Annemarie Cross: Brand, Business & Podcast Strategist [aka The Podcasting Queen] | Top 20 listed Business Coaches - Melbourne, AU

Ambitious Entrepreneur Show

Business EN ↓ 419 episodes

The Award-winning Business Marketing & Entrepreneurship Podcast for Entrepreneurs. Many entrepreneurs struggle with marketing their business so they can stand out in a crowded market place, get more clients and get paid what they're worth. Annemarie and her guests will empower you with their practical online and offline marketing, business management and money mindset tips and strategies so you can build the business of your dreams, doing what you love! You'll hear diverse business topics from key branding and online/offline marketing strategies to build your credibility and visibility; leader...

Author

Annemarie Cross: Brand, Business & Podcast Strategist [aka The Podcasting Queen] | Top 20 listed Business Coaches - Melbourne, AU

Category

Business

Latest episode

Nov 1, 2025

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Episodes

[Ep#391] How to remain successful at selling as a business owner or sales leader  06.07.2023

In today's ever-evolving business landscape, staying ahead of the competition requires a deep understanding of sales strategies, effective communication, and the ability to adapt to changing customer needs. Get ready to meet Peter Strohkorb , the mastermind behind the groundbreaking buyer-focused sales funnel that can turn your sales success around in just a few weeks. Peter will share real-world...

[Ep#390] What a lead generation business is & the steps to start one 29.06.2023

Annemarie Cross speaks with Philip Smith, an experienced and successful serial entrepreneur who shares his insights on lead generation, monetizing leads, and increasing profit for solopreneurs. He emphasizes the importance of collecting data from traffic generated by websites, monetizing the data, and implementing a strict sales process that requires potential customers to first watch a video befo...

[Ep#389] How to scale your business to multiple 6-7 figures 08.06.2023

Scaling your business from a small venture to a successful enterprise with multiple 6-7 figures is no easy feat. It requires a lot of hard work, dedication, and smart decision-making. However, it's not impossible, and with the right system and strategies, you can get there. If you're looking to grow your business and increase your revenue, you've come to the right place. Our expert guest, Marcus S...

[Ep#388] How to Secure Guest Expert Spots on Podcasts for Lead Generation 04.05.2023

Have you been pitching yourself to podcasts to share your expertise?  You know what you have to share is valuable, and you also know that getting on other people's podcasts is a great way to build your visibility and generate new leads. Yet, you haven't been able to secure a guest spot, and wonder what you are doing wrong?  Joining me today on the show is Melanie Benson.  Melanie - Profit Amplifie...

[Ep#387] Focus on BETTER – not more 20.04.2023

Years ago, in my career coaching practice I used to look up to colleagues who had much more experience that I had.   Sadly, I believed I needed to have more certifications to build my personal brand as a trusted authority, so I began to study more courses and attend more conferences. It became an obsession.    But here’s what I learned after hundreds of hours training, more certifications I can co...

30. Nurturing Listeners into Leads from your podcast 09.04.2023

Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #30.  This is the last of the ListenerIntoLead series – if you haven’t gone through all of them yet, I encourage you to do so. I share all of the things I wish someo...

[Ep#386] Lead Generation: How to track and figure out what’s not working 06.04.2023

Are you struggling to generate leads and clients for your coaching business? If you answered ‘Yes,’ you are not alone. In fact, according to various studies, businesses worldwide have confirmed that lead generation and getting new clients is within the top 10 challenges they continue to face.  So, in today’s episode, I want to introduce you to a tool that will help you gauge what you need to do in...

29. Leveraging your podcast in your Customer Journey 02.04.2023

Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #29.  If you’ve accessed my Profitable and Purposeful Podcasting Masterclass, you would have heard me talk about the customer journey and how your podcast can play a...

28. Why the 'end in mind' is crucial for your podcast 26.03.2023

Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #28.  On tip #7 of this ListenerIntoLead series you would have heard me share: Where do you start when it comes to your podcast? You start with the end in mind. But...

27. Building Fans NOT Followers for your podcast 19.03.2023

Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #27.  Today’s tip is about the importance of creating fans – NOT followers. Because fans will do business with you and will recommend you, whereas followers will not...

