Rachel Abdy

Aussie Online Growing on Shopify

Business EN ↓ 181 episodes

You know your product inside out. But getting seen, clicked, and converting online? That’s where I step in. I help small Shopify eCommerce brands grow their visibility, email lists, and revenue through strategic Meta Ads and Klaviyo Email Marketing. No smoke. No mirrors. No locked-in retainers. Just smart, focused support that gets your marketing working harder. I run my own eCommerce brand and have been in the trenches for 5+ years. In 2025, I doubled my revenue using the same strategies I now offer my clients. And one of those clients? Had their biggest year in 10 years.

Author

Rachel Abdy

Episodes

E006 - 10 Tips for Product Pages and your Website - Up Level your Customer's Experience! 29.09.2022 17:15

Our website is essentially our storefront – do you think of it that way? One thing is for sure - your product pages are never 'done' - there are always things to improve. Your Website or Shopify Product Pages are like an actual 'landing page' and should reflect a complete buyer journey to ensure your conversion rate is the best it can be! Remember customers coming to your website a...

E005 - I am considering selling at a market - have you? The Value in mining that customer feedback! 26.09.2022 13:00

eCommerce in a craft niche is huge for in-person sales! I have previously sold at in-person events, but for my business, I started in 2020 I have deliberately avoided in-person. What are the pros and cons these days? Do you sell in person? I am thinking about adding that component or revenue stream to my eCommerce business. Do you know someone who is either starting out in eCommerce, or perhaps th...

E004 - Pricing your Products! *Hint... it doesn't happen just the once... 23.09.2022 17:15

Pricing your products is the perfect analogy for the entrepreneurial life – there is no right answer! I have experimented lots in the last 2 years and wanted to share what I have learned. Are you pricing your products to be profitable? When is the last time you updated them? And what are you comparing your pricing to, I hope it is NOT marketplaces like Etsy or eBay. 🚀 Are You a Small Online eComm...

E003 - What would you do with an extra day per week? 22.09.2022 15:06

A mythical Day 8! Time never seems like our friend. There are not many people who feel like they have time to spare. Are you busy or bored? Either way, if you had an extra day per week, what would you do with it? Here are my thoughts. Do you know someone who is either starting out in eCommerce, or perhaps they are a handmade business and really are overwhelmed at how to begin turning their hobby i...

E002 - Packaging Supplies - How much are they really costing you? 22.09.2022 16:12

Packaging our products can be one of the most fun parts of running an eCommerce business. There are so many options! But do you audit your packaging and keep a close eye on what they cost you? This episode was the opportunity for me to do just that and the results and revelations were surprising. 🚀 Are You a Small Online eCommerce Brand or Service-Based Business? 🚀 Whether you're just starti...

E001 – Let’s Make this Happen! Growing Online in Australia with Shopify 22.09.2022 25:04

Welcome to the launch of my podcast! In this episode, I will share a bit about myself and why this podcast exists. I hope to bring you some down-to-earth experiences in growing my Aussie product business side hustle to encourage you on your own entrepreneurial journey. We learn so much from others’ stories and interviews… they are some of my favourite types of podcasts to listen to; this episode i...