BE the Sought-After Entrepreneur Podcast

Attraction happens in the way someone is being rather than something they are doing. So, if you ask what you need to do to attract clients, you’re already repelling them. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: Why asking what you need to do to attract people into your business is why it’s not happening.  How attraction actually works and what you might be overlooking th...

Have you lost the spark of creativity in your business? Are you just going through the motions, ticking things off a to-do list? Well, I want to share the things that are often missed in the creative process that keeps us stuck on a content creation hamster wheel. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: Why a lot of ideas, messaging, and offers sound the same as everyone...

The question two of my clients asked me that stopped me in my tracks… “How do you build trust so effortlessly through your content before anyone ever speaks to you?” I’m answering that in today's episode. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: Why I believe trust isn’t something you build through your content, but rather something that exists if you’re being truthf...

Do you freeze trying to think about how to capture the full essence of your work in a way that makes sense? I get it! So I want to offer you an alternative way of looking at your marketing so that you don’t ever wonder again how to speak to your people. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: Why most entrepreneurs freeze when it comes to creating content and how to bust...

Do you struggle to stay motivated and inspired to create content and it feels more like a job you hate? Tune into this episode as I share how to set yourself up for endless content inspiration that leaves you excited instead of drained. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: Why we bump up against creative blocks and how to overcome them. How to make content creation fu...

Are you curious about how to get your dream clients to see themselves in your content? Tune into this week’s episode to learn how. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: Why we struggle to speak to the heart of our dream clients and how to change it.  How traditional marketing keeps you from having your dream clients say things like, “I feel like you wrote that just for...

Do you find yourself diluting your message because your head and heart are in a battle with themselves? If so, I’m sharing a real-time story that will illustrate how I navigate this and why it happened to me. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: How I was diluting my message for a new creative project and how it didn’t reflect the essence or intention of the project. ...

What does dating and relationships have in common with client attraction? When you know this you’ll stop repelling dream clients. Tune into this week's episode to find out. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: Why understanding language patterns and human behavior is vital for communicating and attracting people into our world.   Why dating and relationships can...

So many soulful business owners are cautious not to use icky or high-pressured sales tactics. And I've been guilty about this too. But when does trying to be too nice impacting your ability to ask for what you want. Tune in as I share my insight. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: Why trying not to be icky or pushy is actually impacting your sales.  The biggest...

Receiving guidance and mentorship is vital when growing a business, but there is something you need to be aware of when someone gives you advice. Tune in as I share my insight. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: Why do we want to take all guidance and advice with a grain of salt, and how do we know if what’s being shared with you is right for you. Even the most well...

Promising quick results in a short period of time is setting a lot of entrepreneurs up for failure. Tune into this episode to hear why. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: What oversimplification in messaging is and why you’ll want to be aware of it. How promising quick results in a very short period of time is impacting your expectations on success. The truth about...

Tired of guessing what works and what doesn’t in your marketing and sales strategies, then you’ll want to tune into this episode. I’m breaking down how to know what to refine and optimize to get better results. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: The problem I see that most entrepreneurs make and how it’s keeping them throwing spaghetti against the wall. The differen...

Rarely do we share real-time behind-the-scenes decision-making because it’s sexier to share the wins. But the in-between is actually where the magic happens and so much of the lessons unfold here. In this episode I’m sharing how I make decisions when my marketing isn’t working. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: How I know for sure my marketing isn’t working from a...

Business can feel overwhelming, especially with all the noise of what to do and what not to do. So in this episode, I’m breaking down the 4 key phases to master for business success. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: Why growing a business is simple if we focus on these 4 key phases. How easily it is to get distracted and overwhelmed and how to overcome it. How to...

Find yourself asking “how can I find my authentic voice?” so I can create content that actually sounds like me…then you’ll want to listen to this episode because I’m answering this question for you. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: Why just telling some to “be you” is easier said than done when someone is trying to find their authentic voice.  What you need to do...

Wondering where to focus your energy and time to ensure sales success? I’m sharing the 4 things I’d do every time I start a business and why most people aren’t focusing on them. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: 4 things to focus on if you want sales success (& why more people aren’t focusing on them). The patterns I see are preventing people from seeing sales...

Curious to discover how to put into words what you do so your audience sees themselves in your content? You’ll want to tune into this episode to see how I’ve done it and how I coach my clients to achieve it. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: Why your audience might not be connecting with your message and how to change that. The key to creating a potent message that...

All business owners want a consistent way to attract clients into their business, yet many rely on posting and praying or winging it. So I’m sharing how to create consistent client attraction, while honoring your feminine energy. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: The step on the customer buying journey that most people overlook or skip that’s causing them to stay f...

If you’re a master at what you do and you want to change the way we do things…this week, I’m sharing a big limiting pattern a lot of experts experience and how to overcome it. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: The role of the expert and how this impacts our creativity and ability to innovate what we do. How to deepen your creativity and creative problem solving as...

If you have a coach or mentor, are you asking them questions that can change the trajectory of your business? This week, I’m sharing the potent question a client recently asked me and how questions we ask can change the trajectory of your business. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: How the quality of your questions dictates the quality of the responses you receive...

If you’re craving a simple way to turn connections into clients, you’ll want to listen to this episode. Helen is sharing the three puzzle pieces needed that will move your audience to a sale in a simple and gentle way. Helen is a sales strategy and messaging coach with 19 years of experience. She’s on a mission to help entrepreneurs with the simple way to define, design + sell-out your MAGIC with...

If you’re overwhelmed by all the marketing and sales strategy choices out there and mix messages…this is for you! I’m unpacking why this is happening and how to shift through it. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: The real reason we experience overwhelm on what to choose and do when it comes to marketing and sales and how to shift through it.  Why most soulful coach...

Why selling the invisible isn’t as hard as you think? If you struggle with the oh so painful question of "How do I describe what I do," you need to listen to this episode. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: The real reason soulful coaches struggle to turn their wisdom into words and it’s not what you think. Why catchy taglines, I help statements and grandi...

Trauma drive is something that often impacts the way we show up in business and impacts the type of clients & partners we attract. If you’re feeling resentful towards your business or wondering why you keep attracting a certain type of client, you need to tune into this episode with Dalila Jusic-LaBerge. Dalila is an attachment trauma based relationship coach and consultant for high achieving...