[Ep#385] 7 Ways to Boost Your Productivity and Results FAST for your Coaching Business 16.03.2023

One of my client’s once asked me:  “How do you schedule your day? You seem to get so much done, and you are all-over social media. How do you do it all?”  A great question.  It has been a work in progress, and it continues to be a work in progress, as I know there is so much more I could be doing. So, in today’s episode I share a list of the things I do, which I know have enabled me to be as produ...

26. The number 1 rule when it comes to podcasting 12.03.2023

Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #26.  You’ve heard me say this before in this #ListenerIntoLead Series and I’ll say it again.  There are NO rules to podcasting other than the rules you set yourself...

[Ep#384] Social media marketing: How to use it effectively for your business 09.03.2023

My guest today says: “If you’re not on Google, then your competitors are taking away business from you. “  Joining me today is Brandon Leibowitz  Brandon Leibowitz runs and operate SEO Optimizers since 2007. They are a digital marketing company that focuses on helping small and medium-sized businesses get more online traffic, which in turn converts into clients, sales, leads, etc.  Here are three...

25. Your Umbrella Statement for your podcast 05.03.2023

Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #25  Here’s another shout out to all of the multi-passionate #entrepreneurs who struggle with defining their ONE THING.    Because limiting yourself to just ONE THIN...

24. Authenticity is Paramount for your podcast 26.02.2023

Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #24  Ever heard the saying ‘marketers ruin everything’? EVERY Tom, Dick and Harry (sorry to all of the Tom, Dick and Harry’s out there – no offence to you) however j...

23. Your Unique and Uncopyable Personal Brand on your podcast 19.02.2023

Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #23.  If I was to ask you to define Personal Branding – or your Personal Brand – how would you respond? If you said your Personal Brand is your reputation – you'd be...

[Ep#383] Coaches: 3 tips on how NOT to let your message get lost in the noise of your own coaching business podcast 16.02.2023

A number of years ago, I shocked people, when I announced, I was going to stop production of my award-winning podcast – The Ambitious Entrepreneur Show.   (What shocked me, was following my announcement I received several messages asking whether I’d be interested in selling it. I had no idea anyone would see that much value in what I had created and would even consider asking whether I would sell...

22. Build Reputation Equity NOT Vanity Numbers 12.02.2023

Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #22.  Today’s tip is something that many businesses who are starting a podcast get stuck focusing on. And, that is number of downloads. Just like number of followers...

[Ep#382] 6 tips on what to do when your message isn't working and you feel like the world's best kept secret 09.02.2023

When I first started my career coaching practice – the idea of helping people find a career they loved, was exciting. However, I soon learned what was less exciting, was everything leading up to the getting a client.   From marketing my business (which is even more complicated today for coaches due to the plethora of ways to market your business and many more coaches to compete with), having sales...

21. The Podcast Positioning Quadrant 05.02.2023

Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #21  In this tip, I want to introduce you to my Podcast Positioning Quadrant, which is a model I developed after observing what was happening with my podcasts, other...

[Ep#381] How to build a Podcast Audience of your ideal clients for your coaching business podcast 02.02.2023

According to recent feedback from various podcasting survey’s the greatest challenge many podcasters face is how to ensure their podcast can be discovered amongst millions of other podcasts, so they can successfully build their audience.   If this is a challenge you’re facing too with your coaching business podcast, or you’re planning to launch a podcast soon, and you want to make sure you have a...

20. Finding the right podcast audience 29.01.2023

Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #20  Want to find the right audience for your podcast? You’ve probably heard many marketers say you need to share more content, across more platforms, with more freq...

[Ep#380] Simplify and Streamline so you can scale your coaching business without burnout 26.01.2023

In this episode Annemarie pulls back the curtain to share what she’s been working on over the last several months – specifically the three key areas she’s been streamlining and simplifying and the difference it’s made in her business not just recently, but since she began her first Secretarial Practice and later her Career Coaching Practice.  Listen to find out:  What three key areas you’ll want t...

19. Compelling communication techniques for podcast hosts 22.01.2023

Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #19.  Today’s tip is about developing compelling communication techniques. I could spend an entire day on this topic, so for now I want to share in what areas do you...

[Ep#379] Strategy & Tactic(s): Why both matter when growing your coaching business 19.01.2023

Recently, I had conversations with three coaches who were experiencing different challenges that stemmed from the same core issue – a core issue that can keep many coaches stuck.   It’s something I struggled with for many years, which sent me off on a wild goose chase of more courses and training, different business focuses, and what felt like an exhausting treadmill of action taking, but never re...

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