Azul Terronez - Author, TEDx Speaker, Coach

Authors Who Lead - Learn to write a book from bestselling authors and leaders

Business EN ↓ 393 episodes

If you want to know how bestselling authors find the time to write their books, the methods they use to be productive and how they find their ideas you will love this podcast. Writing coach Azul Terronez shares interviews with clients such as Pat Flynn, of the Smart Passive Income, Jon Vroman, of the Front Row Factor, and Dana Malstaff of Boss-Mom, Jadah Sellner of Simple Green Smoothies. Learn from the New York Times, Wall Street Journal, and USA Today bestselling authors. Want to get behind-the-scenes insights about how first-time authors overcame their fears and found the courage to write?...

Author

Azul Terronez - Author, TEDx Speaker, Coach

Category

Business

Podcast website

authorswholead.com

Latest episode

Jun 26, 2026

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Episodes

Writing Without Fear | Denise Frost 23.01.2025

Send us Fan Mail In this episode of Authors Who Lead, Denise Cecilia Frost and I delve into the grueling yet rewarding process of writing a novel. The takeaway is clear: the first draft is not about perfection but capturing a great story's essence. Drawing inspiration from Kurt Vonnegut, Denise emphasizes that every character must have a desire or goal to propel the narrative forward. It’s a...

How Our Writing Challenge Can Help You Finally Finish Your Book | Azul Terronez 17.01.2025

Send us Fan Mail Every author faces challenges when writing a book—whether it's finding the right idea, battling imposter syndrome, or simply staring at a blank screen. You are not alone in this.  In this episode of Authors Who Lead, I emphasize that writing isn't a solitary endeavor but a community activity. Let’s dive into the key topics discussed in the podcast episode, exploring how...

Mastering Organic Reach and Social Media for Authors | Shelby Leigh 09.01.2025

Send us Fan Mail In this episode of Authors Who Lead, I sit down with Shelby Leigh, a best-selling author and mental health advocate, to discuss the nuances of mastering organic reach in book marketing, the daily writing habit, and the importance of viewing oneself as a brand. With over 500,000 readers and a successful transition from self-publishing to traditional publishing, Shelby Leigh’s journ...

Overcoming Creative Obstacles | Kristen Van Nest 02.01.2025

Send us Fan Mail In this episode of the Authors Who Lead podcast, I sit down with Kristen Van Nest. Kristen, a talented comedian, author, and business owner, sheds light on her unique writing process, the cultural nuances of living abroad, and her transition from a corporate career to creative pursuits. This episode dives deep into the intricacies of creativity, the challenges of expatriate life,...

Book Fairs 2025 | Azul Terronez 26.12.2024

Send us Fan Mail If you’re an author wondering whether attending a book fair is a good idea, you’re in the right place. In this episode, I dive into the unique opportunities book fairs offer to showcase your work, engage with readers, network with industry professionals, and more. Whether you’re a new author or an experienced one, participating in a book fair can provide invaluable experiences and...

Healing with Nature | Avanti Kumar Singh 19.12.2024

Send us Fan Mail In this enlightening episode of Authors Who Lead, I sit down with Dr. Avanti Kumar Singh, a Western-trained physician who has reconnected with her South Asian roots to explore Ayurvedic principles. Dr. Singh's latest book, "The Longevity Formula," brings ancient Ayurvedic wisdom to modern readers, focusing on how harmonizing with nature can promote a longer, healthi...

Unlocking Student Success | Deb Lancashire 12.12.2024

Send us Fan Mail The school bell rings, signaling the end of a relentlessly long period. Students, from the youngest in elementary school to the seasoned veterans in high school, often find themselves mentally and physically exhausted by the demands of the modern classroom. However, Deb Lancaster, a veteran educator with years of experience, is championing a revolutionary concept that promises to...

The Boy Scouts Saga | Mike De Socio 05.12.2024

Send us Fan Mail In this episode of Authors Who Lead, Mike De Socio and I delve into the grueling yet transformational journey of writing a book. This conversation offers a treasure trove of insights for aspiring and seasoned authors alike. From the unwieldy nature of a single Google Doc and the emotional toll of editing to the personal transformations catalyzed by writing, this episode covers a m...

Guerrilla Marketing Secrets | Peter Freedman 22.11.2024

Send us Fan Mail Capturing attention in a sea of digital noise is a challenge and an art form. In this episode of Authors Who Lead, Peter and I discuss the importance of humor and creativity in public relations (PR), highlighting strategies that propelled the mental health app Calm into the spotlight. Peter shares invaluable insights on the power of quirky PR, creative naming, and the essential pr...

Overcoming Fear and Embracing Vulnerability | Lydia Fenet 14.11.2024

Send us Fan Mail In this episode of Authors Who Lead, I welcome Lydia Fenet, an accomplished author and CEO of Lydia Fenet Agency, for an enlightening discussion on the interplay between confidence, writing, and life's unexpected challenges. Our conversation offers profound insights for aspiring writers and anyone striving to carve their path with determination and resilience. Timestamp: 00:0...

Letting Go of Doubt | Azul Terronez 08.11.2024

Send us Fan Mail Writing a book is a dream for many, but fear often stands in the way of making that dream a reality. In this compelling solo episode of Authors Who Lead, I delve into the core obstacles that aspiring authors face and offer tangible insights on how to overcome them. Let's explore the key themes providing a roadmap for anyone looking to transform their fear into a powerful moti...

