All That Jazze

When industry experts are still talking about paying to be in their energy, meanwhile, I’m over here watching and observing shifts in buyer behaviour, adapting my business model, gathering data and experience and then delivering those lessons and data to my clients (oh and adding an extra $80K in revenue 💰) In this episode I cover: How shifts in buyer behaviour are NOT outside of your control and...

I recently received a beautiful message from a client who said she admires how well I manage my relationship with social media. She added that she loves the “recaps” I do if I’ve been offline for a while. The truth is, this hasn’t always been the case. At times, I’ve had a pretty unhealthy relationship with my socials and there have been some key mindset and strategic shifts that have had to occur...

During our company’s Christmas / New Year break, we received over $30k in sales. I know I sound like a broken record on this, but the purchasing cycle of our buyers has changed significantly in the past two years. It means we need to be on the front foot to shorten that cycle by nurturing potential clients over a longer time period. In this episode, I share: The mindset shift I needed to commit to...

Love me a good analogy (most of my podcasts will contain at least 3!) One of my faves is linking your business growth to the process of planting a seed. You need to prep the soil, plant the seed, tend to that seed, and then reap the rewards of the seed. You can’t skip any of these steps. If you don’t have healthy soil, the seed can’t grow into a healthy plant and you won’t reap any rewards. In thi...

I’m entering my 5th line leadership era (and bringing my community along for the ride). Knowing I’ll receive projections, feel uncomfortable and be misunderstood at times - but doing it anyway! Because the truth is, WE are the custodians of our industry. There is nobody else who is going to change the way things are done. WE go first.  In this episode, I cover: 5 key things I want to bring to the...

How are you feeling at this time of year? Are you feeling accomplished? Desperate for a rest because you’ve been so busy? Or maybe a bit anxious about the things still on your to-do list that you “meant” to get to - but didn’t. I was having a lovely convo with a friend the other day and suddenly realised this is the best I’ve ever felt at this time of year. I feel accomplished. I’m not stressed or...

 I didn’t anticipate crying during the recording of this episode, let alone twice! You see, I teach my clients the power of having a “Movement” and that sharing your Movement can be the difference between a client deciding to work with you or working with someone else. Your Movement is the golden thread woven throughout all of your offers. It's the thing that keeps you going even when things...

When we are inspired by other business owners, we are usually inspired by their external results. The $100k launch, the seemingly endless flow of high quality clients, the brand equity in the marketplace. We do everything we can to emulate that kind of success, but we are missing the ONE crucial piece that’s contributing to those external results…I’m talking about our lack of visibility over the d...

It’s one thing to decide you want to sell more on evergreen, it’s a whole other ball game to get the offer, messaging and business infrastructure set up to actually do it.  In this episode, I cover: The reason I decided to switch to an evergreen business model and why live launching can sometimes make business owners “lazy” 5 things you *must* think about before switching to an evergreen business...

One of the things I love MOST about this launch is that it happened alongside our evergreen strategies. In fact, half of the sales in this launch were for other offers we weren’t actively selling in the launch (but are available because evergreen). And of course, having a predominantly evergreen business means I can go all line 1 and Capricorn rising and share our strategies, numbers, data and les...

Today is a quick and dirty pep talk on something that has helped me to become a far more precise, intentional and profitable business owner. As someone who got super sidetracked on my way to building a highly successful 7 figure business (that ultimately didn’t feel aligned to my values and lifestyle) it's now more important than ever to me that I’m intentional in my decision-making. That doe...

I loved this conversation for so many reasons and feel so honoured to have had Kate Northrup on our Podcast. As an entrepreneur, bestselling author, and mother of two, Kate has built a multimedia digital platform, The Origin Company and reaches hundreds of thousands globally. She’s committed to supporting ambitious women to light up the world without burning themselves out. Kate teaches data and s...

I have a love-hate relationship with copywriting templates. While they can give you something to work with when you’re learning how to write better copy, they can also end up dulling your authentic voice and blending you into the crowd with beige, done-before copy (and standing out from the crowd is why we’re trying to write better copy in the first place!) One of the easiest ways to learn to writ...

