Justin Levinson
Agency Side
Hi, I'm Justin Levinson. Welcome to the Agency Side Podcast, a weekly show where I interview leaders from creative agencies worldwide to uncover their secrets to success. Each week, I interview top agency leaders and explore their stories, uncovering the habits, strategies, and mindsets that have helped them succeed. We talk about everything – the highs, the lows, and the lessons learned from their biggest mistakes. By tuning in, you’ll get a behind-the-scenes look at what goes on in the creative industry, picking up tips and tricks to help you along the way. I’m excited to bring you conver...
Author
Justin Levinson
Category
Podcast website
Latest episode
Jun 29, 2026
Where to listen?
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Episodes
Creative Industry Insights with Sam Cryer 17.03.2025 49:58
In this episode of Agency Side , host Justin Levinson sits down with Sam Cryer, CEO & Founder of Intermission Films, a creative agency specializing in AV design and film marketing. Sam shares his journey from a love of film and theatre to leading a successful agency that works with major films and series. The conversation explores the power of emotional storytelling, the challenges of running...
Grayson Sanders on Music Licensing & AI 10.03.2025 41:03
In this episode of Agency Side , host Justin Levinson sits down with Grayson Sanders, CEO & Co-Founder of Chordal, a collaborative music licensing platform. Grayson shares his journey from classical composer to entrepreneur, detailing the challenges he faced in the sync licensing industry and how Cordell is working to simplify the process for music rights holders and licensees. The discussion...
Gabriel Rubin on Building a Creative & Resilient Agency 03.03.2025 41:33
In this episode of Agency Side, host Justin Levinson sits down with Gabriel Rubin, founder of Curious and Company Inc. Gabriel shares his unconventional journey into the creative industry, from briefly considering college to seizing an exciting opportunity in Los Angeles and diving headfirst into the agency world. The discussion covers the challenges of being self-taught, the pivotal moments that...
Creativity & Strategy in Agency Growth with Marcus Foley 24.02.2025 48:05
In this episode of Agency Side, host Justin Levinson chats with Marcus Foley, co-founder of Tommy, a digital-first creative and production studio. Marcus shares his journey into digital marketing, the founding of Tommy, and how the agency collaborates with global brands like Netflix and TikTok. The conversation dives into the power of distinctiveness in marketing, the challenges of starting and sc...
Alison Berk on Art & Advertising 17.02.2025 35:56
In this episode of the Agency Side Podcast, Justin Levinson sits down with Alison Berk, Director of Art and Print at 72andSunny, to discuss her unconventional path into advertising and the dynamic world of art production. Alison shares insights on art buying, negotiation tactics, and the evolving role of collaboration with artists. She also dives into the impact of AI on art production, the challe...
From Film to Ads: Alex Cohn on Creativity & AI 10.02.2025 43:22
In this episode of the Agency Side Podcast , Justin Levinson sits down with Alex Cohn, Head of Content at Zambezi, to discuss his transition from film and TV to advertising and how a chance encounter led him into the agency world. Alex shares insights on creative collaboration, the challenges of working with celebrities, and the shifting landscape of audience engagement. He also explores short-for...
Andrea Panda on Leadership, Collaboration & Creative Production 03.02.2025 34:59
In this episode of the Agency Side Podcast, Justin Levinson chats with Andrea Panda, Managing Director at Psyop, about her path in the creative industry and how production has evolved in advertising. Andrea shares insights on the key differences between design studios and creative agencies, the importance of collaboration and transparency, and the challenges facing the industry today. She also div...
Brett Banker: Redefining Marketing with X & O's Bold Vision 27.01.2025 37:13
On this episode of the Agency Side Podcast , Justin Levinson sits down with Brett Banker, Co-founder of X & O, a marketing communications company redefining industry standards with its focus on speed, decisiveness, and a network of expert-level talent. Brett shares insights into X & O's innovative business model, which emphasizes flexibility in service delivery and a deep understandin...
Matthew Flint: From Acting to Creative Finishing Leader 16.12.2024 33:49
In this episode of The Agency Side Podcast , host Justin Levinson chats with Matthew Flint, CEO of Blast, a creative content finishing house. Matthew shares his journey from acting to launching Blast, shedding light on the often-overlooked role of finishing in the creative process. The discussion explores the challenges of running a finishing business, the impact of technology and culture on the i...
Michael Carr on Carrma Creative: Mastering Trailers, AI, and Creative Balance 09.12.2024 45:52
In this episode of The Agency Side Podcast , host Justin Levinson sits down with Michael Carr, founder of Carrma Creative, a post-production house specializing in trailer editing and finishing services. Michael shares his inspiring journey from sports editing to crafting cinematic trailers, offering insights into the challenges and opportunities of the post-production industry. The conversation di...
