Agency Outsight

Agency Bytes

Business EN ↓ 100 episodes

Agency Bytes is a podcast for owners of creative, marketing, and advertising agencies that packs a ton of important agency information on one topic, from one expert into a 25-minute brief. Why 25 minutes? Because who has the attention span for much more these days, and you can squeeze in a listen between meetings with time for a bathroom break or coffee refill before your next meeting. Agency Bytes is brought to you by Steve Guberman from Agency Outsight. Steve is a 20-year agency veteran who works as a business coach for agencies around the country. He coaches owners of branding, marketing, d...

Author

Agency Outsight

Category

Business

Podcast website

agencyoutsight.podbean.com

Latest episode

Jul 2, 2026

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Episodes

Ep 080 – Kevin Rapp, Ultra Friends – No Free Work 14.10.2024

Featuring: Kevin Rapp, Ultra Friends In episode 080, I had a great conversation with Kevin Rapp, co-founder and chief creative officer of Ultra Friends. We dive into the exploitation of creatives and the crucial role of valuing creativity in business. Kevin shares his journey from working in agencies and studios to going in-house at a fast-growing startup, where he learned to focus not just on the...

Ep 079 – Nicole Ayres, Jumpsuit – From Jumpsuit to Jumpboards 08.10.2024

Featuring: Nicole Ayres, Jumpsuit In episode 079, I had the pleasure of speaking with Nicole Ayres, founder of Jumpsuit and creator of Jumpboards. After leaving the big agency world to freelance, Nicole built her own thriving agency—Jumpsuit—with zero paid ads and zero employees. She has since developed Jumpboards, a revolutionary end-to-end solution for agencies that streamlines everything from d...

Ep 078 – Jhana Li, Spyglass Ops – Maximizing Team Performance 03.10.2024

Featuring: Jhana Li, Spyglass Ops In episode 078, Jhana Li, founder of Spyglass Ops, shares her inspiring journey from living van life to building her own successful operations consulting company. She talks about how she helps agency owners scale their businesses while regaining personal freedom by mastering the power of operations. Jhana highlights how crucial operations are for growth and profit...

Ep 077 – David D. Doerrier, Present Your Way to Success 26.09.2024

Featuring: David D. Doerrier, Present Your Way to Success Episode 077 features David Durer, an expert in training and development. He shares insights on empowering people to reach their maximum speaking potential. He discusses the principles of adult learning theory, including ownership, complexity, and primacy and recency. He also provides tips for engaging virtual audiences and delivering impact...

Ep 076 – Lisa Mullis, Paraphrase Communications – Copy That Matters 18.09.2024

Featuring: Lisa Mullis, Paraphrase Communications In episode 076, I got to sit with Lisa Mullis from Paraphrase Communications. Lisa and I got to discuss the importance of effective brand messaging and copywriting for creative professionals. Lisa shares her journey from running a graphic design studio to focusing on copywriting and helping clients communicate their message. We discuss the challeng...

Ep 075 – Jason Swenk – Agency Scaling: Profit, Time, Freedom 09.09.2024

Featuring: Jason Swenk, Agency Mastery 360 Episode 75 is by far the Swenkiest of all episodes. I had the absolute pleasure of sitting with Jason Swenk, who is hands-down one of the most systemized agency coaches I’ve had the opportunity to speak with. Jason shares the secrets behind building and selling a successful agency, highlighting the power of clarity, positioning, and a solid offering. We d...

Ep 074 – Iggy Odighizuwa, Founder of Ai-setters.com – Sales Systems by AI 04.09.2024

Featuring: Iggy Odighizuwa, Founder of Ai-setters.com In Episode 074, I sat down with Iggy Odigizua, CEO and founder of AISetters.com, to explore how agencies can harness AI tools to book qualified appointments effortlessly. Iggy shares insights from his Leeds Management System, a done-for-you service that helps agencies streamline their operations. We dive into his entrepreneurial journey, from d...

