Be BOLD Branding

Internationally known as The Blind Blogger, Max has gone from blind failed carnival owner to respected equipment broker to self-help author, motivational speaker, online media publicist, and host of his ‘What’s Your Excuse’ podcast. He is a great inspiration and example of how limitations are not an excuse anymore when it comes to finding your purpose. Learn how his blindness gives him an edge and...

Tyler Wagner has helped countless individuals become globally successful authors. Over a decade ago Tyler founded AuthorsUnite.com, a publishing company that helps people write, publish, and market their books. Today, his authors have been seen on The New York Times, The Wall Street Journal, Forbes, INC., USA Today, Entrepreneur, Fast Company, ABC News, The Huffington Post, and more. Find out how...

Alex Sanfilippo started his first business at the age of 10.  He began selling used golf balls in his neighborhood. In his late teens, he launched a technology company that created virtual tours of properties for sale on the MLS, and began investing in real estate himself as soon as he turned 18.  Then the 2007/2008 recession hit. That’s when his Dad helped him get a job at an aerospace company…br...

Sean Castrina is a serial entrepreneur, having started more than 20 companies over the last 20 years, and still seeks to launch a new venture annually.  He is the author of 4 bestselling business books including 8 Unbreakable Rules for Business Startup Success, The Greatest Entrepreneur in the World, Developing The Entrepreneur Within and World’s Greatest Business Plan. He hosts one of the most po...

His Dad once told him that he didn’t believe he could sell anything.  And now, he’s making dreams come true all across Charleston, South Carolina doing just that. His brand is all about his sense of purpose and sense of style, and he’s proudly displaying it everywhere.  When asked how he feels about his new brand, he said, “Before, I wanted my brand to be a reflection of me.  And now, it’s who I a...

Sean Tyler Foley is an accomplished film and stage performer and has been acting in film and television since he was 6 years old after his father passed away suddenly in a motor vehicle accident. He has appeared in productions including Freddy Vs Jason, Door to Door, Carrie, and the musical Ragtime. Tyler is passionate about helping others confidently take the stage and impact an audience with the...

Beate Chelette is the Growth Architect and founder of The Women’s Code. A first-generation immigrant who found herself $135,000 in debt as a single parent, Beate bootstrapped her passion for photography into a highly-successful global business and eventually sold it to Bill Gates in a multimillion-dollar deal. Learn why she wrote a letter to the President of the United States, and how that led to...

Krishna Mohan is the President of Genius Visionary, a business consulting firm that focuses on a 360 degree approach to growing a business all the way to the finish line. He’s an entrepreneur, business coach, speaker, and #1 best-selling author.  He’s been interviewed on FOX-TV and multiple media outlets, and over the last 24 years, he has helped three Fortune 500 companies and several start-up or...

When Jeanine Best’s next door neighbor used another agent last year, it prompted her to contact us to help her build her brand. She started her real estate career as an investor, and was afraid prospects would not bridge the gap to see her as an agent, too.  She also feared she wouldn’t have time to invest in building her brand. But now, she not only leverages her investment experience inside of h...

In this episode, we speak with the co-founder of Omega Lending, one of the fastest growing mortgage lenders in Michigan.  He’s also the host of the popular podcast, “Inside Real Estate”, which began with the objective of educating, informing and elevating the real estate discussion in the Michigan area. But their idea & brand has now reached a national stage with guests from all across the country...

“Marketing doesn’t work.” It’s a phrase that has been repeated by many frustrated marketers.  The question is…why does this keep happening?  In this episode, you’ll learn the difference between marketing and branding, as well as the 4 things that MUST fall in line in order to have a successful marketing campaign (regardless of your industry).  Stop wasting money & spend your time wisely (with us)...

In this episode, we interview another BrandFace real estate client who is on fire in just her first year in real estate!  Her advice to others is not to be afraid of the personal branding process. Her new brand has not only given her massive confidence, it’s getting her noticed in a big way.  And it’s already helped her secure clients through both Facebook and Instagram.  Watch the interview and l...

