Marcel Wijermars

Amsterdam Founders Club

Society EN ↓ 5 episodes

Real conversations with real founders. Hosted by Marcel Wijermars, this podcast dives into the raw, unfiltered stories behind early-stage startups and the people building them. From tough pivots to big wins, if you’re a founder looking for clarity, connection, and honest insight, you’re in the right place.

Author

Marcel Wijermars

Episodes

How to Build a Business You Never Want to Escape From | Esther Jacobs | Amsterdam Founders Club 24.06.2026 45:12

Esther Jacobs, known as the No Excuses Lady, writing 30 books, speaking in 70 countries, raising €16 million for charity and building a globally recognized personal brand, celebrated her 55th birthday with a one-off theater show in Amsterdam. The occasion? Her retirement. But as Marcel quickly finds out in this conversation, "retirement" for Esther means something most founders have never consi...

The Strategy Behind $20M Exit and the Buy-and-Build Playbook No One Talks About 16.04.2026 1:06:29

The Strategy Behind $20M Exit and the Buy-and-Build Playbook No One Talks AboutPeter Michels scaled his accounting and tax advisory firm from 0 to €20 million in yearly revenue. Through organic growth, a buy-and-build strategy, and multiple acquisitions, before successfully exiting the business. In this new episode of the Amsterdam Founders Club podcast, Marcel sits down with Peter to unpack the f...

How Powerful Networks Are Really Built (Most Founders Do This Wrong) - Michelle Maree 04.03.2026 1:48:42

In this episode of the Amsterdam Founders Club Podcast, we sit down with Michelle Maree, founder of The Nomad Escape, Entrepreneur Network, The Inner Circle, and the visionary behind Nomad Island Fest in Madeira. From building global communities to attracting world class entrepreneurs, Michelle shares how powerful networks are built through trust, value, and long term thinking. Michelle breaks d...

His Marketing Funnel Took Mindvalley from $25M to $75M ARR - Alessio Peroni 27.01.2026 1:27:03

In this deep dive episode of the Amsterdam Founders Club Podcast, former Mindvalley CMO Alessio Peroni reveals how he helped Mindvalley scale from $25 million to $75 million in annual revenue through smart marketing decisions, funnel optimization, and audience first growth strategies. This podcast breaks down the real systems behind one of the most successful online education companies in the worl...

The Origin of Amsterdam Founders Club | The Founder’s Journey of Marcel Wijermars 19.11.2025 35:16

Welcome to the first episode of Amsterdam Founders Club. I am Marcel , Your Host for the Amsterdam Founders Club podcast , but on this pilot episode, Marcus Engel hosts the Episode and I will tell the origin story of how dinners in Bali grew into Growth Nights, organizing events for more than 2,000 founders, and our new mastermind program. If you’re building a startup, scaling revenue, or planni...