Jake Crandall

Barely Liquid - Planning a Life around Illiquidity

Business EN ↓ 19 episodes

Barely Liquid is a podcast for entrepreneurs and commercial real estate professionals. Join Jake Crandall as he navigates around the complex topics concerning today's entrepreneur and commercial real estate professional.

Author

Jake Crandall

Category

Business

Podcast website

podcasters.spotify.com

Latest episode

May 1, 2026

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Episodes

How Ken Ashley Survived 2009 and Rebuilt for Volatile Cash Flow 01.05.2026

Ken Ashley has spent nearly 30 years at Cushman & Wakefield Atlanta, but the conversation that shaped his career happened over breakfast in the mid-90s. In this episode, Ken shares how that breakfast pulled him out of a CFO role and into commercial real estate, and why he's spent the rest of his career trying to repay it. We dig into the 2009 downturn, when his wife Karen sat him down in tears...

How CRE Brokers can Master their CRM 17.04.2026

Ian Stroud, a real estate broker in Indiana, discusses the development and implementation of the CRE operating system he created on Notion. The system serves as a comprehensive business management tool, integrating AI, automation, and email functionality. Ian shares insights on using Notion for personal and business purposes, as well as his tech stack and tools. He also explores the use case for b...

Water Cooler Conversation with Carson Baird 10.04.2026

The conversation covers the importance of personal branding and authenticity in digital presence, the impact of external factors on business performance, and the significance of networking and relationship building in commercial real estate. Takeaways Personal Branding Digital Presence Chapters 00:00 Personal Branding and Authenticity in Digital Presence 10:05 Networking and Relationship Building...

How CRE Brokers can Master Social Media 03.04.2026

Fly Jamerson is a social-media strategist and content creator based in Baton Rouge, Louisiana. She helps commercial real estate brokers turn everyday deal stories and field insights into high-impact social media content. The conversation covers topics related to marketing collaboration, content creation, specialization vs. generalization, measuring social media success, content distribution and en...

CRE CFO #5: How much cash should a CRE Broker have on hand? 26.04.2024

If you're a commercial real estate broker and are tired of getting killed by your taxes, then you've come to the right place. You're an entrepreneur, ever since you started getting paid by 1099, you became a business owner. And now it's time to act like one. If you'd like to get in touch with us, please reach out at ⁠⁠ ⁠cre-cfo.com⁠ ⁠⁠ and fill out the form there. We'll be in touch as soon as we c...

Navigating Commercial Real Estate Market Cycles with Bradford CEO, Kevin Santaularia 22.04.2024

Kevin Santaularia, CEO and president of Bradford Real Estate, shares his journey in the real estate industry and discusses the evolution of his company. He talks about the cycles he has witnessed in the market and how institutional clients tend to gravitate towards local operators during tough times. He also discusses the current state of the office market and the opportunities it presents for inv...

CRE CFO #4: Qualified Business Income for CRE Brokers 17.04.2024

If you're a commercial real estate broker and are tired of getting killed by your taxes, then you've come to the right place. You're an entrepreneur, ever since you started getting paid by 1099, you became a business owner. And now it's time to act like one. If you'd like to get in touch with us, please reach out at ⁠⁠ ⁠cre-cfo.com⁠ ⁠⁠ and fill out the form there. We'll be in touch as soon as we c...

CRE CFO #3: Understanding Self Employment Tax for CRE Brokers 15.04.2024

If you're a commercial real estate broker and are tired of getting killed by your taxes, then you've come to the right place. You're an entrepreneur, ever since you started getting paid by 1099, you became a business owner. And now it's time to act like one. If you'd like to get in touch with us, please reach out at ⁠⁠ cre-cfo.com ⁠⁠ and fill out the form there. We'll be in touch as soon as we can...

CRE CFO #2: Paying Taxes as a Real Estate Broker 02.04.2024

If you're a commercial real estate broker and are tired of getting killed by your taxes, then you've come to the right place. You're an entrepreneur, ever since you started getting paid by 1099, you became a business owner. And now it's time to act like one. If you'd like to get in touch with us, please reach out at ⁠cre-cfo.com⁠ and fill out the form there. We'll be in touch as soon as we can.

