AMPLIFY Your Brand and Business

Did you know that the BEST way to book new clients is to create incredible client experiences for the ones you have now?? Honestly,  client onboarding and offboarding is something that often gets overlooked, but it's one of the things that can make the biggest impact around your growth. In today's episode, Devin and I are talking through not only how you can optimize your onboarding and...

Today we’re talking about something that we ALL struggle with from time to time - motivation.  One of the toughest things about being a business owner, especially for anyone that’s truly a solo entrepreneur, is that if we don’t do the work, no one else will. We don’t have a team to help pickup slack or take things over when we feel overwhelmed. At the end of the day, our growth, our success, our s...

The copy on your website & how you convey your message to your potential clients makes a HUGE impact on your business growth! As creatives, often times we struggle with how to clearly communicate our message to others and in this episode, Rachel and I are chatting through some really tactical tips for how to create amazing copy that will make others want to book! Just throwing it out there --...

In our business, WE are the thing that makes our business stand out. WE are the reason that people want to work with us. Our unique qualities, experiences, and everything that we bring to the table -- and so it's CRUCIAL that we learn to take care of ourselves if we want to create a business that feels authentic and sustainable. Today, I'm chatting with Ellen Broen and we're diving...

As business owners, we live in a world where we are constantly bombarded with messages of success.  Whether that's messages about how we aren’t living up to other people’s successes -- feeling like we're somehow “behind” or “not where we wanted to be” --  or maybe we're just learning how to navigate through a slower season (and not make it mean something about ourselves as a human b...

If I had the opportunity to go back in time and change ONE thing about how I was growing my business -- I wish I would have put more time and effort into understanding the power behind SEO. For so long I put off learning about it because -- well -- it just felt like a really daunting subject. I didn't understand how it worked, and I didn't fully understand how much I was missing out on b...

Planning on repurposing more of your content but don't know where to start? Or you’re struggling with recycling and expanding your content's reach? In today's episode, we're chatting with Beth Hackmann, an experienced copywriter who helps creatives scale their businesses through powerful, personality-packed copywriting. According to Beth, creating and publishing content is not...

Magnetic brands are created from the inside out -- Kat As business owners, we are the face of our business and in today's episode we're talking with Kat Elizabeth about how we can create an authentic brand strategy and track the metrics that matter to build a wildly successful brand. This episode is for the business owner that is ready to build a brand that is magnetic to your ideal clie...

Have you been putting off your really big goals and projects?! If so there's a sneaky chance that perfectionism could be part of the reason why. In today's episode we're talking through all of the different ways that perfectionism can sneak into your goals and unconsciously hold you back from taking action. Some of the things we're chatting through are: How sometimes the things...

Have you ever felt overwhelmed thinking you should be running ads for your business?! One of the most frequent questions I see for new business owners is wondering WHEN is the right time to start running ads for your business?? In today's episode we're chatting with Cheyenne Skye (of Cheyenne + Co. Media) - a boutique paid ads agency that helps brands scale through innovative advertising...

When was the last time you celebrated your actions instead of just focusing on the outcome those actions produced?! If you're anything like me, I (honestly) forget to do this as often as I should. It's so easy to get caught up in the outcomes, the metrics, the end goal that we FORGET that there's a HUMAN behind the scenes putting in a TON of work (hint; that human is you!) In today&...

As business owners, one of the biggest roadblocks that we face on a day to day basis is our mindset. How we think about ourselves, our capabilities, our values, our purpose.... all of these things blended together start to create a story that we believe about ourselves! In this episode today I'm chatting with Ben Hartley, founder of Style & Story wedding photography and host of the Six Fi...

Do you ever feel like you're always jumping from one passion or business idea to the next?! I used to be so sure that eventually I'd find that one " thing " -- the " thing " that I'm meant to do -- the " thing " that would propel me forward in my business...until I realized, I have a variety of " things " that I'm passionate about -- and...

Having a strategic & consistent Pinterest strategy can truly TRANSFORM your business! In today's episode with Jen Vazquez, we're not only diving into the Top Pinterest Trends in 2022 that you need to be successful, but she's also sharing ALL of her strategies and tips on how to make yourself STAND OUT on the platform and build a thriving business and client base! You know how mu...

In today's episode we're switching things up a little bit! I know a lot of my listeners are photographers who are CRUSHING IT in their business -- BUT I also know I have a lot of listeners that aren't photographers -- and that would benefit from some tips on how to get beautiful, bright branded photos at home! Because of that, I wanted to share this special episode for you and put m...

As a fellow creative business owner, I know the feeling of being pulled in SO many different directions when it comes to building a brand and business that stands out in your market. We can sometimes feel so distracted by shiny objects (I mean, how FUN is it to create fun brand colors, fonts and logos?!) -- but at the same time, we forget about the more MEANINGFUL parts of our brand and business....

Setting goals can often feel really stressful as business owners. We get so consumed with our social stats and how we're "tracking", we chase shiny objects and get distracted by the "fun" ways of growing our business -- we focus on all of this, and we lose sight of our CORE business goals. You know, the things that will actually help us to really move forward and build up...

If you follow me on Instagram, you know how much I love having a business coach of my own! Having someone in your corner to help support you, challenge and inspire you to grow has been a HUGE game-changer in my business! So today, I'm thrilled to have my business coach, Tori Overmyer, as a guest on the podcast! Tori helps female online coaches & service providers to create and sell their...

Let's continue the conversation from last week, shall we?! I mentioned that burnout is one of my most requested topics -- and sure enough, I got so much positive feedback from last week's episode about it. So many of you can connect with the feeling of burnout and so I want to continue the conversation! In today's episode, I'm sharing a recent interview that I gave on the Prior...

How often do we focus our attention on productivity? If you're anything like me, the answer is: OFTEN. So many of our business strategies and goals rely on us learning how to be super efficient and hyper-productive... but what happens when that productivity leads us (unknowingly) straight into burnout? In today's episode I'm covering 4 topics that will help you focus less on product...

Well hello there! In today's episode, I'm SO excited to be guest hosting with Brooke Jefferson, a portrait photographer and fellow business coach! This episode is a juicy one because Brooke is diving into 4 ways to increase your leads -- and this isn't just for photographers either! Whether you're an online business owner, coach, starting a business, or in the middle of a growt...

So often we get stuck in our day-to-day tasks -- responding to emails, providing the services, creating the products, etc... that we forget the bigger reason behind WHY we started this business in the first place! In the episode I'm diving into 4 main topics that will help you take a step back and see the bigger picture behind your business. These topics will help you better identify your goa...

PR (Public Relations) can feel like a really overwhelming topic for new business owners. Because of that, I LOVED this conversation with Brittney because we’re talking through how you can start thinking about PR as a growing business owner & 5 things that you need to consider BEFORE you start implementing a PR strategy. If you’re new to the concept of Public Relations and how to approach it in...

50 episodes! I can't believe it! When I launched this back in the fall of 2020 I had no idea where it would lead me... and I'm so excited to be sharing my top 5 tips that I've learned along the way!  Truthfully, if I were to share everything that I've learned, this episode would be hours and hours long 😅 but today I'm diving into the 5 things that were CRUCIAL for me to b...

For the business owner doing ALL of the THINGS and thinking it might be time to start outsourcing -- this episode is for you! In today's conversation with Kevyn, she's sharing how she started outsourcing within her first couple of years of business, and how she's continued to outsource tasks and projects as her photography business has grown (8+ years later!) No matter what industry...