Always Off Brand

This week, the AOB gang gets one of the industry's most important figures in ecommerce, Scot Wingo! The former co-founder and chairman of Channel Advisors, Spiffy and now ReFiBuy.ai . He has been the co-host of the OG of retail and ecommerce podcasts, Jason and Scot Show which is the source of truth with Scot and Jason "Retail Geek" Goldberg. Scot's new podcast is RetaiGentic and he puts on an AI...

Scotty O could not let this go any longer. After all the analysis and reports on how 2025 Prime Day really did. Well here is a breakdown of why it was one of if not the worst one in the 10yrs of the event!   Enjoy Always Off Brand is always a Laugh & Learn!       FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email eTail Boston! https:...

I know we are totally in the bag with our great partners at eTail, but here is a really cool preview of the upcoming Boston eTail coming up August 11-14! The producer and all knowing Elizabeth Robillard joins us and we break down what you are going to see in Boston!  Enjoy Always Off Brand is always a Laugh & Learn!       FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts...

Quick little check in on how Amazon 2025 Prime Day (4 days) is going after the day 2 of this new 4 day format. We bring in Ash McMullen with Advantice Health to help hash out the first 2 days and what we think is going to happen the last 2 days! Enjoy Always Off Brand is always a Laugh & Learn!       FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=...

We welcome back a long time contributor and one of the faithful 48 from years ago! Jeremy Dodge, now runs his own agency The Horse Consulting, where he works with some of the most well known brands on their Amazon strategy. We talk all kinds of Amazon advertising, what tools you need and is agency or internal the best move for brands?  Enjoy Always Off Brand is always a Laugh & Learn!       FEEDSP...

Quick show today from France as Kiri Masters and Lauren Livak Gilbert send Scotty O a little update from the south of france at the big Canne Lions Creativity Show. You won't hear any recap quite like this one. Some great take aways along with giving Scotty O a hard time about AI. Enjoy Always Off Brand is always a Laugh & Learn!       FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/r...

Oh boy, this gues is a superstar! The CEO/Founder of MikMak, Co-Host of Brave Commerce and regular contributor for Bloomberg, Rachel joins the show to talk about AI, Social and Live Commerce along with where ecommerce should sit in organizations. She plays, "What's That Keyword?" and much more. Always Off Brand is always a Laugh & Learn!       FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedsp...

Special treat this week. We do a cross over with our sister show on the Quickfire Podcast Network, "Brain Driven Brands" with Sarah Levinger and Nate Lagos. This is one their most popular episodes, the $100M Marketing Sweepstakes. They use AI to get them through a live game to see who becomes the best marketer! It is amazing!  Always Off Brand is always a Laugh & Learn!       FEEDSPOT TOP 10 Retai...

If you think AI is the biggest change to marketplaces, you are wrong! Kinda kidding, but live sports, especially the NFL is going to drive huge changes in why and how we buy from our beloved marketplaces. Scotty O goes through his presentation he gave at eTail in Palm Springs telling you why and how! Debut of the ACS Vortex model. This is what is happening and why Amazon is in such a big lead. Att...

Really quick Amazon tips to bring to the top of mind. Scotty O goes through 2 big things he loves on Amazon and is telling everyone to do! Price Discount and Creator Connections.  Always Off Brand is always a Laugh & Learn!       FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email QUICKFIRE Info:   Website: https://www.quickfirenow.co...

  Wow, we finally got to hang out with an Amazon superstar, brand owner, agency owner and big time LinkedIn and Twitter celebrity, John Derkits! We talked about tariffs, advertising predictions and what is going to happen with Prime Day. 4 days of discounts! Always Off Brand is always a Laugh & Learn!    Guest: Jon Derkits  LinkedIn: https://www.linkedin.com/in/jon-derkits/    FEEDSPOT TOP 10 Reta...

It's been a minute since the great conference in New Orleans, Salsify's Digital Shelf Summit, but this is one of the most interesting conversations with Gwen Ange with WD40. What does WD stand for? What is the history? This is many other super cool data scientist stuff.  Always Off Brand is always a Laugh & Learn!    Guest: Gwen Ange LinkedIn: https://www.linkedin.com/in/gwendolynange/    FEEDSPOT...

What a pleasure to have Senior Art Director for OLLY on the show, Juliana Arthuso. A breath of fresh air as we talk about all things ecommerce creative! Juliana joins Scott and Summer in a great conversation with tons of Juicy Nuggets! Always Off Brand is always a Laugh & Learn!    Guest: Juliana Arthuso LinkedIn: https://www.linkedin.com/in/arthusojuliana/    FEEDSPOT TOP 10 Retail Podcast! https...

