Olga Bondareva

B2B Marketing Leaders Podcast

Business EN ↓ 8 episodes

Olga Bondareva, founder of ModumUp, brings together B2B marketers from big tech companies to exchange ideas and share real-world experience

Author

Olga Bondareva

Episodes

Demand generation in B2B: Insights from NetApp and Thermo Fisher Scientific 17.06.2026 50:54

Subscribe to our Newsletter: https://www.linkedin.com/newsletters/social-selling-for-b2b-7250113707765067776/ In this episode of B2B Marketing Leaders, Olga Bondareva - Founder of ModumUp Agency - talks about demand generation in B2B with experts from enterprise companies: • Irina Chernova , Demand Marketing Manager EMEA & LATAM at NetApp • Aleksandra Savina , Demand Generation Manager, Global...

ABM in B2B: insights from NetApp, Octave and Acronis 14.05.2026 42:48

Subscribe to our Newsletter: https://www.linkedin.com/newsletters/social-selling-for-b2b-7250113707765067776/ In this episode of B2B Marketing Leaders, Olga Bondareva - Founder of ModumUp Agency - talks about account-based marketing with experts from enterprise companies: • Irina Chernova , Demand Marketing Manager EMEA&LATAM at NetApp • Viviane Ross , Senior Marketing Campaign Manager at Oct...

Marketing planning in B2B: insights from experts at BESTMIX Software, Trystar, Kibo Commerce, and Digital Science | B2B Marketing Leaders Podcast 14.04.2026 53:48

Subscribe to our Newsletter In this episode of B2B Marketing Leaders, Olga Bondareva - Founder of ModumUp Agency - talks about marketing planning in B2B with experts from enterprise companies: • Natalija Pavic , Sr. Director of Product Marketing at Kibo Commerce • Olga Bakanova , Head of Marketing at BESTMIX Software • Rahul Agarwal , Strategic Marketing Manager at Trystar • Doug Kimball , Sr. D...

Marketing and sales alignment: insights from experts at Palo Alto Networks, Cabro SpA and Digital Science 12.03.2026 31:27

Subscribe to our Newsletter In this episode of B2B Marketing Leaders, Olga Bondareva , founder of ModumUp Agency , discusses the alignment between marketing and sales in B2B with experts from enterprise companies: • Doug Kimball , Senior Director of Product Marketing at Digital Science • Hitendar Sethi , Principal Product Marketing Manager - AI Cybersecurity at Palo Alto Networks • Yulia Kotarskay...

AI in B2B marketing: insights from experts at AWS, Amazon, Cast AI and ModMed 11.02.2026 1:02:56

Subscribe to our Newsletter In this episode of B2B Marketing Leaders, Olga Bondareva - founder of ModumUp Agency - talks about AI in B2B marketing with experts from enterprise companies: • Sabari Sawant - Product Marketing Manager Kubernetes at Amazon Web Services (AWS) • Parth Raichur - Performance Marketing Manager at Amazon • Alexey Leybov - Director of Demand Generation at Cast AI • Madison F...

Leads in B2B marketing: insights from experts at Thomson Reuters, Trystar and Palo Alto Networks 07.01.2026 47:12

Subscribe to our Newsletter In this episode of B2B Marketing Leaders, Olga Bondareva - founder of ModumUp Agency - talks about leads in B2B marketing with experts from enterprise companies: • Ralff Tozatti , Sr Director of Marketing Strategy - Analytics and Opps Americas at Thomson Reuters • Rahul Agarwal , Strategic Marketing Manager at Trystar • Hitendar Sethi , Principal Product Marketing Mana...

Data-driven B2B marketing: insights from experts at Intel, Hilti and T-Mobile 10.12.2025 1:00:03

Subscribe to our Newsletter In this episode of B2B Marketing Leaders, Olga Bondareva - founder of ModumUp Agency - talks about data-driven B2B marketing with experts from international companies: - Kristi Berg McCutchen , Vice President, Marketing - Enterprise, Public Sector & Partner at T-Mobile - Dina Habib O'Mara , Global Partner Marketing Director at Intel Corporation - Christiaan Dave...

Content marketing in B2B: insights from experts at NetApp, Snowflake and FLSmidth 12.11.2025 57:49

Subscribe to our Newsletter In this episode of B2B Marketing Leaders, Olga Bondareva - founder of ModumUp Agency - talks about content marketing in B2B with experts from international companies: • Irina Chernova , EMEA Targeted Demand Manager at NetApp • Rachel Roundy , Product Marketing Lead, AI at Snowflake • Ryan Lucas , Senior Marketing & Communications Manager at FLSmidth Together th...