Entrepreneurship and Family with Anthony Herrera 27.03.2024

I interview my former professor Anthony Herrera about his career and various ventures into entrepreneurship. We cover: - is there value in an accounting degree? - how do you go about solving accounting talent shortage? - prioritizing family v business - executive coaching Thank you for joining us!

CRE-CFO #1: How do you get paid? 26.03.2024

If you're a commercial real estate broker and are tired of getting killed by your taxes, then you've come to the right place. You're an entrepreneur, ever since you started getting paid by 1099, you became a business owner. And now it's time to act like one. If you'd like to get in touch with us, please reach out at cre-cfo.com and fill out the form there. We'll be in touch as soon as we can.

Get Better at Golf with Jon Sherman of Practical Golf 20.03.2024

How do I get better at golf? That's a thought that sweeps my brain each day and Jon Sherman 's content always makes me think. Join me as I interview Jon Sherman and dive into his popular golf book The Four Foundations of Golf . John also shares insights from his new book on the golf competition mindset, The Foundations of Winning Golf .

Fort Capital Founder + Executive Chairman, Chris Powers - 14.02.2024

Thank you to Chris Powers, Founder + Executive Chairman of Fort Capital for joining me to discuss growing a business through podcasting and social media, transitioning from CEO to Chairman, and prioritizing the other parts of life while heading up the fastest growing private real estate business in Texas. On this episode Chris shares his wisdom, knowledge and expertise in: - Using his podcast and...

Life + Disability Insurance: Do you need it? with Chase Clack 08.02.2024

Life insurance should be simple. But its not. If you have children or a spouse that depends on your earnings, come learn about life insurance with me and Chase Clack! James “Jake” Crandall offers products and services using the following business names: Foster Financial Group or Canvas Financial – insurance and financial services | Ameritas Investment Company, LLC (AIC), Member FINRA( www.finra.or...

Garrett Starks talks about why Insurance has gotten so expensive 01.02.2024

Garrett Starks joins to discuss navigating rising insurance costs. Tips were shared for finding the best deals through an independent broker, reviewing coverage needs for various business and property types, and working proactively with brokers to evaluate insurance options in the current challenging market. Enjoy! Find Garrett on Linkedin James “Jake” Crandall offers products and services using t...

CrateBind CEO, John Harlan - Digital Products for Real Estate Brokers, Entrepreneurship, Remote Work and Family 19.01.2024

Thanks to John Harlan, CEO of CrateBind for joining me to discuss his various ventures in entrepreneurship, real estate, parenting and more. John is incredibly smart and I am grateful to call him a friend! On this episode, Jake and John discuss: - Software Development - John's various startups - ScoutSpace.io - a product he built for himself, but is now used by brokers to better showcase propertie...

How to Minimize Taxes as a Real Estate Investor with Wes Mabry 16.11.2023

If you own real estate, or aspire to own real estate, come dive into the weeds with Wes and I as we discuss all things Cost Segregation.   Wes was incredibly generous with his time and expertise. We discuss: - Cost Segregation, taxes and real estate investments (0:02) - Real estate depreciation and tax benefits (4:57) - Bonus depreciation for real estate investors (9:05) - Tax benefits for convert...

Growing a business while growing a family with Carter Hopkins 23.10.2023

Introductions. 0:01 Getting into the niche industry of sales recruiting. 2:06 How to stand out from the competition. 4:08 Love people 6:44 The importance of core values 11:34 What’s been the biggest challenge? 13:25 The importance of community 16:05 Fatherhood 23:58 James “Jake” Crandall offers products and services using the following business names: Foster Financial Group or Canvas Financial – i...

Building Stewards of Family Capital with Kit Case and Bill Bogart 04.10.2023

You can learn more about Kit Case and Bill Bogart at casebogart.com . To connect with Jake, visit jakecran.com or follow him on X. @jakecrandall Family wealth management and stewardship. 0:03 Stewardship, mentoring, and capital management. 3:47 Assessing and developing competence in heirs. 9:24 Values and best practices for healthy family dynamics. 14:41 Mentorship, risk-taking, and personal devel...

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