Gray MacKenzie

Agency Journey

Business EN ↓ 314 episodes

How do world-class agencies continue to grow profitably and hit their goals, even through the choppy waters and challenges of agency life? How do leaders like Tiffany Sauder, Marcus Sheridan, Jay Acunzo, Shama Hyder, David C. Baker, Nikole Rose, and Zeb Evans think? Join Agency Journey host Gray MacKenzie as he interviews agency operators and leaders to share insights, actionable tips, and hilarious stories from the builders who live in the agency trenches. Each episode focuses on crucial aspects of growing an agency like building the right team, delegation, project management, client success...

Author

Gray MacKenzie

Episodes

Tim Kilroy Shares His Agency Journey and Key Agency Management Lessons 27.04.2021 44:13

Agency Growth & Innovation Coach Tim Kilroy shares his agency leadership experience and key management lessons he's learned on topics like sales, effective communication, and recruiting. Full show notes available at zenpilot.com/post/tim-kilroy-agency-management-lessons

Jordan West on Scaling Mindful Marketing 03.04.2021 35:39

Jordan West from Mindful Marketing joins us on Agency Journey to share what he's learned about agency growth, podcasting, and scaling his eCommerce marketing agency. Full show notes available at: https://www.zenpilot.com/post/jordan-west-mindful-marketing-client-journey

3 Steps to Executive Time Management with Geoff Skadra 19.01.2021 19:58

Geoff Skadra is the founder of Focus First Business Advisors. We invited him onto the podcast to share some practical tips on how agency owners can take control of their busyness so they can spend more time doing what they love. Enjoy!

Automating Your Agency and Managing Client Approvals with Jimmy Rose 10.01.2021 38:03

Looking for ways to automate more of your agency's work and streamline your client approval workflow? Jimmy Rose from Content Snare joins us on Agency Journey to share his automation secrets.

How to Make a Clear Offer Your Audience Can’t Resist with Joel Erway 27.12.2020 29:55

Today we're excited to welcome Joel Erway from TheWebinarAgency.com to Agency Journey. Joel is a recovering salesperson turned entrepreneur who helps consultants, coaches, and experts grow their businesses. We discussed his journey from a done-for-you webinar agency to a training consultancy. You'll pick up some great tips to help you better communicate with your leads that are already ready to bu...

How to Build Authority for Agency Leaders with Rochelle Moulton 20.12.2020 34:43

Welcome back to Agency Journey. In this episode, Gray MacKenzie welcomes guest Rochelle Moulton, an authority consultant who is working with Consultants and Big Thinkers to help people build their authority in the marketplace. Don’t miss this episode and begin to be transformed in building your authority whether in business or your personal life.

Running a Tax-Efficient Marketing Agency with Josh Bauerle 27.11.2020 30:00

Josh Bauerle from The Prestige Journal joins us on this week's Agency Journey episode to share his entrepreneurial story and tips for building a tax-efficient, tax-compliant agency.

How to Scale to $600,000 MRR with 25 Clients with Chris Dreyer 21.11.2020 27:02

Chris Dreyer is the founder of Rankings.io. They do SEO for personal injury attorneys. His journey is marked by two lessons that connect each stage: stick to your strengths and keep things simple. Enjoy the episode!

Building an Agency as a Blessing with Ryan Crozier 01.11.2020 31:45

In this episode of Agency Journey, we discussed Ryan’s call to missions work, specifically in Romania, his path to agency life, about their web design process + got a recommendation, project estimate, and timeline live in the interview! Ryan also shared 4 of his favorite, lesser-known agency tools that fuel the Agency Boon workflow. Enjoy!

Transition from Agency Owner to Sales Manager with Joey Gilkey 18.10.2020 28:45

Have you ever struggled to replicate yourself as a salesperson for your agency? On this episode Joey Gilkey from SalesDrivenAgency.com shares the actionable steps you can take to finally break free and manage a team of qualified reps. Enjoy!

How to Keep Client Outcomes at the Center of Agency SOPs with Brent Weaver 11.10.2020 28:43

Brent Weaver is the founder of UGURUS and the author of the book "Get Rich in the Deep End." UGURUS helps digital agencies get more leads, win higher-value deals, and delight clients. A key to their secret-sauce is helping agencies zero-in on the audience they serve and become respected as experts by that audience.

How to Focus on Offering Services You Love to Deliver with Luke Trewin 04.10.2020 34:29

Full show notes at zenpilot.com/post/luke-trewin-offer-services-you-love .

Zeb Evans on ClickUp's Vision, Traction, Roadmap, & Pricing 27.09.2020 34:40

Read Full Show Notes --- It's rare to speak with a podcast guest who has had multiple near-death encounters. We'll come back to that, but for now, just keep in mind that Zeb Evans is not your typical SaaS CEO . I first met Zeb back in early 2018. We'd been trying out ClickUp since late 2017 and we couldn't believe their consistent product development velocity. Between that velocity and their visio...

Avoiding Legal Pitfalls for your Agency with Sharon Toerek 24.08.2020 36:23

Sharon Toerek joins us on this week's episode of Agency Journey to discuss common legal pitfalls for digital agencies, revenue-sharing relationships, and much more. Sharon operates Toerek Law, based out of Cleveland, Ohio, and specializes in intellectual property and marketing law for agencies. A few of the most common legal areas that cause headaches to digital agencies include: Ownership rights...

