Audacious Moves to a Billion: The Scaling Leader's Playbook

Hire Right; Execute Well Strategy execution requires people who CARE about people. Amazing customer experiences happen when someone “takes care” of someone. In this episode we break down the challenge of “injecting humanity” into an organization and the growth benefits that result.

Satisfy Cravings Not Needs It’s not enough to satisfy needs anymore. Instead, great marketing organizations are able to satisfy CRAVINGS. That’s according to entrepreneur Roy Osing, who says consumers are willing to pay more money for something they CRAVE than for something they merely need. So, ask yourself this: is your product or service so outstanding that people would be willing to travel mil...

If you’re looking to grow your business and take it to the next level, there are two things you need to do: ​▪️Differentiate the value you deliver from what other competitors do. ​▪️Execute in the market flawlessly. Join me in this episode as we breakdown the simple formula for business growth and the practical moves we made to build BILLION DOLLAR BUSINESS.

Normally, businesses spend way too much time and spend way too much money on creating their business plan (if they have one at all). My Strategic Game Plan is the way to get a business plan quickly, at minimal cost, AND ONE THAT WORKS. By answering 3 Questions you have your strategy. You can trust my methods. We used this approach to take a startup to A $BILLION! Check out this episode and learn h...

An education is exceedingly important. I get that. But there comes a time when the “book prescription” isn’t what you need to succeed in an intensely competitive world. Join me in this episode where we discuss other practical (and proven) ways to achieve unbelievable success beyond applying textbook principles. Walking away from “The Book” works. It helped us build a startup to A BILLION IN SALES.

Most organizations employ rules, policies and procedures to CONTROL the customer engagement process. This approach does nothing to create and build customer loyalty; in fact the opposite occurs. Customers are annoyed and they leave telling others how bad you are. In this episode we cover how important it is to have a Rule System designed around how customers WANT to do business with you, and that...

Today, every business fights to claim they’re “better” or “the best” or “Number One” in the marketplace. But this type of attempted differentiation is mere CLAPTRAP. They mean nothing to a person who wants to choose between competitive suppliers. In this episode we discuss the REAL solution: you need to be The ONLY One who does what you do to satisfy the CRAVINGS of your target customers. Check it...

“Unlock the secrets to becoming an impactful leader with our special guest, Roy Osing, a veteran business leader with a proven track record of success. Discover how to truly differentiate your organization in a competitive market by focusing on what customers genuinely crave. Roy shares his powerful insights on why execution trumps perfect planning and advocates for a "learn on the run" approach....

Public speaking can be a challenge for most people who are always looking for the secret to delivering stunning and standing ovation presentations. And there are pundits who are ready and willing to give their advice on what it takes to improve your speaking talents to another level. In this episode Roy discuss the strategy of treating public speaking as a performance where, as a speaker, your job...

Are you an entrepreneur looking to scale your business into the 7-8 Figure realm? In this episode of 7-8 Figure Special Series I interviewed Roy Osing. Roy Osing is a man who took a startup internet company to A BILLION IN SALES! He is the ONLY author, entrepreneur and executive leader who delivers practical and proven ‘Audacious Unheard-of Ways’ to produce high performing businesses and successfu...

My Strategic Game Plan Process was what we needed to take a startup to A BILLION IN SALES. It’s quick, easy and inexpensive. And it’s been proven to work for me and my clients. Check it out in this sound bite…

Quote: “You can’t sell people on ideas alone, you must deliver results” - ROY Knowledge Nuggets and Take-Aways: ▪️If you are looking for ‘goosebumps’ then you will want to consider hiring Roy! ▪️When working with a coach ask them what you need to do differently to win. ▪️Textbooks will only teach you so much, immerse yourself in your passion, your ‘why’ and if you don’t know how, then ask someone...

If you have time to listen to only one podcast on leadership, check this one with a notebook in hand! Roy Osing took a startup to A BILLION IN SALES by creating and applying simple “light fires” leadership Moves that inspired people to achieve remarkable results. “To be an Audacious Leader, your passion temperature must be north of your body temperature.” — ROY In this episode Roy shares: ▪️What h...

