Advertising Seminars International Limited (asi)

asiCast

Business EN ↓ 204 episodes

Advertising Seminars International Ltd (asi) delivers international conferences specialising in advertising, marketing, broadcast and online

Be sure to visit the podcast's website and support the creator: www.asiconferences.com

Author

Advertising Seminars International Limited (asi)

Episodes

asiCast 4 – Bob Hoffman on the state of advertising 20.10.2015 12:46

Having taken to the stage at the recent Advertising Week event in New York, Bob Hoffman (the AdContrarian) shares some of his thoughts on the state of the advertising business with Brian Jacobs in this latest asiCast. He considers the industry to be in a very confused state, seemingly unsure… Read more

asiCast 3 – interview with Mark Barber 16.10.2015 8:34

Just the other day, Mark Barber of the Radio Centre launched the Strike a Chord research, which sets out to help advertisers consider more actively music as a brand communication tool. The wider significance of the research is to establish in the industry’s mind the importance of the audio market.… Read more

asiCast 2 – interview with Nigel Walley 02.10.2015 9:13

In this second asiCast, Graham Lovelace our Media Technologies Director interviews Nigel Walley, CEO of Decipher. Nigel has been at the heart of emerging media technologies for the last 20 years and in this interview he outlines to Graham his main takeaways from the recent IBC show in Amsterdam. How… Read more

asiCast 1 – interview with Jeffrey Cole launches the asiCast 02.10.2015 9:36

Today we launch the asiCast, an audio series of interviews and chats exploring key developments in broadcast and online media, as well as media research and advertising. Usually no more than 10 minutes long, over the next few weeks we’ll be featuring a number of people who will be joining us… Read more