How to Profit First with Mike Michalowicz 17.11.2019 36:52

Mike Michalowicz is the author of Profit First and he joins us to share the counter intuitive approach that can transform your agency finances. Enjoy! *** More Information *** Want to learn more about ZenPilot? https://www.zenpilot.com Want to join the Agency Journey Insiders group on Facebook? https://www.facebook.com/groups/agencyjourneyinsiders Want to see how your agency revenue lines up with...

Outbound Agency Growth Strategies with Steven Perchikov 11.11.2019 45:10

Steven Perchikov, CEO @ Art of Sales Academy joins us to talk about how you can leverage outbound strategies in an inbound way to connect with dream clients. *** More Information *** Want to learn more about ZenPilot? https://www.zenpilot.com Want to join the Agency Journey Insiders group on Facebook? https://www.facebook.com/groups/agencyjourneyinsiders Want to see how your agency revenue lines u...

Leveraging the Predictable Performance Methodology with Pete Caputa 22.09.2019 50:54

Pete Caputa, CEO at Databox and former lead of HubSpot's Agency Partner Program, joined us for an interview about the Predictable Performance methodology and advice for agency owners. *** More Information *** Want to learn more about ZenPilot? https://www.zenpilot.com Want to join the Agency Journey Insiders group on Facebook? https://www.facebook.com/groups/agencyjourneyinsiders Want to see how y...

Growing Revenue by Focusing on Ideal-Fit Customers with John McTigue 15.09.2019 34:36

John McTigue from Riptide Business Press joined us for an interview about growing agency revenue by focusing on ideal customers. *** More Information *** Want to learn more about ZenPilot? https://www.zenpilot.com Want to join the Agency Journey Insiders group on Facebook? https://www.facebook.com/groups/agencyjourneyinsiders Want to see how your agency revenue lines up with industry benchmarks? h...

Building an Agency Brand That Stands out from the Crowd with Kevin Barber 08.09.2019 43:53

Kevin Barber, CEO at Lean Labs, joined us for an interview about building an agency brand that stands out from the crowd and how to sell growth to clients. *** More Information *** Want to learn more about ZenPilot? https://www.zenpilot.com Want to join the Agency Journey Insiders group on Facebook? https://www.facebook.com/groups/agencyjourneyinsiders Want to see how your agency revenue lines up...

Fixing the Gig Economy with Tim Delhaes from InboundLabs 01.09.2019 51:38

Tim Delhaes from InboundLabs joined us for an interview about fixing the gig economy and building a more meaningful, more productive workforce in the 21st century. *** More Information *** Want to learn more about ZenPilot? https://www.zenpilot.com Want to join the Agency Journey Insiders group on Facebook? https://www.facebook.com/groups/agencyjourneyinsiders Want to see how your agency revenue l...

Digital Project Management Training for Agencies with Ben Aston 19.08.2019 33:49

Ben Aston from The Digital Project Manager joined us for an interview about the agency landscape, project management tips for agencies, and his experience working both at agencies and with them. *** More Information *** Want to learn more about ZenPilot? https://www.zenpilot.com Want to join the Agency Journey Insiders group on Facebook? https://www.facebook.com/groups/agencyjourneyinsiders Want t...

How to Repackage Agency By-Products and Leverage Them as Assets for Profit and Fun 20.07.2019 23:15

How can you take the by-products of your agency operations and leverage those assets? https://www.zenpilot.com/manifesto *** More Information *** Want to learn more about ZenPilot? https://www.zenpilot.com Want to join the Agency Journey Insiders group on Facebook? https://www.facebook.com/groups/agencyjourneyinsiders Want to see how your agency revenue lines up with industry benchmarks? https://w...

How to Quit Following Client Demands 12.07.2019 14:01

Sick of clients bossing you around? The antidote is leadership. https://www.zenpilot.com/manifesto *** More Information *** Want to learn more about ZenPilot? https://www.zenpilot.com Want to join the Agency Journey Insiders group on Facebook? https://www.facebook.com/groups/agencyjourneyinsiders Want to see how your agency revenue lines up with industry benchmarks? https://www.zenpilot.com/benchm...

Train Better Clients With Your Sales Process 11.07.2019 20:50

If you're struggling with clients who don't value your advice or expertise appropriately, you need to tackle the root issue...and it all starts in sales. https://www.zenpilot.com/manifesto *** More Information *** Want to learn more about ZenPilot? https://www.zenpilot.com Want to join the Agency Journey Insiders group on Facebook? https://www.facebook.com/groups/34557... Want to see how your agen...

Get Paid for What You Know, Not Simply What You Can Do 04.07.2019 27:09

When you figure out how to get paid for your expertise, your agency can increase revenue without adding team members. Client actually receive more value than before while your profit margins increase. That's the win-win scenario we're all looking for. https://www.zenpilot.com/manifesto *** More Information *** Want to learn more about ZenPilot? https://www.zenpilot.com Want to join the Agency Jour...