AI Marketing

In this episode, host  Mark  talks with  James Thornton , CEO of  Daz 3D / Tafi , about what it really means to build an  AI-centric business . James shares how his company evolved from a 3D content and avatar business into a key AI data provider for some of the world's largest tech and gaming brands. They discuss: The shift from scraping web data to  bespoke, rights-clean AI training data Using A...

In this episode of the AI Marketing Podcast , host  Mark Fidelman  sits down with  David Amar , founder of  Makina  (a new conference dedicated to physical AI), to explore how  robots and humanoids  will change the future of marketing. They discuss why robots are such powerful  brand activations , when we might see  in‑home humanoid housekeepers , how  China is leading on hardware while the West l...

AI is moving faster than most marketing organizations can handle and many AI initiatives are  quietly failing . In this episode of the AI Marketing Podcast , host Mark Fidelman sits down with Steve Wunker , innovation expert, former collaborator of Clayton Christensen, and author of AI and the Octopus Organization , to break down: Why treating AI like a "tech upgrade" is a massive mistake How most...

In this episode of AI Marketing Today , host Mark Fidelman sits down with Diego Lomanto , Chief Marketing Officer at Writer , to explore the frontier of Agentic Marketing . They move beyond simple "personal productivity" tools and dive into how AI agents are orchestrating complex team workflows, transforming how enterprises like Qualcomm and American Eagle operate. Get our Book on becoming Agentiz...

Host: Mark Fidelman Guest: Julian Goldie Main Topics Covered: The rapid evolution of SEO in the age of AI How AI tools like ChatGPT, Perplexity, and Grok are changing online search behaviors Similarities and key differences between traditional SEO and optimization for AI search engines Importance of being omnipresent across platforms (YouTube, LinkedIn, Reddit, blogs, etc.) for better AI engine ra...

In this episode, host Mark Fidelman is joined by Jon Mest from ChatRank to discuss how brands can prepare for the fast-approaching era of AI-driven discovery and agentic systems. The conversation covers: The evolution of brand discoverability, with a look ahead to how AI language models and agents will change how consumers find and interact with businesses. The concept, benefits, and future of AI-...

Show Notes: Know What to Think Episode length: ~41 minutes Chapters (Skip Ahead) 00:00 — Know · What · Where · Artificial . It's really entertaining, and we're doing a lot of fun, good stuff. Then, maybe… maybe longer, but let's just see how it goes. Most are between 10 and 20 minutes. Alright, go ahead and start. Yep, I'm gonna hit the… 05:00 — There · Robot · Know · What . Right, okay. Alright,...

Guest: Mariano Garcia-Valiño — engineer and healthcare founder (3 exits; now building his fourth) Episode Summary Healthcare is burning cash and patience. Mariano lays out a blunt playbook: aggregate real-world signals (labs, pharmacy fills, wearables—even spending patterns that hint at adherence), run AI to flag risk early, and route people to care before conditions explode in cost. No sci-fi. No...

Humanoid robots just jumped from sci-fi to go-to-market. We unpack Neo from 1X—what it is, what it can (and can't) do today, and how humanoids will reshape marketing, service design, content, and consumer behavior . We also hit privacy, regulation, price, and competition (Tesla Optimus, Boston Dynamics). If you sell to consumers or operate storefronts/hospitality, this is your early warning—and fi...

🔥 Episode Summary: Hundreds of public figures — from Steve Wozniak to Prince Harry — just signed a petition demanding a global ban on AI superintelligence . Their fear? That super-AI could outthink us, escape our control, and maybe even spell the end of humanity. I get it. The Skynet comparisons. The doomsday bunkers. The "pause everything until it's safe" approach. On the surface, it sounds reas...

Episode Summary: Join Mark Fidelman as he explores Sora 2, the innovative AI video tool poised to transform marketing and content creation. Hear real-world experiences, uncover its strengths and weaknesses, and learn practical tips for safe, creative use. Key Points: What is Sora 2? Sora 2 is an invite-only, AI-powered video tool that allows users to create hyper-realistic video "cameos" and colla...

📌 Episode Overview In this episode of AI Marketing , Mark Fidelman sits down with Monica Márquez —executive strategist, workforce futurist, and co-founder of Flipwork —to explore a pressing question: Can humans adapt fast enough to survive the AI revolution? They break down why traditional training models are failing, what AI means for the future of jobs, and how individuals and companies can avo...

