Ruthie Gray

Authentic Online Marketing with Ruthie Gray

Business EN ↓ 159 episodes

Learn how to deliver your message and receive ROI for your women-owned business.

Author

Ruthie Gray

Category

Business

Latest episode

Apr 7, 2025

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Episodes

Ep. 33: 7 ways to grow followers in 2021 08.03.2021

I just did a search in Google.  I typed in “How to grow on Instagram”.  Guess what I found out?  There are a lot of people out there willing to take your money in exchange for fake followers.  Should you purchase followers for quick growth?  Is there ever a time when this would be beneficial?  How can I grow my following?  It seems like my growth has been slower than molasses. What’s the point if...

Ep. 32: How to choose the right social media thought leader 01.03.2021

Have you ever wondered how to choose the right social media thought leader to follow? Look no further! Welcome to Episode 32 of Instagram Insider Hacks where today I’ll be discussing with Lisa Yvonne on this very topic. Lisa is the founder of @CoffeeandKeyboardco on Instagram, and she's a friend of mine and Business coach here to share some wisdom with us!   (Click below for show notes) https://ru...

Ep. 31: Building an Authentic Instagram Platform without compromising your calling 22.02.2021

My guest today speaks about building an Authentic Instagram Platform, and her name is Belinda Letchford, my good friend and parenting coach. Today we're discussing learning how to implement an IG strategy without compromising your calling. She has learned valuable insights from our pro member hot seats like how to better use stories, make connections with your target audience, and more.    Belinda...

Ep. 30: 3 Uncommon Prompts to Build Marketing Trust on Instagram 08.02.2021

Have you wondered how to build marketing trust on Instagram?  Today we'll show you how from a former coaching session with my Insider Intensive Community!  (Click below for show notes.) https://ruthiegray.mom/build-marketing-trust/ Resource Cited: Instagram Live for Marketing with Wren Robbins   3 Uncommon Prompts to build marketing trust on Instagram When trying to build marketing trust on Instag...

Ep. 29: Simplifying Instagram Posting Productivity 01.02.2021

Looking for a way to simplify your Instagram posting schedule?  Listen in!  (Click below for shownotes) https://ruthiegray.mom/simplifying-instagram-posting/   Simplifying Instagram Posting Processes Ruthie: Today I have a very special guest, my daughter Hayley who works for me and has been helping me with my coaching and clients. She's going to share some things that she's already learned from th...

Ep. 28: Podcast Growth From the Ground Up With Eric Nevins 18.01.2021

Today we're chatting about podcast Growth From the Ground Up with Founder of the Christian Podcaster's Association, Eric Nivens!  (Click below for show notes). https://ruthiegray.mom/podcast-growth/   Christian Podcaster's Social Media Summit https://christian-podcasters-association.mykajabi.com/a/39941/MCYmFNcf   Episode Outline The Early Stages of Podcast Growth  Using Facebook to Promote Podcas...

Ep. 27: Decoding Instagram Analytics to Develop Superfans 11.01.2021

Do you want to learn how to decipher Instagram Analytics? You’re listening to Part 3 of my series with Amber Cullum from the Grace Enough Podcast. (Click below for show notes.) https://ruthiegray.mom/decoding-instagram-analytics/ Amber Cullum @GraceEnoughPodcast_Amber on Instagram https://www.instagram.com/graceenoughpodcast_amber/ Christian Podcaster's Social Media Summit https://christian-podcas...

Ep. 26: 3 Tools to Generate Instagram Traffic 04.01.2021

Do you wish you knew how to generate Instagram traffic? Learn how in this episode today with proven methods you can incorporate into your regular routine! (Click below for show notes) https://ruthiegray.mom/generate-instagram-traffic/ Amber Cullum: Grace Enough Podcast (Follow her on Instagram by clicking below!) https://www.instagram.com/graceenoughpodcast_amber/   Christian Podcaster's Summit (R...