Ep 073 – Rachel Gertz, Louder Than Ten – Empowerment in Project Management 27.08.2024

Featuring: Rachel Gertz, Louder Than Ten In Episode 073, I sat down with the brilliant Rachel Gertz, Co-founder of Louder Than Ten, to uncover the real power behind project management. We didn’t just talk about deadlines and deliverables—we dove into how effective project management can transform your agency from the inside out. Rachel shared game-changing insights on leadership, empowering your t...

Ep 072 – Peleg Top – Overcoming Creative Burnout 16.08.2024

Featuring: Peleg Top In episode 072, I had the incredible opportunity to sit down with Peleg Top, a talented artist and spiritual director, to tackle a topic every creative professional faces: overcoming creative burnout. If you’ve ever felt drained or stuck in your creative journey, this episode is for you. Peleg and I go way back—over 20 years—and in this conversation, he opens up about his tran...

Ep 071 – Karl Sakas, Sakas & Company – Agency Services Alignment 12.08.2024

Featuring: Karl Sakas, Sakas & Company In episode 070, I got to dive into the world of agency mergers and acquisitions with Jonathan Baker, the head of the M&A practice at Punctuation. Jonathan uncovers the secrets behind successful deals in the marketing services industry, shedding light on common pitfalls like leadership changes and cultural mismatches that can derail even the most promi...

Ep 070 – Jonathan Baker, Punctuation – The ABC’s of Agency M&A 02.08.2024

Featuring: Jonathan Baker, Punctuation In episode 070, I got to dive into the world of agency mergers and acquisitions with Jonathan Baker, the head of the M&A practice at Punctuation. Jonathan uncovers the secrets behind successful deals in the marketing services industry, shedding light on common pitfalls like leadership changes and cultural mismatches that can derail even the most promising...

Ep 069 – Taylor McMaster, DOT & Co. – Mastering Account Management 26.07.2024

Featuring: Taylor McMaster, DOT & Co. In episode 069, I had the pleasure of chatting with Taylor McMaster, the founder of Dot and Co. Taylor shares her inspiring journey from launching her own agency to revolutionizing it into a fractional account management service for other agencies. Her story is full of valuable insights and lessons for anyone in the industry. Taylor dives into the importan...

Ep 068 – Anne Green, G&S Business Communications – Compassion Led Agency Culture 19.07.2024

Featuring: Anne Green, G&S Business Communications In this episode, I had the pleasure of chatting with Anne Green, the CEO of GNS Business Communications. We met in an airport lounge and talk about the value of putting oneself “out there” to meet new people and discover new opportunities. Anne shares her journey to becoming CEO, revealing her unique leadership style rooted in compassion and e...

Ep 067 – Jenny Magic, Build Better Change – Stakeholder Buy-In 12.07.2024

Featuring: Jenny Magic, Build Better Change In episode 067, I had an enlightening conversation with Jenny Magic, founder and author of "Build Better Change." We delved into the tough but crucial challenges of implementing internal change within organizations and explored how agencies can play a pivotal role in fostering adoption. Jenny passionately emphasizes the significance of building long-term...

Ep 066 – Gabe Levine, Matchstick Legal – Not Legal Advice 09.07.2024

Featuring: Gabe Levine, Matchstick Legal In this episode, I had the incredible opportunity to interview Gabe Levine from Matchstick Legal, a top-notch attorney specializing in representing creative businesses. Gabe brings a wealth of knowledge and expertise to the table, making this a must-listen episode for anyone in the creative industry. We dive deep into some of the hottest topics facing agenc...

Ep 065 – James Martin, Made by James – Designers Helping Designers 28.06.2024

Featuring: James Martin, Made by James In Episode 065, I have the exciting opportunity to speak with James Martin, also known as Made By James, a talented UK-based designer renowned for his dedication to design education and his candid presence on social media. I invited James because I deeply admire how he’s grown his following and how he communicates with his audience. James shares his journey f...

