Aesthetically Speaking: Plastic Surgery & Med Spa Marketing presented by Nextech

Coding and billing pro John Gwin shares the most useful key performance indicators (KPIs) to help your aesthetic practice grow and succeed.  Hear John’s money-saving insights on: Dealing with the complexities of insurance billing The need for strong financial controls and regular checks on your accounts How to decide whether your practice should accept insurance or focus on cash pay services How t...

From his nearly two decades of experience helping aesthetic practices, Glen Holden from CareCredit (a Synchrony company) shares valuable insights for increasing revenue including: The best time to talk about financing with patients How to present financing as a payment option Benefits of integrating financing options like CareCredit into your practice The importance of training staff to have smoot...

Dr. Michael Edwards is a board certified plastic surgeon, a lifelong learner, a leader, and a longtime champion of patient education.  For those who believe delivering the best possible consultation is the single most important factor for practice success, hear Dr. Edwards’ essential advice, including:  How to truly listen to patients and not just wait to speak The first thing you should do before...

A new FTC rule banning non-compete agreements goes into effect this September. While this rule might be better for workers, it raises new questions for practice owners about hiring and retaining valuable staff.  With Nextech VP of Aesthetics Robin Ntoh and two of the aesthetic industry’s most experienced practice management consultants, Amy Anderson and Mara Shorr, we look closely at the reasons s...

The best brands don’t just keep up, they lead the way. But building a brand isn’t what you think it is.  Kaeli Lindholm talks with Tyler Terry about what’s required to build a brand that truly resonates and succeeds in the ultra-competitive medical aesthetics space. Hear Kaeli’s insights on the future of the medaesthetic industry, from integrating wellness to leveraging new technologies and how sh...

With any hot new treatment, speed is everything. Getting started is not easy, however, and requires strategic planning.  Judy Kozlicki, director of medical aesthetics at Skytale Group, rode a rocket ship of growth during her tenure with Lifetime Fitness leading the nationwide expansion into medical spas. From this experience, Judy shares how to fit wellness into aesthetics and shares secrets from...

Recorded live at the 2024 Medical Spa Show in Las Vegas, Robin Ntoh and Tyler Terry debate the trending topics of this year’s meeting. With the meteoric rise of new treatments like semaglutide for medical weight loss and IV therapy, there’s an opportunity for wellness and aesthetics to converge and help more patients both look and feel great. Hear Robin and Tyler’s insights on:  Whether semaglutid...

Live from the 2024 Medical Spa Show in Las Vegas, AmSpa founder and CEO Alex Thiersch shares fresh insights on the rapid growth of the industry and an exclusive preview of their upcoming State of the Industry Report.  Twelve years ago, Alex’s work as an attorney helping a solo medical spa owner led him to establish AmSpa to offer essential guidance on compliance and safety for others within the in...

Alan Fong (CTO) and Kevin Lemieux (VP of Development, Platform and AI) share an exclusive look into how AI helps aesthetic practices thrive.  Dispelling fears and misconceptions, Nextech’s technology leaders  highlight how AI plays an increasingly meaningful role both behind the scenes in your everyday business and across each stage of the patient’s aesthetic journey.   Guests  Alan Fong Chief Tec...

Patient education isn’t just about setting realistic expectations. It’s also a competitive advantage that sets you apart and keeps people coming back and referring their friends. Recorded live at AAD in San Diego, Robin Ntoh and Tyler Terry explore the importance of patient education for differentiating your aesthetic practice from competitors.  Hear how you can uplevel your patient education game...

Relying on TouchMD to connect with patients for over a decade, Dr. Joel Schlessinger tells us why he “can’t live without it,” from helping patients understand what to expect to chronicling their improvements after treatment. Recorded live with Tyler Terry at the AAD annual meeting in San Diego.  Request a demo of TouchMD  Meet Dr. Joel Schlessinger Follow Dr. Joel Schlessinger on Instagram Follow...

The father-son team of Dr. Joel Schlessinger and Dr. Daniel Schlessinger join us live at the American Academy of Dermatology annual meeting in San Diego to share insights from their innovations in dermatology and aesthetic medicine. In practice since 1993, board-certified dermatologist and cosmetic surgeon Dr. Joel Schlessinger is an industry leader in technology within dermatology, cosmetic surge...

Our look into the future with Robin Ntoh and Tyler Terry continues with smart and not-so-smart social media strategies and a warning against buying fake followers and engagement on Instagram. Hear surprising stats on shifting consumer behavior straight from the in-person presentation of a Google representative, along with ways to be more patient-centric including: Tips for converting more within t...

Get a look into the future as Robin Ntoh and Tyler Terry take us on a deep dive through five emerging med spa trends. With perspective earned through decades of supporting aesthetic practices all over the world, you won’t want to miss their insights on what’s heading your way in 2024. You’ll hear: How fading boundaries between aesthetics and wellness are positively impacting the bottom line Why IV...

Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science and innovation transforms beauty. With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur,...