Ep. 25: How to build a strong Instagram community (and why you need one) 28.12.2020

Do you realize the importance of an Instagram community for follower growth?  This is the first of a 3 part series with fellow podcaster and friend, Amber Cullum of the Grace Enough podcast. Amber is also a member of my Instagram Insider community and she’s been learning how to grow her Instagram tribe by cultivating friendships. (Click below for show notes.) https://ruthiegray.mom/instagram-commu...

BONUS Episode: The Christmas Miracle we didn’t expect 21.12.2020

Every once in a while you hear of a Christmas miracle and last Christmas, I received mine. You see, 25 years ago, I made a snap decision I would later regret. https://ruthiegray.mom/christmas-miracle/     A young wife with 2 kids and a baby, I was packing our house up for a job relocation back home. As is often the case, one accumulates tons of junk when raising little ones, so I feverishly off-lo...

Ep. 24: Instagram growth collaborations and productivity tips with Christa Hutchins 30.11.2020

Instagram growth collaborations can propel your business faster than almost any other targeted action! (See links below for shownotes!)   https://ruthiegray.mom/instagram-growth-collaborations Christa's podcast, Just One Simple Thing https://doanewthing.com/podcast/?ap_id=ruthiegray123 Christa's Quiz, "What Type of Stuck are You?" https://doanewthing.com/quiz/?ap_id=ruthiegray123 Before we get sta...

Ep 23 How to get real followers on Instagram (that don’t unfollow) 23.11.2020

Do you wonder how to get real followers?  You know - the ones that stick around instead of doing the follow for follow thing? And then...they unfollow? (Click below for shownotes) https://ruthiegray.mom/get-real-followers-on-instagram/   Sign up for the IG Insider Newsletter (and get your free Caption Blueprint) below! https://ruthiegray.mom/7nwn     In today’s podcast I'm pulling back the curtain...

Ep. 22: Instagram Live for Marketing with Wren Robbins 02.11.2020

Ever wonder how to use Instagram live for marketing?  This episode will give you 5 clear benefits and explain what to do before going live so you can make the most of your time!  (Click below for shownotes) https://ruthiegray.mom/instagram-live/ [00:00:06]  Featuring Instagram pro coaching  member, Wren Robbins from Friends of a feather podcast. Wren is my podcasting coach. And let me tell you a l...

Ep. 21: 3 Overlooked Instagram Hacks to Boost Engagement (and keep them coming back!) 26.10.2020

Here are 3 {simple} Instagram hacks to boost engagement that work if you feel like you’re wasting time on Instagram! Planning posts only to watch them fall flat is no laughing matter.  And frankly, I see way too much of this - it makes me sad because I remember a time when I felt the same way.   But the reason this was happening to me was because I was missing the point;  I didn’t realize the stra...

Ep. 20: 3 Copywriting prompts to get followers engaged with Mindy Kiker 19.10.2020

If you're having trouble with engagement, you need these copywriting prompts to get followers engaged! [Click below for shownotes] https://ruthiegray.mom/copywriting-prompts-to-get-followers-engaged/   Today we're talking about learning to write good copy. We need this for Instagram, email, captions, and headlines. And I have talked a lot lately about how to step up your game when it comes to writ...

Ep 19: Homeschool mom gets top blog traffic from Instagram 12.10.2020

Want to know how one homeschool mom gets top blog traffic from Instagram? Featuring pro-coaching member, Pat Fenner, from @breakthroughhomeschooling on Instagram.  These interview episodes highlight pro-coaching members, sharing their personal triumphs and how they made Instagram work for them. (Click below for show notes) https://ruthiegray.mom/top-blog-traffic-from-instagram/ GO LIVE! Jumpstart...

Ep. 18: 5 Best practices for writing killer captions 06.10.2020

5 Best practices for writing killer captions; click below for shownotes  https://ruthiegray.mom/writing-killer-captions/ Instagram Caption Blueprint https://creative-creator-6398.ck.page/ab5350d864   See Episode 12 for information on  Linktree   What I’m about to share with you can apply to not only captions, but titles for going live, reels, and IGTV.  You can also use these tips to craft your bi...

