Daniel sits down with the unforgettable Richard Mulholland, former rock ’n’ roll roadie turned presentation expert, founder of Missing Link, and author of Relentless Relevance. Rich shares what he’s learned about how sales leaders can present, pitch an...

Is your sales team truly set up for long-term success, or are you stuck in a cycle of short-term wins and high turnover? In this episode, Daniel sits down with Darren Mitchell, host of The Exceptional Sales Leader podcast, to unpack the challenges behind developing high-performing sales teams. With over 20 years in sales and leadership, Darren shares why traditional sales promotions fail, how comp...

It’s time to stop chasing metrics and actually lead a sales team that performs. Daniel sits down with sales coach, speaker, and author Mike Weinberg to talk about what effective sales management really looks like. Mike shares a clear framework for accountability, why coaching is non-negotiable, and how managers can shift out of reactive mode and into leading high-performing teams. They discuss the...

What if you could grow a business to a million in revenue without sending a single cold email? In a world obsessed with high-volume outreach, Christi is doing things differently and it’s working! In this episode, Daniel sits down with Christi Loucks, founder of Howdy Sales, to unpack the strategy that’s helped her build a high-performing sales consultancy focused on warm leads, real relationships,...

In the first episode of Because Growth Matters , Daniel is joined by Tony Cross and Alan Versteeg, co-founders of Growth Matters International. Together, they look at what it really takes to drive performance at scale, why most sales managers are under-supported, and how their team is on a mission to impact one million people in the profession of sales. They explore the shift from high-performing...

If you’re ready to stop chasing clients and start becoming the person they seek out, this conversation is unmissable! In this episode, Daniel is joined by bestselling author, speaker, and strategist Douglas Kruger to explore what it really takes to stand out in your industry. Douglas shares actionable insights on how to grow your authority, attract opportunity, and create demand without relying on...

Welcome to Because Growth Matters, the podcast for sales professionals, business leaders, and growth-driven teams who want to rethink how they lead, coach, and grow in today’s ever-changing sales landscape. Hosted by Daniel Robus, this show looks at the small, intentional shifts that make a big impact. Each week, you’ll hear conversations with standout sales managers, enablement leaders, and C-sui...