Aesthetic Visionaries

Aesthetics in 2025 was loud, opinionated, and full of pressure to keep up. For many providers, it raised hard questions about growth, burnout, and what actually matters moving forward. In this episode of Aesthetic Visionaries, Brandi Eppolito closes out the year with the Moxie Advisory Board, Erika Barry , Olivia Salmen , Dr. David Saadat , and Jonathan LeSuer . Together, they get into the controv...

One provider’s “next big thing” is another’s $100K paperweight. So how do you know what’s actually worth the hype? In this episode of Aesthetic Visionaries, industry educator and NP David Weir joins Mikyla Race to discuss what really matters when it comes to capital equipment. From lasers to RF microneedling, he shares the clinical truths, business math, and red flags you won’t hear from your devi...

Social media for aesthetic providers is no longer about chasing likes. The practices that grow are the ones that build connection, show up consistently, and share content that earns trust. In this episode of Aesthetic Visionaries, Erika Barry , NP-C, known as Injector Bunny, and content strategist Libby Dysart join Moxie’s Mikyla Race to talk about what makes social media work for medspas today. T...

More medspa owners are embracing ultrasound as a way to elevate patient care and strengthen their clinical skills. For Dr. Gretchen , it has become a core part of scaling her multi-location aesthetic practice while keeping results consistent and patients safe. In this episode of Aesthetic Visionaries, Dr. Gretchen joins Brittany Bureski to share how she built GFaceMD from a single rented room to t...

Experienced providers know PRP. But a growing number of providers are also adding Pure PDGF to their toolkit to help deliver results their patients can count on. In this episode of Aesthetic Visionaries, regenerative medicine pioneer Dr. Sam Lynch and aesthetic nurse practitioner David Weir explain the science behind Platelet-Derived Growth Factor and its use in aesthetics. Backed by FDA approvals...

A surprise board investigation can feel like the worst-case scenario, but it doesn’t have to derail your business. With the right systems and support in place, you can protect your license, your team, and your peace of mind. In this episode of Aesthetic Visionaries, healthcare attorney Sara Shikhman, Managing Partner at Lengea Law, breaks down what really happens during a board investigation and h...

Hiring your first team member, or expanding your aesthetic practice, comes with more than just finding someone who fits your culture. There are legal, structural, and financial considerations that can impact your business long-term. In this episode of Aesthetic Visionaries, employment law expert Iggy Garcia shares what every medspa owner needs to know when it comes to bringing on help. From creati...

Creating a luxurious medical aesthetics practice goes far beyond offering effective treatments. You have to shape a distinctive brand, cultivate meaningful relationships with patients, and truly stand out in a fast-paced, competitive industry. For Hilary Baer Hogan , founder of Bare Skin Marin, and Kaeli Lindholm , CEO of KLC Consulting, the key to success lies in intentionality. Both have success...

Building a standout med spa isn’t just about offering great treatments. It’s about crafting a brand that resonates, building trust with patients, and setting yourself apart in a competitive industry. For Allie McAllister , Co-Founder of CULT Aesthetics Clinics, and Dr. Alexandra Palumbo , Founder of Blonde Girl Aesthetics, branding goes beyond logos and design. It’s about the patient experience, a...