Agency Side

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Greg Matusky to discuss his journey from business writer to leading a top PR agency, and how technology has shaped the communications industry. Greg shares his perspective on how AI is transforming PR and communications, from improving the way teams work to helping young professionals prepare, build confidence, and...

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Taryn Langer, Founder of Moxie Communications Group, to discuss her journey from talent management to building and leading a successful PR agency. Taryn shares her perspective on the evolution of the PR and communications industry, the power of storytelling, and what it takes to build a strong and lasting agency. Sh...

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Mike Popowski, CEO and Co-Founder of Dagger, to discuss his journey from college to building and leading a successful agency. Mike shares his perspective on growing Dagger, the importance of networking and relationship-building, and what it takes to build a strong, talented team. He also reflects on the challenges o...

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Olita Mills, President of LaForce, to discuss her journey from being a media enthusiast to leading one of the industry’s notable PR and marketing agencies. Olita shares her perspective on leadership, building an innovative company culture, and creating an environment where people can thrive. She also reflects on her...

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Sylvain Tron, Managing Director of CYLNDR Studios, to discuss his journey from film production to leading a design and production studio. Sylvain shares his perspective on how AI is transforming creative workflows and agency operations, from improving production processes to creating new opportunities for creative t...

🎧 In this episode of the Agency Side Podcast , host Justin Levinson sits down with Laura Janness , Co-founder and Chief Strategy Officer at Orchard, to discuss her journey from advertising intern to agency founder and the lessons she's learned along the way. Laura shares her perspective on the power of strategic thinking, building stronger partnerships between strategy and creative, and why...

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Shannon Estreller, Director of People at EvolveMKD, to discuss her unique career journey from the entertainment industry to leading people and culture in the agency world. Shannon shares her insights on building high-performing teams, attracting and retaining top talent, and creating a workplace culture where employ...

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Natalie Silverstein to discuss her journey from entrepreneur to leader in creator marketing and AI innovation. Natalie shares her perspective on the rapidly evolving creator economy, the growing impact of AI tools on content creation, and the opportunities and challenges facing brands, creators, and marketers today....

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Josh Rosenberg, CEO of Day One Agency, to discuss his journey of building a creative agency from the ground up and navigating the ever-changing world of marketing. Josh shares insights on staying ahead of cultural trends, fostering innovation within an agency, and adapting to shifts in media, technology, and consume...

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Alessandro Bogliari, CEO of The Influencer Marketing Factory, to discuss his journey from Milan to building a global influencer marketing agency in New York. Alessandro shares insights into the evolution of influencer marketing, the growing impact of AI on the creator economy, and how brands can stay culturally rele...

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Glenn Ginsburg, President of QYOU Media, to explore his journey from traditional media and entertainment to becoming a leader in creator and influencer marketing. Glenn shares how brands can move beyond traditional advertising by leveraging creators, social platforms, and cultural relevance to build campaigns that t...

🎧 In this episode of the podcast, host Justin Levinson sits down with Dan Portrait, Founder & CEO of Kamp Grizzly, to explore his journey from digital cinema to building a creative agency known for immersive storytelling. Dan shares how Kamp Grizzly evolved over time, shaped in part by Portland’s unique culture and creative energy. He offers his perspective on crafting standout work, the role...

🎧 In this episode of the podcast, host Justin Levinson sits down with Amy Baril, CEO of Two Tango Collaborative, to explore her journey from media into agency leadership and the experiences that shaped her path. Amy shares her perspective on building a strong agency culture, adapting to an ever-evolving marketing landscape, and what it takes to lead with clarity and purpose. She dives into the im...

🎧 In this episode of the podcast, host Justin Levinson sits down with Ryan Bitzer, CEO of Digital Media Management, to explore his journey from social media novice to leading a full-service digital agency. Ryan shares how his early experiences in social media shaped his path, offering insights into the evolution of digital strategy and what it takes to scale impactful campaigns today. He dives in...

🎧 In this episode of the podcast, host Justin Levinson sits down with Meghan Holston, Chief of Staff at Small Girls PR, to explore her journey from PR intern to agency leadership. Meghan shares how creative problem-solving has shaped her career, from navigating early roles in public relations to leading operations with a fresh, people-first mindset. She dives into innovative HR practices, talent...

🎧 In this episode of the podcast, host Justin Levinson sits down with Adrianna Bevilaqua, Chief Creative Officer at M Booth, to discuss her journey from studying art history to leading the creative direction of a major marketing agency. Adrianna shares insights on how creativity and cultural awareness shape modern campaigns, and why staying ahead of cultural trends is essential in today’s fast-mo...

🎧 In this episode of the podcast, host Justin Levinson sits down with Liza Suloti, co-founder of SHADOW, to discuss her journey from being an English major to becoming a leading PR and marketing expert in the beauty and wellness industry. Liza shares insights on the importance of building long-term client relationships and how trust and collaboration play a key role in successful agency partnersh...

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Bret Werner, President of MWW, to explore his journey in the PR industry and what makes mid-size agencies uniquely powerful in today’s communications landscape. Bret shares perspective on the value of strong client relationships, the competitive edge of being an independent firm, and how mid-size agencies can balanc...

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Hillel Hurwitz, founder and CEO of Bald Agency, a creative agency dedicated to building bold, impactful brands. Hillel shares his journey from South Africa to New York, the challenges of launching an agency during a global pandemic, and the lessons he’s learned about assembling a strong, high-performing team. The co...

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Laura Macdonald, Chief Growth Officer at Hotwire, to explore her unique path into public relations and how she’s helping shape the future of growth and innovation within a global PR agency. Laura shares insights into the evolving role of data-driven strategy in communications, the growing influence of AI in modern P...

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Mike Caguin, Chief Creative Officer at Betty, to explore his journey into the creative industry and what it truly takes to build strong, high-functioning creative teams. Mike shares insights on the importance of team chemistry, how creativity in advertising continues to evolve, and the growing role of AI in the crea...

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Sabina Gault, Founder & CEO of Konnect Agency, to unpack her inspiring journey from Romania to Los Angeles and her path to building a successful independent PR agency. Sabina shares how her passion for storytelling shaped her career in public relations and fueled the growth of Konnect. She reflects on the evolut...

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Nick Cowling, CEO of Citizen Relations, to explore the evolving world of public relations. Nick shares his journey into the PR industry and how technology and AI are reshaping the field. He breaks down how Citizen is redefining modern PR by combining data-driven insights with creative strategy to build stronger, mor...

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Ben Nazario, Chief Growth Officer at MC², to unpack his path into the world of experiential marketing. Ben shares how he built his career in an industry driven by innovation, relationships, and unforgettable brand moments. He walks through the structure of the MC² team, how collaboration fuels their success, and why...

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Edie Gelardi, Division President at Duggal Visual Solutions, to explore her journey into the world of visual communications. Edie shares how she moved from marketing into leading large-scale visual projects, highlighting the role creativity plays in building meaningful brand stories. She breaks down the rise of pop-...