Guest: Christian Monberg, CTO & Head of Product at Zeta Global Host: Mark Fidelman 🔑 Episode Summary In this episode, Mark Fidelman sits down with Christian Monberg , CTO at Zeta Global , to unpack the rise of Agentic AI and what it means for the future of marketing. From redefining the marketing funnel to exploring "agents talking to agents," the conversation covers both the opportunities and ri...

Guest: Nick Cawthon Host: Mark Fidelman Episode Summary As kids head back to school and businesses push forward with digital transformation, one theme keeps surfacing: is using AI "cheating"? In this episode, Mark and Nick dive into how teachers, students, and professionals can move past the stigma of AI and instead embrace it as a partner in creativity and productivity. From calculators once bann...

Episode 25: AI Marketing with  Carl Holden (CMO, Zellus Marketing; CEO, RankBot) If you've been doomscrolling "SEO is over" takes, take a breath. Carl Holden and I demolish the myths and lay out how search actually works in the AI era—what's changing, what's hype, and how to allocate your budget without lighting it on fire. What we cover AI ≠ the end of search. Today's LLM answers are largely wrap...

Episode Overview: In this episode of AI Marketing , Mark Fidelman is joined by Jon Levesque , former Microsoft and DocuSign community leader turned founder of Seeq . Together, they dissect how discovery, influence, and technology are shifting under the weight of the creator economy and AI's explosive growth. They explore: Why the directory era is dead and why centralized discovery models like Yelp...

Imagine a company that runs 24/7, makes decisions in real time, and scales without hiring a single new employee… That's not tomorrow. That's now. In this solo episode, Mark Fidelman introduces "Agentized" a bold new book I co-authored with Jas Dhillon. This is  not another book about ChatGPT or AI tools. It's about the transformation of work itself and how companies that fail to integrate autonomo...

Mark Fidelman and Lee Hackett discuss the transformative potential of AI in marketing, emphasizing that CMOs must personally engage with AI tools to stay competitive and drive business value. They explore how AI will reshape marketing roles, potentially reducing team sizes while increasing productivity through advanced technologies like AI agents and large language models. The conversation highlig...

Host: Mark Fidelman Guest: Richard Savoy, Co-founder and CEO of Adiona (enterprise logistics optimization company) Main Discussion Points: B2B Marketing Transformation Deals have become more complex (increased from 11 to 17 touchpoints) Slower technology adoption in logistics and supply chain sectors Buyers are more cautious and selective about technology solutions AI's Role in Marketing Top of Fu...

🔑 Episode Highlights: 🤖 The Premise of the Book: Bambenek's new book, Lies, Damn Lies, and AI , explores how AI's promise is often overstated — especially when it's portrayed as a magical black box that can solve any problem. Title is inspired by the classic quote about misleading statistics — now updated for the AI era. 💊 AI in Healthcare – A False Narrative? AI is valuable only when paired wi...

Podcast Episode Notes AI Marketing with Mark Fidelman Episode Title: Revolutionizing Sales with AI: Featuring Gaurav Bhattacharya, CEO of Jeeva.ai Episode Overview: In this engaging conversation, Mark Fidelman sits down with Gaurav Bhattacharya, CEO of Jeeva.ai, to explore how artificial intelligence is transforming sales. They discuss practical ways marketers and salespeople can leverage AI, the...

I Marketing Podcast – Episode Show Notes Hosted by: Mark Fidelman Episode Summary In this episode, Mark Fidelman explores Google's revolutionary AI video tool, Veo 3. Discover how Veo 3 turns simple text prompts into high-definition videos complete with realistic audio, dialogue, and sound effects—ushering in a new era of accessible, impactful video marketing. Key Highlights: What is Veo 3? Genera...

Christian Perry, CEO of Undetectable.ai, discussed the importance of humanizing AI content to avoid detection by AI detectors. He highlighted the rise of AI detectors post-ChatGPT and their impact on content distribution platforms like Facebook and YouTube. Christian recommended Lovable.ai for AI-powered website creation. Undetectable.ai helps remove AI markers from content to prevent it from bein...

Episode Date : May 7, 2025 Host : Mark Fidelman Length : ~10 minutes 🔥 Episode Summary: This week, Mark dives into the biggest and boldest updates in AI marketing – from OpenAI's attempt to unseat Google Shopping, to a hilarious campaign where real grandmas outshine machine learning. Tune in to hear how: ChatGPT just became your personal shopping assistant (and possibly Google's worst nightmare)...