In our boldest interview yet, we speak with Heather Kvitko-White, one of our BrandFace clients and a Veterinarian Internal Medicine Specialist.  She’s also an industry activist and national speaker on the topic of the common sense care of animals. We’re going to learn why she made the bold move of leaving private practice, and how her personal brand helps position her in her new role in the indust...

Katia Segura began her career in the real estate industry 6 years ago as a title insurance sales rep. She realized quickly that relying 100% on a corporate brand wasn’t enough to showcase her own unique strengths and talents, so she focused on building her personal brand through social media. However, she was terribly frightened of speaking, which she knew was important to being taken seriously in...

She grew up in New York, with aspirations of becoming an actress.  After school, she moved to Los Angeles in pursuit of her dream. When she got there, she saw so many people having success sharing their lives on social media, so she launched her Instagram channel and got to work.  Today, Mackenzie Dudzik, or "Mack" as her social community calls her, is a travel & lifestyle creator.  She’s also the...

In this episode, Tonya & Michael interview a successful mother-daughter real estate team from Knoxville, Tennessee.  Jamie Dorn-Lane and Niki Dorn talk about how their new brand has given them an identity, and made them more memorable.  Even though they’re an independent brokerage, they don’t mind admitting that people don’t really care about their brokerage name, but they LOVE what they stand for...

Ron Greenbaum is a successful serial entrepreneur, an award winning CEO, a highly recognizable and trusted personal brand, an author, and a philanthropist.  He’s also known as The Basement Doctor®, a brand that grew from his basement waterproofing company, founded in Columbus, Ohio over 30 years ago.  Ron shares his BrandFace® journey, and a few bold moves that helped him launch and grow numerous...

Before Kendra Sanders (Kennesaw, Georgia) became a BrandFace, her real estate brand looked different everywhere.  There was no real definition, and no consistency.  Now, she’s excited to have a complete personal branding package that’s consistent across the board.  We were excited to hear her say that the journey was easy, and the process was delivered in bite size pieces.  Join Tonya & Michael as...

Most real estate agents are fishing downstream.  And there are thousands of other agents standing on the same bank casting their lines into the same water.  Justin Stoddart (Think Bigger Real Estate) has written a new book called The Upstream Model, and in it he shares thought provoking ideas and examples of how agents can fish from the head of the stream. It’s all about positioning with your pers...

Before Cindy Clement from Seattle, Washington became a real estate agent, she had a long standing career in media & marketing.  She knows a thing or two about great marketing and branding presence!  After discovering she had breast cancer just weeks after getting her real estate license, she also knows a thing or two about courage and empowerment. And that just happens to be the foundation of her...

Maryanne Elsaessar (our BrandFace real estate client from Wycoff, New Jersey) knows exactly how to use her incredible team brand, and she’s killing it in her marketing.  She has not only embraced her brand completely as a Christie’s International team leader, she is infusing it into everything, including a line of products for resale. She's also going on fewer appointments and converting more! Joi...

If you’re a broker and are concerned that your agents are promoting their own personal brand instead of yours, this topic is for you! Likewise, if you’re an agent who is wondering which brand to promote (yours or your brokerage), this is for you as well! In this episode, we tackle the hard questions about brokerage branding vs. personal branding, and cover 4 thought provoking statements that will...

In this episode, we’re going to change how you view the word ‘no’ forever. What does it REALLY mean?  How can you prepare for it and even change the perception AND reality of it when it comes to your business and personal brand? There are actually 3 'no’s' that you need to know.  ‘No’ pun intended.  Join us as we dig into them one by one, giving you motivation and inspiration to see things in a di...

Jill Watson, a real estate agent from Dover, Delaware, knew as soon as she saw one of our videos that she had found her solution.  She had been searching for a way to stand out and attract the customers that were the best fit for her.  She says there wasn’t anything different or special about her approach before, and now she’s so excited about her new personal brand, she’s practically breathing it...

Personal Branding?  Who has time for that?? We hear this a lot, and in this episode Tonya & Michael address what can happen when you DON’T take the time to define, develop & display your personal brand FIRST (meaning BEFORE you start marketing).  Are YOU experiencing any of these four pitfalls?