Ep 064 – Justine Clay, – ADHD, Creativity, and Cultivating the Conditions to Thrive 20.06.2024

Featuring: Justine Clay In Episode 064, I had the pleasure of having an inspiring conversation with Justine Clay, a business coach and ADHD life coach for creative entrepreneurs. Justine shares her journey from working in the creative industry to launching her own coaching business, and how these experiences have shaped her current work. She delves into the unique challenges and strengths of indiv...

Ep 063 – Selena Thiele, Office Mercenary – Delegate to Win 16.06.2024

Featuring: Selena Thiele, Office Mercenary In this episode I have a great conversation with Selena Thiele, the founder of Office Mercenary, about why the key to winning is delegation. She discusses the concept of virtual assistants and the benefits they bring to businesses. She shares her own experience of feeling overwhelmed as a small business owner and how she started Office Mercenary to provid...

Ep 062 – Jared Gibson, Outworks.io – Authenticity Matters 07.06.2024

Featuring: Jared Gibson, Outworks.io In this episode, I had a great chat with Jared Gibson, co-founder of Outworks.io. Jared takes us through the journey of how Outworks.io came to be and how it shifted its focus to LinkedIn engagement for B2B professionals. We dive into the common struggles small business owners face in drumming up new leads. Originally, Outworks.io was all about email lead gener...

Ep 061 – Brooke Sellas, B Squared Media – Connecting Conversations 31.05.2024

Featuring: Brooke Sellas, B Squared Media In this episode, I got to interview Brooke Sellas, CEO of B Squared Media, a boutique digital marketing agency. We discuss Brooke's journey of starting her agency, the importance of social care, and bridging the gap between marketing and sales. Brooke shares valuable insights and advice for agency owners from her book, “Conversations that Connect.” and ins...

Ep 060 – Rahul Raj, 5&Vine – Living Your Niche 23.05.2024

Featuring: Rahul Raj, 5&Vine – Living Your Niche In this episode, I got to talk with Rahul Raj, founder of 5&Vine. They help challenger brands win. It’s in their DNA and their whole reason for showing up each day. Our conversation dug into the nuances of living in your niche, how to define the edge of that niche, and how they evaluate wavering outside of the laser focus of who they work wi...

Ep 059 – Aalap Shah, 1o8 Agency – The Spirit of an Agency 17.05.2024

Featuring: Aalap Shah, 1o8 Agency In this episode, I sat down with Aalap Shah from 1o8, a minority-owned digital agency. Aalap shares his journey to agency ownership, starting with his background in accounting and e-commerce. He discusses how he fell in love with marketing and eventually started his own social media agency. Aalap also talks about the recent acquisition of Heart Creative, which add...

Ep 058 – Mary Ann Pruitt, Mosaic Agency – Media for the Ages 10.05.2024

Featuring: Mary Ann Pruitt, Mosaic Agency In this episode I got to sit with Mary Ann Pruitt, CEO and president of Mosaic Media, and discuss the need for specialized media buying expertise in the agency space. She explains how Mosaic Media helps agencies by providing media buying services without the high overhead costs. Mary Ann emphasizes the importance of collaboration and partnership between ag...

Ep 057 – Emily Cohen & Hunter Vargas, Casa Davka – Nailing the Client Relationship 06.05.2024

Featuring: Emily Cohen & Hunter Vargas, Casa Davka In Episode 57, I had the privilege of sitting down with the dynamic duo behind Casa Davka – Emily Cohen and Hunter Vargas. This episode is jam-packed with valuable insights for agency owners looking to master their positioning, niching, and client relationships. We dive deep into strategic approaches for expanding expertise and fostering stron...

Ep 056 – Wayne Pelletier, Resonant Pixel Company – Selling Productization 24.04.2024

Featuring: Wayne Pelletier, Resonant Pixel Company In this episode, Wayne Pelletier, founder of Resonant Pixel Co, discusses the process of productizing agency services and the benefits it brings. He shares his journey from being a marketing assistant to launching his own agency and explains why he chose to focus on Squarespace as the platform for his services. Wayne emphasizes the importance of n...

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