BE the Sought-After Entrepreneur Podcast

I was selling my little heart out and I was exhausted because it wasn’t working. While I was in and out of sleep one night, the idea for Spellbound dropped in like I hadn’t experienced in the last 12 months. There was a potency and certainty to it that I knew I needed to pursue it. When this happens, I always create really memorable experiences and business success. And I’m sharing how I channeled...

How does one navigate the intricate world of crafting offers and project bidding in consulting? With a bold claim that cold pitching is inefficient, I invite you to explore the nuanced art of targeting corporate opportunities with precision. Drawing from my extensive experience in management consulting and online business, this episode unveils the contrast between broad marketing approaches and th...

Finding your voice in the crowded world of business can feel like searching for a needle in a haystack. I've been there, stumbling through broad messages that fell flat until I discovered the magic of crafting specific, heart-aligned communication. This episode is a simple exercise I take my clients through to get more specific with our content so it touches people on a deeper level. BY THE T...

When I received the download for Spellbound I resisted it because it wasn’t scalable (or so I thought). I also didn’t want to follow the industry when it came to pricing my offer even though everyone told me I should price it way higher than I did. And I’m sharing the illogical positioning I created that didn’t meet industry standards. BY THE TIME YOU FINISH LISTENING TO THIS EPISODE, YOU’LL DISCO...

I often found myself saying “there has to be an easier way” when I was relying on referrals and social media to attract clients. And the biggest thing I struggled with on my journey was not following my own inner guidance. But how I’ve gone on to debunk a lot of what we were told we need to do to be successful, which has resulted in me attracting multiple six figures and counting. It’s been a game...

To grow an email list or not? It’s a question an audience member had, so I’m sharing the pros and cons for you so you can decide for yourself if you want to start one or not. BY THE TIME YOU FINISH LISTENING TO THIS EPISODE, YOU’LL DISCOVER: Why having an email list allows you to communicate more directly with your audience. How I grew my email list differently for my brick and mortar compared to...

Getting comfortable with the ever evolving nature of business has made navigating it easier, but it doesn’t eliminate the discomfort, uncertainty, and fear. BY THE TIME YOU FINISH LISTENING TO THIS EPISODE, YOU’LL DISCOVER: Why letting go of a good thing is hard, but why holding onto it is a lot harder and when we change our relationship with fear we can navigate it easier.  How our inner nudges a...

It’s often hard to come up with what to say and how to say it when we’re forcing a message or we’re trying to fit our unique voice into a structure that isn’t us. So I’m excited for you to hear Katie’s story from pushing hard to convey her message to finally finding the words with ease. BY THE TIME YOU FINISH LISTENING TO THIS EPISODE, YOU’LL DISCOVER: Why messaging feels hard and how to actually...

I honestly never thought I could build a dream team because I struggled for a few years to do it. But I’m sharing how I’ve done it, who I hired and why. BY THE TIME YOU FINISH LISTENING TO THIS EPISODE, YOU’LL DISCOVER: Why I wasn’t attracting the right team members and how that resulted in me letting them go. How I identified the roles and support I wanted in my business and how I found them. The...

In this episode, Kathryn shares a powerful revelation that has been mirrored back to her by people who have recently entered her world. She discusses the growing desire among entrepreneurs to cultivate a business that prioritizes the quality of relationships over the quantity of followers or email subscribers. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: The importance of ali...

In this powerful episode, Kathryn Thompson takes a deep dive into the art of crafting messaging that truly connects with your audience on a profound level. She shares insights on how to move beyond surface-level messaging and tap into the beliefs, experiences, and values of your ideal clients. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: The crucial difference between messagi...

In this episode, we dive into a game-changing framework for creating potent messaging that moves hearts and minds. Kathryn Thompson shares her Human Consciousness Spiral, a tool that helps you connect with your audience on a profound level by addressing their experiences, beliefs, values, and identity. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: The fundamental flaw in the t...

What do you do when you've produced thousands of events for over a million people in your career... but can't seem to gain traction marketing yourself on social media? That's the fascinating situation my client Becky found herself in. As a holistic executive coach for mission-driven leaders, she's helped countless clients navigate massive business and personal change. And she’s...

If your marketing and sales strategies aren’t working, there is likely a reason, and it has nothing to do with the actual strategies. You’ll want to listen to this if you want to learn the truth behind why most marketing and sales strategies fail. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: Why most marketing and sales strategies fail (& it has nothing to do with the str...

Do you have a love-hate relationship with marketing and sales? I can relate to it and want to share how I’ve shifted my perspective on it, which has made a world of difference. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: Why heart-led entrepreneurs struggle with marketing and sales (& it’s not what you think). How can you shift how you view marketing and sales to get you...

Feeling tired from always having to show up and be available in your business? I’m with you, so I’m discussing this on the podcast this week. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: The trap many entrepreneurs find themselves in is causing a deep soul exhaustion that we see with multiple 6 and seven-figure business owners.  How over-productivity and over-achievement are...

The weird things I’ve observed in the online course creator, and coaching industry that would never fly in any other industry. And why so many coaches are on the brink of quitting. Tune in to find out. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: The weird marketing and sales approaches that I believe are causing a massive imbalance in the online coaching industry and leaving...

If you feel like your business results are tied to your self-worth and you only feel good when you’re seeing sales and success, I recommend listening to this episode. Ruth Larbie is sharing her journey to 9 million dollars in sales and the many lessons and personal transformation she’s experienced. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: The unseen reality of scaling a b...

When we chase conditional goals like “I want more money, because when I make more money, I’ll be happy” it’s not sustainable. And even celebrity entrepreneurs face the realities of this at the height of their success. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: How to connect back to your why and build a brand bigger than you to cultivate mass appeal.  Why chasing conditiona...

Found yourself saying, “I just want to show up as me without the marketing and sales gimmicks?” Then you’ll want to listen to the episode as I share how to bust out of the marketing and sales boxes and communicate authentically. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: The counterintuitive approach to finally breaking free from gimmicky marketing and sales strategies that...

If you’re feeling tired as a coach or frustrated as a client, I want you to tune into this episode where I share where many of us give away our power and blame others. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: Why many coaches feel exhausted right now, and how to you regain your center so that you can feel excited again in your business. How many of us give our power away...

If you’ve ever achieved success but decided it wasn’t aligned anymore, you’ll want to listen to this episode with Ali Daniel Posco as she shares her story of leaning into the unknown and pivoting in business after building a wildly successful business. Ali Daniel Posco is a spiritual business coach and mentor who's helped over 450 women start and grow soul-aligned businesses with confidence,...

Not sure what to say to captivate your audience and create an instant connection? Well, I’m sharing three powerful story prompts to create captivating content. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: How storytelling builds instant connections with your audience and why it’s so important to use it.  The three powerful story prompts to create captivating content that will...

Don’t you love tooting your own horn or talking about yourself, but you know you need to establish yourself as an authority to cultivate trust? Well, you’re in for a treat because I’m sharing how to be it in this episode. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: The typical belief behind the question, “How do I establish myself as an authority if I don’t like talking abou...

Are you curious about how to infuse your content with emotion that deeply connects with your audience? I’m sharing why using sensory marketing is a must for those selling the invisible. BY THE TIME YOU FINISH LISTENING TO TODAY’s EPISODE, YOU’LL LEARN: What sensory marketing is and how to incorporate it into your content strategy.  How using a combination of imagery and words can create a somatic...