Turning Pain into Prose | Young Author Project 01.11.2024

Send us Fan Mail In this episode of Authors Who Lead, I delve into the inspiring journey of eight young authors and their dedicated teacher, Natalie Wilkinson. Together, they crafted a powerful novel titled The Art of Giving a Crap , which encapsulates the essence of untold stories and the beauty of collaborative effort. Let’s unpack their journey, from the project's inception to seeing their...

Earn More, Live More | Shane Sams 17.10.2024

Send us Fan Mail In this episode of Authors Who Lead, I host a conversation with Shane Sams, a man whose journey from small-town school teacher to successful entrepreneur is as inspiring as it is educational. Shane Sams has dedicated his career to teaching others how to achieve financial independence by building online businesses. With over 1,000 podcast episodes and countless success stories from...

Transforming Historical Events into Fiction | Isabel Reddy 10.10.2024

Send us Fan Mail In this episode of Authors Who Lead, I engage in a profound conversation with author Isabel Reddy, delving into the intricacies of her debut novel set in a mining town. It unpacks Reddy's meticulous research process, her approach to character complexity, and the emotional weight of capturing a community's ongoing grief and resilience. Additionally, it expands on these di...

From Happy Days on TV to Heartfelt Narratives | Jimmy Dunne 04.10.2024

Send us Fan Mail In this episode of Authors Who Lead, Jimmy Dunne and I explore the importance of relationships, personal contributions, and the joy of everyday experiences over the pursuit of accolades. We delve into the nuances of capturing the essence of life through storytelling. Additionally, we discuss the power of "fiction with purpose," the meticulous writing process, and the imp...

Essentials for Authors | Azul Terronez 27.09.2024

Send us Fan Mail Hello, fellow writers! Whether you’re a seasoned author or just starting, there's always something to learn about creating a book that truly resonates with readers. In this episode of Authors Who Lead, I share valuable insights on writing with a purpose, identifying your ideal reader, defining your core message, and understanding your role as an author. Let’s explore these im...

Overcoming Stereotypes | Katie Otey 19.09.2024

Send us Fan Mail In this episode of "Authors Who Lead," Katie Otey shares the depth of her experiences in the literary world. A humorist with a penchant for heartfelt narratives, Katie underscores the importance of writing from the heart.  "Understanding the craft and staying true to oneself," she affirms, is crucial for long-term success. This is particularly evident in her fi...

The Balance of Truth and Fiction | Kevin O'Connor 12.09.2024

Send us Fan Mail In this episode of Authors Who Lead, I sit down with Kevin O'Connor, the author of the forthcoming memoir, 2 Floors Above Grief . Scheduled for release today, O'Connor's book provides a unique blend of memoir, travelogue, and an exploration of the mental health aspects of working in the funeral industry from the 50s, 60s, and 70s. Our conversation ranges from the in...

Breaking Writing Barriers | Azul Terronez 05.09.2024

Send us Fan Mail In this episode of Authors Who Lead, I dive deep into aspiring authors' emotional and psychological challenges. Through personal anecdotes and imparted wisdom, I not only recount my journey riddled with self-doubt and dyslexia but also provide a guiding light for those grappling with similar fears. I share insights from my experiences and teach you how to transform fear into...

Crafting Messages that Resonate | Sébastien Roger 30.08.2024

Send us Fan Mail In this episode of Authors Who Lead, I dive into an enlightening conversation with Sébastien Roger, a multifaceted entrepreneur, coach, and speaker. Roger’s journey spans from creating a feature documentary to teaching languages, and ultimately, coaching individuals to fine-tune their public speaking abilities. Through his reflections, Sébastien Roger offers insights on authentici...

The Writing Process Characters | Karen Osborne 23.08.2024

Send us Fan Mail In this episode of Authors Who Lead, I welcome Karen Osborne, an award-winning author and podcaster. This intriguing conversation delves into how we use fiction to address political and historical issues without directly engaging in politics. Karen's newest book, "Justice for Emerson," is set in 1968 and explores themes of race and the treatment of black veterans du...

How Writing a Book Can Transform Your Life | Azul Terronez 15.08.2024

Send us Fan Mail In this episode of Authors Who Lead, I take listeners on an introspective journey, urging aspiring authors to embrace their genuine desires and motivations when writing a book. Through personal anecdotes and insightful advice, this episode sheds light on the often-overlooked importance of knowing and honoring what you truly want from your writing journey. Timestamp: 00:00 Overcomi...

Beyond Book Launch | Leah Paulos 10.08.2024

Send us Fan Mail In today's rapidly evolving media landscape, promoting a nonfiction book has become an ongoing endeavor that requires strategic planning and relentless effort. On this episode of Authors Who Lead, Leah Paulos and I delve into the intricacies of book publicity, shedding light on the sustained efforts required for successful book promotion far beyond the initial launch. If you&...

Crafting Intriguing Mysteries in the Gilded Age with Cecelia Tichi 02.08.2024

Send us Fan Mail In the expansive world of writing, two elements intertwine seamlessly: the stories of the past and the characters that breathe life into them. This notion becomes clear in this episode of Authors Who Lead, where Cecilia Tichi and I delve into the intricacies of storytelling, drawing from personal and historical wellsprings of inspiration. Timestamp: 00:00 Overcoming challenges as...

Dyslexic to Bestselling Author | Azul Terronez 25.07.2024

Send us Fan Mail Writing a book can be a daunting journey, particularly when the biggest hurdle lies not in the process itself, but in the mindset of the aspiring author. In this episode of Authors Who Lead, I shine a light on the psychological landscape that authors must navigate. From overcoming imposter syndrome to embracing the identity of an author from the outset, I offer invaluable insights...

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