Art of Marketing With Farinas

🔊 Get ready for an insightful discussion on the Farinas podcast with Ahmed Sokar, a marketing expert with over 15 years of experience! We will be tackling important issues surrounding B2B marketing and one key issue is the lack of understanding when it comes to consistent and targeted content. Many businesses struggle to identify and effectively target specific segments within their potential cus...

These stories highlight how resilience, innovation, and strategic decision-making can turn a failing business into a successful one. 1- Define your values and goals 2- Seek support and guidance 3- Fear of Failure

Exporting IT solutions for small companies can be a great way to help them improve their business operations and stay competitive in the market. Here are some key IT solutions that can be exported to small companies: 1.    Cloud Computing Services 2.    Cybersecurity Solutions 3.    Managed IT Services 4.    Business Intelligence and Analytics 5.    Custom Software Development However, there are m...

Balanced Strategy Development Approach Using Insights, Culture, Operations, and Digitization A new book by Dr. Hesham O. Dinana, Vice President (EFESO Egypt) and Professor at the American University in Cairo Many practitioners and academicians preach the need for change as the way to manage the VUCA (Volatile, Uncertain, Complex, Ambiguous) business environment we live in. Hundreds of books have b...

Your greatest asset should be data. Data now informs every choice, every change of direction, and every action. When used effectively, data may provide limitless commercial value and open up a world of possibilities. 1-   Where does the data come from? 2-     Where does the data go to? 3-     Who uses what data 4-     How to read the future from your history data? 5-     How to build new strategie...

An intense dive into just how noticeable your website is to search engines such as Google, as well as how leads find the site and which pages they open first. This will provide you with a great understanding of how the opportunities rest and how you should be directing your efforts to improve search engine visibility and reach more qualified leads. 1- Expand your business 2- Position your business...

Traditional marketing was simple; you reached out to audiences and pitched your product or service. If they liked it, they would respond. However, the rapid growth of digital marketing has led to a paradigm shift, with businesses looking at multiple ways to influence customer decisions. Join us in this webinar to know more about the changes in the market with respect to digital marketing. Discover...

The three fundamental barriers to scaling up a venture: • Leadership: the inability to staff/grow enough leaders throughout the organization who have the capabilities to delegate and predict • Scalable infrastructure: the lack of systems and structures (physical and organizational) to handle the complexities in communication and decisions that come with growth • Marketing: the failure to scale up...

There are 3 types of customer programs  1- Retention Program  2- Acquisition Program 3- Loyalty Program  Know the difference from the episode. Learn more from the book "Uncommon service _ how to win by putting customers at the core of your business" Also, reach Farinas team for a 50% discount on B2B lead generation www.farinasmarketing.com

 Most marketers get stuck communicating the features and benefits of their business and its products, how long they have been around, how big they are, how they’ve got synergistic. Still, the truth is that buyers won’t care what we sell until they understand how doing business with us can solve their problems. What about YOU? how does your business solve your own problems? Listen to this epis...

Not for everybody  Not for everywhere Listen to Airbnb's success story to know more  Contact the Farinas team for one hour FREE consultation  at www.farinasmarketing.com

What’s holding you back from leveling up your business? I’ve worked with 100’s of business owners, and there are two common diagnoses for why they haven’t reached the level of success they deserve: Team Consistent execution But diagnosing what’s wrong is only the first step.  If you don’t implement suggested changes, you’ll never get results. Know more and contact us  www. farinasmarketi...

 I find that many business owners have great intentions when it comes to partnering, but the trick always lies in trying to figure out how to make logical, natural-feeling introductions to customers. Listen to 5 strategies for partnership contact Farinas team for FREE HOUR for marketing consultation  Contact us : www.farinasmarketing.com

Are you tired of hustling for a sale? Everything seems to be going well with your prospect until you hit a familiar snag… Why should I work with you? Convince me. That’s not in my budget. Can I get a discount? Growing your business is tough when you have to convince someone to trust you. It’s what happens when you have little to no credibility , nothing to prove that you’re the real deal. And no,...

How much traffic does your website generate each month? 50 100 1000 The truth is (and it’s a hard truth)…  Increasing traffic to your site requires a lot of time and money, especially if you’re in that B2B service space. So to help you get started, Allan invited Gavin Flynn from Logical Position, our go-t0 digital marketing agency specializing in pay-per-click, to talk to us about HOW TO HIRE...

85% of business owners claim that referrals and word-of-mouth drive the majority of their new business. 83% of satisfied customers are willing to refer products and services, but only 29 percent actually do. Know more about Active Referral  contact us for ONE HOUR FREE CONSULTATION  https://www.farinasmarketing.com/contact-us/

To success, it's just ordered to your unconscious mind  So train your mind to do that for everything - watch 127 hours, which tells how climber Aron Ralston found himself trapped alone in a canyon and had to perform DIY surgery to save his life.  Share your successful story with us 

Marketing automation supplements your human connection, but it does not replace it. The practice only works when it creates a better experience for the prospect or customer. You don’t even need to build a series of complicated automation or campaigns. Simply having a handful of prewritten emails and a process for when and how to use them counts as an automated follow-up. If you want to have a FREE...

People want relevant worksheets, templates, and how-to guides more than the full manual. Don’t overthink the package for a content upgrade. In many cases, you are looking to simplify information, not make it more complex. Know more and contact Farinas team for ONE HOUR FREE CONSULTATION www.farinasmarketing.com

The hub is a fancy name for making your content more useful, more structured, and more optimized for ideal customers. Why do you need a content hub? How do you have subtopics of the main hub? Know more ..... Contact Farinas team for ONE HOUR FREE CONSULTATION www.farinasmarketing.com

If people visit your website for many reasons, no single call to action will suffice. there are many types of CTA, know more about them in this episode. If you want to check your website with a website wireframe, send an email to  https://www.farinasmarketing.com/contact-us/ #Calltoaction   #CTA  #website  #attractIdealclients

When someone visits your website, do you provide him with the trust,......else Know more about the purpose of the website as a digital marketing hub and evaluate your website through the website elements in this episode.  Don't forget to ask for ONE HOUR FREE CONSULTATION www.farinasmarketing.com

Do you know the key indicators of success in your business?  Do you know how to track your digital marketing activities such as Leads, Website ranks, social media, content management, email campaigns ....etc.? listen to this episode and contact us for one hour FREE consultation  www.farinasmarketing.com

A lot of marketing channels may support you to generate leads but the main question is how to select them and how to evaluate the results of the qualified leads.  Listen to this episode and think in different way  Contact us with 1 hour free marketing consultation  all details on www.farinasmarketing.com

How to create a content plan based on guiding your customer’s journey. 7 stages of Hourglass marketing will help you to organize the content of each stage and to answer the main problems that face your ideal clients. Answers these questions and learn more :  What questions do my prospects and customers have at each stage? What objectives are they trying to achieve at each stage? What content...