Agency Nation Radio

If you haven't taken the time to automate a few key communication sequences in your agency, then it's probably a lot. Don't worry, you're not alone. But it's definitely time that this type of behavior becomes common place in our industry. Because when you do, you free up so much time, effort and energy to focus on tasks that can't be done automatically. It those tasks that will propel your agency...

Do you hire people or positions? Because one is going to leave you sanding the corners on the square peg so fits in the round hole. The industry has been struggling for a long time to attract individuals who can help current agency owners do what they can't. It's in these elusive employees that holds the key to unlock your agency creative culture. Ryan talks with Nicholas Ayers, Co-Founder of i80...

Probably not, but there's something to be said for hitting the reset button on your mindset. Just because your agency has been around for a long time doesn't mean it needs to act its age. In fact, one your greatest strengths/advantages would be to sprinkle in a little immaturity when making a few key decisions. It's the constant rationalization against "the way it's always been done" that prevents...

If not, you might want to think about getting one sooner rather than later. Because this new table is where all the action is happening and if you can't find it, you'll be wondering where everyone is at. This new table is video marketing and the opportunity it gives you to sit down with anyone, anytime, anywhere and tell them what they need to know is unparalleled. You've chanted for years, with u...

If it's not connecting on a level that sparks the tiniest feeling, you need to try harder. It's that feeling that will transcend your content's natural utility state to an entire different level. Once you're on this level you'll notice the pace and intensity of the responses hard to ignore. People will not be able to make five seconds into the conversation without referencing that feeling and reca...

Because whoever controls the attention controls the marketplace.  There will come a time where those who are unwilling to recognize the importance of attention, will be ignored. Not just by the consumer, but those people who are trying to teach you how to get it. It's also possible you're making the attention game out to be more than it actually is.  Your attention journey can and should be as sim...

It should be a lot more than you can eat for weeks, months and even years. If you don't think it's possible, then you haven't dedicated yourself to the process long enough to see results. Yes, it's really hard to pass up a meal that's right in front of you. However if you can curb your hunger long enough, you'll have meals showing up on your table for a long time. That's what I talk with Becky Sch...

If we're being honest, it's the most important part of your business that has the biggest chance of going wrong. It's also very possible that what you're currently doing to get the money could be costing you more than it's worth. Looking for better ways to make both of those statements not true should be at the top of your list of things to do now. Ryan talks with Todd Sorrel, Co-Founder of ePayPo...

It really depends on how much of what they're doing for you and what their getting paid. It's always a questionable decision to let another broker mingle with your business. Even if they start out with the best intentions in mind, they're only human and eventually that mingling will lead to a drunken night of infidelity. But what are you supposed to do if you need help managing those accounts? Do...

It has nothing to do with word counts or video length, it's all about connection. If you can't create something that allows someone to connect with you or your agency, you've just wasted a lot of opportunity. It's this connection that allows people to look past every alternative and only see you. How easy would your life be if you completely removed the "consideration process" when someone is shop...

You might not want to realize it, but the bar is set pretty low. When the simple act of filming a video is the best case scenario for incremental change, it's time to pay attention. Those were the expectations of OIA's IACON 17 Keynote speaker Marcus Sheridan, before he addressed a room of 300 plus insurance agents. He has more and can deliver more, but you're not ready for it. It's up to you to s...

If not, then you're making your insurance life much harder than it needs to be. They crazy part is how many agents want to feel the pain with you. When you target a niche online, it dramatically improves your ability to see who you're looking for. You're also going to allow your agency to easily stand tall over everyone else chasing that business. If you can make their life easier and deliver valu...

It's a new day for Agency Nation. If you liked what you saw before you should love what's next. If you want more insurance related content to help your agency get where you want to go, then we need more people creating it. On today's episode, I join my long-time secret friend Ryan Hanley to discuss why he wanted to me come over to "the dark side" and help him create it. We lay out the new plan for...

Creating technology to improves efficiency in form submission is NOT a sexy business. But in terms of improving the effectiveness of independent agencies, there are few processes which eat up more staff time and resources. This is the first episode in a new series focused on highlighting insurtech companies supporting the independent agencies. Learn more about Broker Buddha here:  https://www.brok...

In this episode we break down some of Lemonade's recent press announcements and their overall impact on the insurance industry. What can we learn from Lemonade's exceptional ability to generate buzz around their brand? Buckle up, Marty is back on Agency Nation Radio and he's got Ryan all fired up.

Rejection is a way of life for sales professionals. But for many just starting out, it can be a major barrier to success. In this episode, we answer a question from the Amy, a new insurance producer struggling with rejection and try to get her back on track.

The digital marketplace has changed a lot about how the insurance industry operates. The sales process is no different. In this episode (taken from The Show), Ryan Hanley breaks down why the linear sales funnel is dead and why we MUST embrace the non-linear sales funnel if we're going to succeed long-term.

InsureTech Connect 2017 is the largest insurance technology conference in the country with more than 3,800 insurance professionals attending... In this episode, Ryan Hanley breaks down the conference and shares his 3 major ideas coming out of the conference and how these ideas will impact the next 3 years of insurance business.

What to build relationships and drive new business opportunities? Then LinkedIn is the social network for you... In this episode of The Show, Ryan Hanley breaks down 9 LinkedIn marketing tactics, (actually 12 marketing tactics) that drive deeper relationships with your target marketing. Get more of The Show here .

In a special guest appearance, State Auto Insurance CEO, Mike LaRocco, joins Agency Nation for a candid conversation on insurance innovation. Here are a few of the topics we discuss: Overcoming legacy technology Addressing middle market commercial online Creating a culture of innovation ...and so much more. Get more of Agency Nation Radio here .

Greg Rollett defines "Brand" as simply, "Your Story," and according to Greg, there is no better way to tell your story than video. In this episode of Agency Nation Radio, we're joined by Emmy winning producer, Greg Rollett for a deep dive into the importance of video and video marketing in establishing a strong brand in the marketplace. In a world where attention wins, "Constancy and Consistency"...

Billy R. Williams, Ph. D., is the President of Inspire a Nation Business Mentoring, an insurance agent and small business owner mentoring company that mentors 1000's of insurance agencies and small businesses annually on the best tools, processes, and workflows to grow their enterprise. Dr. Williams is an expert at helping insurance agents and agencies double or triple their current production whi...

There are few skills more valuable to an insurance business than the ability to sell. In episode seven of The Show, we examine the one skill undeniably more valuable to insurance professionals over next five years than sales: the ability to attract attention online. Get more of The Show here: https://www.agencynation.com/theshow/

Karn Saroya, co-founder and CEO of Cover, joins Agency Nation for a discussion on what it means to be a technology company first and insurance agency second. Cover, a standout product of Silicon Valley incubator, Y-Combinator, is driving growth through their mobile-first approach to traditional insurance.  Cover may be mobile-first, but all measures, a true independent insurance agency and great l...

At Agency Nation, we live by one mantra, "Give without expectation of reciprocation." In this episode of Agency Nation Radio, we explain how our mission benefits you, the audience of Agency Nation. Ryan also provides an inside look at the future of Agency Nation and the role it plays in adding value to lives of insurance professionals. Get your ticket to Elevate 2018 here: https://www.elevateconfe...