I’ve taught many of my clients how to leverage their human design (HD) and astrology to make more money - like Sara who just had her first $50k month. This was a result of redesigning how she was doing things as a Projector including redefining her offers, aligning her content plan and bringing in a brand new offer. In this ep, I’m sharing two things: 1) exactly how aligning your business with you...

I called myself out this week and in this ep, I explain why. I spill on how I haven’t been fully owning what we do here at Team JJ in the areas of strategy, human design and astrology. Truth is, I’ve worked with these modalities for years. I’ve aligned my own business to my strengths for years. I've been supporting clients to do the same AND I also have an expert human design coach and astrol...

If your offer isn't built around your strengths, it's just like every other offer out there - fluff #notsorry. If you really want to stand out in the market, and set yourself up for consistent success, you gotta be able to blend your strengths with hardcore strategy - it isn't a luxury, it's a necessity. Tune into this ep to hear the 3 tangible ways I bring them both together t...

Today we’re talking about your offer. You want to position it in a really compelling way, as a “must have” instead of a “nice to have". You want to move into your next launch feeling excited and confident rather than shitting yourself wondering how the heck it’s gonna go. The difference between constantly converting and struggling to make a sale, is all down to your offer. In this episode I c...

A new client of mine recently shared that a big reason she wanted to work with me is that she loves the spacious way I approach business. How smooth our launches appear on the outside (and really are bts, too!). And the standard I hold myself to when it comes to making sure that my business supports me even *and especially* when I’m offline enjoying time with my family. So I’m pulling the curtain...

It continues to blow my mind how incredible the women I get to work with are -- I mean, the turnover of our current clients is over $13M! The biggest reason clients come to work with me is to create a business that doesn’t rely on them needing to be there holding shit up. They come to me to work smarter, not harder. Because honestly, big revenue can be a real false flex. And not just in the online...

It’s one thing to want to create reliable recurring revenue but it’s a whole other thing to truly believe that you can. When I first experienced burnout , I knew I didn’t want a business that relied on me always being “on”, to always be selling, to always be available. Fuck my nervous system much! I also knew if I was going to create a spacious business that also beautifully supported my family, I...

In today’s episode, I share 4 uncomplicated ways you can create more predictable revenue in your business. This includes how to energetically get behind a group program, creating an ascension offer, managing payment plans and my secret sauce strategy for collecting authentic, high-value testimonials consistently . BTW, all of this starts with having brilliant offers, and on day 1 of my upcoming 3...

 In today’s ep, I’m sharing two teeny tiny messaging tweaks that make a MASSIVE impact! They’re taken from our famous ‘Sold Out Offers’ process and can help you sign at least one extra client today -- not to mention *consistently* over the long term. You can put these strategies to work today so this episode is a must-listen. BTW, we’ll be talking all things messaging, sales & marketing and th...

 I’ve noticed a resistance to strategy in the online industry. A lot of people have a “story” that if they’re spending time creating a strategy, they’re foregoing time that could be better spent on “income producing activities”. The way I see it, strategy is like compound interest. When you invest today, you start creating a result which compounds over time. But that result doesn’t happen over tim...

I’m so excited to announce the “6 TO MULTI-6 Podcast Series”.  This powerful 6-part series focuses on the MOST critical aspects of growing a business from earning 6 figures through hard grind to spaciously slaying multiple 6 figures.  In this final instalment, we take a look at refining your business to maximise its potential and revenue. You'll leave with a list of simple actions you can tak...

I’m so excited to announce the “6 TO MULTI-6 Podcast Series”.  This powerful 6-part series focuses on the MOST critical aspects of growing a business from earning 6 figures through hard slog to spaciously slaying multiple 6 figures.  In this episode, I decided to give you two of the best (but unsexy) strategies to go from 6 to multiple 6 figures. This is all about how I make data-driven decisions...