The Art of Hiring with Tina van Delden 02.12.2024 45:41
In this episode of the Agency Side podcast, Justin Levinson interviews Tina van Delden, VP and Head of HR at AV Squad. Tina shares her inspiring journey into the world of HR within creative agencies, offering valuable insights on recruitment strategies and the importance of cultural fit. The conversation explores key topics like the value of experience over certifications, navigating tough HR chal...
Brett Winn: From Film School to Theatrical Marketing Visionary 25.11.2024 50:28
In this episode, we explore the inspiring career of Brett Winn , a filmmaker, cinephile, and marketing powerhouse. After graduating from Ithaca College, Brett left New Jersey behind and headed to Los Angeles, where he built an impressive career working with entertainment giants like FX, FOX, Disney, and more. Brett’s creative journey includes co-directing the award-winning indie film My Date With...
Brian Worsley: From Hollywood to Minor League Marketing 04.11.2024 26:16
In this episode of the Agency Side podcast, Justin Levinson speaks with Brian Worsley, a seasoned professional with experience at Warner Brothers and in minor league baseball. They discuss Brian's journey from the studio side to the agency world, the importance of collaboration and the revision process in creative work, and his current role in marketing for a minor league baseball team. Bri...
Brian Dollenmayer on Catalytic Creative: Insights in Entertainment Marketing 14.10.2024 32:22
In this episode of the Agency Side Podcast, host Justin Levinson sits down with Brian Dollenmayer, co-owner of Catalytic Creative, a dynamic agency focused on entertainment marketing. Brian shares his inspiring journey from working at Fox on the client side to launching his own agency, navigating the unique challenges of starting a business during the pandemic. He emphasizes the significance of nu...
Nathaniel Whitejoyal on Building Scout Digital: Strategy, Data, and AI in Marketing 07.10.2024 40:49
In this episode of the Agency Side podcast, Justin Levinson interviews Nathaniel Whitejoyal, president and owner of Scout Digital, a revenue marketing agency based in Burlington, Vermont. Nathaniel shares his journey from documentary filmmaking to digital marketing, discussing the evolution of Scout Digital and its focus on revenue marketing. The conversation covers business development strategies...
Scott Hayman on Building Hammer Creative: Game Marketing, Social Media, and Industry Success 30.09.2024 37:26
Scott Hayman, COO of Hammer Creative 🎮, explains how his agency brings video games to market, creating content for platforms like TikTok and Instagram. Working with top publishers like Epic and Microsoft, they develop go-to-market strategies, create key art, and capture game footage to showcase key features. They also assess campaign success using analytics and consumer feedback 💬.
Jason Mitchell on Building Movement Strategy: Social Media, AI, and Navigating Industry Trends 23.09.2024 38:16
Jason Mitchell, co-founder and CEO of Movement Strategy 🚀, shares how his agency helps companies adapt to social media changes using AI 🤖. He discusses their growth, key clients like the Denver Nuggets, the role of mentorship, and the importance of culture in his agency and personal life.
Drew Cummins: From Assistant Editor to Creative Agency Owner 16.09.2024 47:59
Drew Cummins, owner of ScreenLand Creative, shares his journey from assistant editor to agency owner, highlighting the role of problem-solving and work ethic in his success. He reflects on his experiences in editing, producing, and creative directing, the importance of strong relationships, and his team's support in launching ScreenLand. Drew also discusses his favorite campaigns, the evolv...
Mark McDermott of Amplify: Creativity, Culture, and Tech in the Agency World 09.09.2024 38:28
Mark McDermott, partner at Amplify, reflects on his path into the creative agency world and emphasizes the role of creativity and culture in shaping how audiences perceive brands. He talks about the challenges of launching a new agency in an unfamiliar market and the importance of taking a diverse approach to business development. Mark also explores the influence of technology on the industry, st...
From Film Marketing to Healthcare: Andy Freedman on Agency Leadership, Industry Shifts, and Navigating the AI Landscape 02.09.2024 42:16
Andy Freedman, CEO of Substance Global, recounts his journey from film production and music promotion to founding an agency that started with film marketing and now spans healthcare and pharmaceuticals. He highlights challenges and opportunities across industries, the role of referrals, and the importance of leadership and business development. Andy also touches on staffing, the impact of AI, and...
Building a Creative Agency: Jeremy Schwartz on Authenticity, Innovation, and Industry Evolution 19.08.2024 44:38
Jeremy Schwartz, co-founder and managing partner of Truth Collective, shares his journey in the creative agency world. He started as an account guy but was drawn to the creative department. Schwartz and his partners started Truth Collective, focusing on honesty and authenticity in their work. They built relationships with past clients and brought in expert talent when needed. Some notable campaig...
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