Once again, Scotty O brings his own flair of a breakdown of the Amazon earnings call. If you want to hear what it all means for sellers and vendors, take a listen/watch. Always Off Brand is always a Laugh & Learn!     FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retail_podcasts/?feedid=5770554&_src=f2_featured_email QUICKFIRE Info:   Website: https://www.quickfirenow.com/ Email the...

Live from Salsify's Digital Shelf Summit in New Orleans,a great and always fun conversation with Chris Perry from FirstMovr on his session at DSS on TIL DEATH DO US CART! We go all over the digital landscape and land on talking Retail Media Networks and how Kroger has a great opportunity. Always Off Brand is always a Laugh & Learn!  Guest: Chris Perry LinkedIn: https://www.linkedin.com/in/chrisape...

Live from Salsify's Digital Shelf Summit in New Orleans,a quick but fun chit chat with the women who organized the entire conference, Lauren Livak Gilbert from the Digital Shelf Institute, Ash McMullen and her former VP of Finance at Advantice Health Jay Stone on how ecommerce and finance can be friends! Always Off Brand is always a Laugh & Learn!  Guest:Lauren Livak Gilbert   LinkedIn: https://ww...

Live from Salsify's Digital Shelf Summit in New Orleans, a great conversation with founder and CEO of Stratably, the independent research and analyst companies for many of the largest CPG's in the industry. After his keynote at the conference, Russ sat down with Scott for a great conversation about the digital commerce economy and how ecommerce is still winning. Always Off Brand is always a Laugh...

John Aspinall with PickFu joins Scott, Summer and Hayley for a fun jam packed episode focused on your Amazon product detail page. They talk high level and get down to the nitty gritty of great converting listings! Always Off Brand is always a Laugh & Learn!  Guest:John Aspinall  LinkedIn: https://www.linkedin.com/in/jaspinall/      FEEDSPOT TOP 10 Retail Podcast! https://podcast.feedspot.com/retai...

Live shows from New Orleans at the Digital Shelf Summit conference. Ash McMullen sits down with Scotty O with Sreenath Reddy CEO of Intentwise! From Amazon Marketing Cloud to the holy grail of "Incrementality". We have some fun and learn all about how Inentwise works and why it is a must have for many Amazon Vendors & Sellers.  So much fun and great topics all around the Digital Shelf. Guest:Sreen...

Live shows from New Orleans at the Digital Shelf Summit conference. Wow, we started off with all the stars and then Jeff Cohen with Amazon joins the conversation! A spectacular episode all in the same room, sitting around the table! So much fun and great topics all around the Digital Shelf Guest: Betsy Jeff Cohen LinkedIn:https://www.linkedin.com/in/jeffreycohen/   Guest:Chris Perry  LinkedIn: htt...

Live shows from New Orleans at the Digital Shelf Summit conference. Meghan Corroon CEO of Clerdata and Brian Hennessy CEO of Talkoot sit down with Scotty O to talk ad measurement and story telling powered by AI. Super interesting conversation as both stories, copy and how we measure paid and organic sales are all that matters!  Guest: Betsy Meghan Corroon LinkedIn: https://www.linkedin.com/in/megh...

We bring back an underserved part of the Amazon space, Vendor Central! We have Betsy Mello with Midnight Group on to talk through selling large and heavy products to Amazon 1P along with Direct Import and Forecasting! Fun to talk about 1P selling on Amazon for a change. Always Off Brand is Ecommerce Simplified, Learn & Laugh!    Guest: Betsy Mello LinkedIn:https://www.linkedin.com/in/betsymello/  ...

Chief Education Officer of FIRSTMOVR Chris Perry is back! He has songs, he has unbelievable information on Digital EndCaps, how is AI and RUFUS affecting your Product Detail Pages and much more. Chris works with the largest CPG companies in the US and shares how they are thinking about the PDP race!  Tons of Juicy Nuggets!  Always Off Brand is Ecommerce Simplified, Learn & Laugh!    Guest: Chris P...

LIVE from eTail in Palm Springs, Summer and Scott get a chance to chat all things selling Apparel on Amazon by Vendor Central! Senior Director of Marketplaces, Gabriella Neske and VP of Ecommerce, John-Mark Speal with Mamiye Brothers stop by and boy do they drop some serious Pro Tips! We talk negotiations, pricing and all the fun talk trying to make money on Amazon via Vendor Central. Tons of Juic...

If you are a small brand, owner operator or even bigger you have to listen to this episode! Not to mention, any agency out there, this one is for you! Co-Founder and CEO of SLATE FLOSSER Brynn Snyder joins Summer, Scott and Hayley to drop some unbelievable Juicy Nuggets! Always Off Brand is Ecommerce Simplified, Learn & Laugh!    Guest: Brynn Snyder LinkedIn: https://www.linkedin.com/in/brynn-macl...