Ep 17: How to use Reels and stories for your brand 28.09.2020

Ever wonder how to use reels and stories for your brand? Today we'll cover Instagram reels, stories, live video, & what to share in each. Click below for full show notes https://ruthiegray.mom/how-to-use-reels-and-stories/ Links: 7-Day Instagram Story Challenge https://ruthiegray.mom/7-day-instagram-story-challenge/ If you’re new to stories and want to start reaching your target followers, then yo...

Ep. 16: Case Study: Easy Instagram story ideas to attract followers 21.09.2020

Need some easy Instagram story ideas to attract followers?  In this episode, you will find 3 Keys to using stories that convert followers to friends to eventually...customers! Case Study: Easy Instagram story ideas to attract followers (Click below for full show notes) https://ruthiegray.mom/easy-instagram-story-ideas/   7-Day Instagram Story Challenge https://ruthiegray.mom/7-day-instagram-story-...

Ep. 15: Instagram Ads in 5 Easy Steps with Allie Bloyd 14.09.2020

Instagram Ads in 5 Easy Steps will get you up and running without wasting time! Click below for show notes https://ruthiegray.mom/instagram-ads-in-5-easy-steps/ Allie Bloyd Media https://alliebloydmedia.com/ How to create an effective offer for your local business, Part 1 https://alliebloydmedia.com/advertising/create-effective-offer-local-business-part-1/ How to create an effective offer for your...

Ep. 14: Reels, IGTV, & Story Updates (what’s new on Instagram) 07.09.2020

Listen for the very latest on Reels, IGTV, & Story Updates (what's new on Instagram) Click below for shownotes   https://ruthiegray.mom/reels-igtv-story-updates/ Nolan Gray, podcast editor at Indigo Sound @nolangray https://www.instagram.com/indigosound.mp3/ 3 Tip Reel Post: How to leave quick and efficient comments on Instagram https://www.instagram.com/p/CEt1sGWn871/ Episode 7:  New IGTV Updates...

Ep. 13: How she secured a book deal on Instagram; Case Study 31.08.2020

How she secured a book deal from her Instagram platform; client case study from Jamie Bailey from @expeditionmarriage Click below for shownotes: https://ruthiegray.mom/secured-a-book-deal/   7-Day Instagram Story Challenge https://ruthiegray.mom/7-day-instagram-story-challenge/ Featuring pro-coaching member, Jamie Bailey, from @expeditionmarriage on Instagram https://www.instagram.com/expedition_m...

Ep 12: How to find the best Instagram filters for stories + Linktree & IG captions 24.08.2020

Do you wish you knew how to find the best Instagram filters for stories and live video?  Recently I did a live video on Instagram and used a black and white filter. If you’d like to learn how to use filters and more importantly, how to find filters you really like, stay tuned for today’s episode and I’ll share why you may want to use filters, as well as tips for your bio link and Instagram caption...

Ep 11: 3 Proven ways to explode engagement on Instagram (and stop hearing crickets) 17.08.2020

You need these 3 Proven ways to explode engagement on Instagram (and stop hearing crickets)! Start attracting your ideal follower today. Click below for shownotes: https://ruthiegray.mom/explode-engagement-on-instagram/ Grab your 7-Day Instagram Story Challenge below! https://creative-creator-6398.ck.page https://ruthiegray.mom/wp-content/uploads/2020/08/Explode-Engagement-on-Instagram-P1.mp4 How...

Ep. 10: Instagram for Podcasters with Misty Phillip 06.08.2020

Ever wonder if the strategy of Instagram for podcasters is the same strategy for everyone else?  In today's episode, Christian podcaster, Misty Phillip, answers this question by sharing what works for her.  Misty wears many business hats, including author, founder of Rocket Podcast Community, and Spark Christian Podcast Conference founder. Learn Misty's tips for organizing social media to all of t...

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