After recognizing his company was ill-prepared to compete in a rapidly changing market, Roy Osing took an audacious breakaway journey to revolutionize his organization and build a billion-dollar business. "Break away from the stuff that worked yesterday. Yesterday's relevance, is today’s irrelevance. That's breaking away." — ROY Roy knew he and his company needed to break away from traditional way...

Leadership isn’t all about grandstanding or showing off to prove how charismatic you are. In fact, Roy Osing says, you want to be almost boring, in the sense that you want to make the lives of your employees easier. The “charismatic leader” is just one of the myths that Roy debunks. He’s spent 40 years in executive leadership, including as President and CMO of a telecommunications company, which h...

“Hey everyone! Ryan Sherrer here, back with another bold episode of Business Uncensored. If you're tired of the same old business advice, you're in the right place. Today, we're diving deep into what it truly means to be different and how you can harness this uniqueness for unparalleled success. In this episode, I sit down with the amazing Roy Osing, the mastermind behind the "Be Different or Be D...

“Businesses face many challenges, but in this episode with my friend, and billion dollar business maker, Roy Osing, we discuss the one challenge that can either make you or break you. We discuss Roy’s answers to these questions based on the phenomenal performance he achieved in growing a startup internet company to A BILLION IN SALES:▪️Roy. In your experience, what is the critical challenge a busi...

“What’s the ONLY thing you need to know about my guest this episode? Roy Osing is the ONLY author, entrepreneur, and executive leader who delivers practical and proven ‘audacious and unheard-of ways’ to produce high-performing businesses and successful careers. His focus is on helping build what he calls “The ONLY Statement”, identifying what makes each individual or business stand out above every...

Unbelievable business growth demands standing out and being different from the crowd. Strong leadership and a flawless strategic plan are crucial, but for real success, consult your frontline - they'll tell you how well your strategy translates to action.💦 You cannot grow your business if you’re the same as everyone else. 💦 Leadership Moves to achieve unbelievable growth. 💦 Growth requires flaw...

Why ‘The Magic Question’ is Critical To Having a Successful CareerMany people assume that what they did to succeed in the past will serve them well as they meet new challenges going forward. This is an extremely risky position to take as it presumes that past conditions for success will be repeated as new challenges are encountered. This rarely if ever happens. There are always new dynamics that m...

“If you can’t differentiate yourself from others, you ain’t gonna stand out. So how do you do that? Well, it’s NOT by claiming you’re number one in the market. Nope, that just won’t cut it anymore, says Roy Osing, a former president who took an internet startup to $1 billion in sales. Instead, he says, you have to be the ONLY one in your market that does what you do. Also, you need to focus on cra...

Craft a roadmap for your career! This guide explores self-assessment to identify your ideal path, navigate various career options, and discover the power of personal differentiation in achieving professional success. Learn to stand out and chart your course to a fulfilling career. Check out this trio of wisdom: 💦 How to develop your Career Plan. 💦 The Career choices you have, and how to decide....

Today, the world is replete with claims like:— “We are better”— “We are the best”— “We are Number 1”— “We are the leaders”as ways of declaring what makes a person or an organization special or unique. Unfortunately these are meaningless CLAPTRAP expressions promulgated by NARCISSISTS who find it necessary to declare what THEY think of THEMSELVES, rather than talk about how they create distinct val...

A perfect plan in a world of chaos and unpredictability is impossible to achieve. Successful businesses loosen up on their plan and ‘Head West’ in the direction they deem appropriate given the circumstances they feel they will experience. They spend 20% of their time formulating a plan and 80% on how to execute it pristinely, staying nimble and being alert to unforeseen ‘body blows’ that might cau...

Traditional planning methods are flawed. My Strategic Game Planning Process offers a solution, having helped a startup achieve massive success. 💦 Today’s planning methods are all screwed up; here’s why. 💦 Roy’s Strategic Game Planning Process